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MagicLeap, the multi-billion dollar AR startup, could be exploring the possibility of a sale, a Bloomberg report maintains, citing people familiar with the matter. billion since its initial Series A financing in 2014, garnering cash from the likes of Google, Alibaba, Qualcomm, and Andreessen Horowitz over the years.
.” With the entrance of Apple Vision Pro, one such entity to follow suit is Stryker’s Mako , a robotic surgery group initially founded as a standalone company by Rony Abovitz, the founder and first CEO of AR unicorn MagicLeap. And that’s in spite of its $3,500 price tag.
Image by MagicLeap). MagicLeap is on sale. A report on Bloomberg informed us all that MagicLeap is exploring a sale of the company. The sales never skyrocketed and now MagicLeap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.
In terms of compatibility, the platform is cross-compatible with nearly every major VR & AR device, including the HTC Vive, Oculus Quest 2, Microsoft HoloLens 2, as well as AR-enabled iOS and Android devices; it’s never been easier to take your friends’ money!
Oculus Quest gets hand tracking. Last week, the runtime v12 of Oculus Quest has been rolled out , and this took with it lots of interesting updates. To start, now the Oculus Link is more stable and it is compatible with some AMD GPUs. Oculus Quests have started getting vocal commands in the menu. Top news of the week.
MagicLeap is one of the most well-funded startups in history, boasting $2.6 A new report from The Information however alleges that the company has seen sluggish sales of its MagicLeap One AR headset, something that reportedly only sold 6,000 units in the first six months following its August 2018 launch.
He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! PRNewsfoto/BadVR).
Khronos Group , the consortium behind the OpenXR project which aims to standardize the way applications communicate with AR and VR headsets, just added Microsoft to its ranks. Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now.
We are in the days of the MagicLeap hype : developers that have bought it are posting videos everywhere and every one of us is trying to understand if the device is valuable or not. So, here you are my editorial regarding MagicLeap. So, here you are my editorial regarding MagicLeap.
Microsoft debuts their latest mixed reality device at Mobile World Conference 2019. Over these past three and a half years, Microsoft has been listening to their customers, claims HoloLens inventor and Microsoft Technical Fellow Alex Kipman as he took his turn on stage. Microsoft HoloLens 2 / Image Credit: Microsoft.
As a long-time AR enthusiast, and one of the first to have tried Google Glass in Italy, I have to admit that I will consider AR mainstream only when it will be on glasses that we will wear all day , when we’ll live in a completely shared mixed reality world (the AR Cloud). Didn’t work (Image by Microsoft). Sounded good.
Meta is also the company behind Oculus, one of the more accessible and affordable VR headsets on the market. Similar to Meta, Microsoft has made some significant investments into the XR landscape in the last couple of years. MagicLeap. The company could even be the organization behind the new era of “Metawork”.
At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.
A worker wearing HoloLens 2 (Image by Microsoft). Regarding big brands, I expect Apple and Facebook still to wait a bit before releasing something, while MagicLeap will have to make its move to come out from the quicksands. My duck-face while wearing MagicLeap One glasses. Standalone/All-in-two headsets.
Googles AndroidXR Provides Developer Passthrough Access Recent news from the AndroidXR camp highlights a significant development advantage that some believe positions the new operating system ahead of the veteran firm Meta. The shark tank is growing, and leaders will emerge.
But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; MagicLeap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and MagicLeap. and many other interesting stuff!
Image by Oculus). The other bombshell news is that Resident Evil 4 is coming to the Oculus Quest 2. On April, 21st, Oculus will host its first Gaming Showcase , with news on ‘Lone Echo II’, ‘Star Wars: Galaxy’s Edge’, and many other titles. Google is hiring waveguide developers for AR. Top news of the week.
Oculus devices will require a Facebook login. The enormous piece of news of the week is tha t Facebook has communicated that from October, 20th, all people that want to use an Oculus device for personal use will have to use their personal Facebook account to log in. Top news of the week. Image by Tweakanalogy). The same on Twitter.
MagicLeap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by MagicLeap: we can say that LEAP Con is like the Oculus Connect of MagicLeap and will probably become always more important, year after year, exactly as it has happened to Oculus.
The company’s own co-founders, Anand Agarawala and Jinha Lee, have their own impressive pasts including working at Google, MIT, Microsoft, and Samsung. The platform works on just about any device, from HoloLens and MagicLeap to desktop and mobile, and even an Nreal beta. Get In and Look Around.
” For Google, investments in AR are to drive search (visual search, mapping). Microsoft wants to double down on a longstanding position in enterprise productivity, and Facebook wants AR (and VR primarily) to boost social engagement and ad revenue. to Oculus headsets. For Apple, AR’s job is to sell more hardware.
This year, new standalone headsets from Oculus and Vive debuted. As a result, companies like Apple, Google, MagicLeap, Microsoft, Oculus, and others will be in attendance with experiences. The interviewees discuss how they bring AR and VR tech into the healthcare industry.
Spatial works from the smartphone to the MagicLeap One. It is compatible with: Microsoft HoloLens Oculus Quest MagicLeap One PC VR headsets PC/Mac/smartphone/whatever through the web portal. Considering that Google searching is fundamental in all brainstormings, having such a feature is very handy.
There is no point if you have face tracking and it doesn’t work well… and the positional tracking alone is very difficult to provide well even for established companies (only Oculus’s one is very fluid) In the video they say confusing things like “R&D is cheap now” (really? Then why MagicLeap hasn’t delivered a solid product with 2B?)
It’s been called the AR Cloud by many, the Magicverse by MagicLeap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Who Will Own the Metaverse?
But they fall short in advanced campaign analytics when compared to web AR, where you can utilize tools like Google Analytics to track performance. MagicLeap is building a software ecosystem around its product. Microsoft is doing the same with Hololens. Built-in social graphs and media-sharing create that advantage.
For instance: Meta: Meta’s Oculus devices not only work alongside a wide range of different hardware solutions, but they’re also designed to support countless different types of software too seamlessly. The Android-based operating system in the MagicLeap headset works well with a range of software environments.
MagicLeap Inc. , As stated, they are thinking of taking part in a new financing round of more than $500 million, bringing MagicLeap valuation close to $6 billion. ’s Google, which invested directly in the firm and put Chief Executive Officer Sundar Pichai on the board. Google was one of the first to invest.
Microsoft, Google and Apple all have their own approaches to augmented reality and virtual reality, but the race for the face is particularly critical to Facebook and Amazon, because they have yet to establish computing gateways. Meanwhile, heftier VR products from Facebook’s Oculus and MagicLeap have mostly been for gamers.
The same day of the launch of Half-Life: Alyx, Hewlett-Packard has announced its new virtual reality headset, the Reverb G2 , made in collaboration with Microsoft and Valve. Valve could provide some audio-visual improvements, while Microsoft its WMR platform, with inside-out tracking of controllers. HP announces the Reverb G2.
Although Google Tango-style software that enables smartphones to sense their surrounding environment is required, you can choose from premade holograms and position the 3D model in your real world room (ICYMI here’s a primer on Google Tango ). The covert product still has not been publicly shown, and the well-funded MagicLeap ($1.3B
Not to be outdone, Microsoft finally confirmed that the not-so-secret Project Scorpio (an excellent codename decision) is bringing high fidelity VR to Xbox. While “VRSE” seemed to be a challenge for some to pronounce, “Within” could be a challenge to Google. Want to do a demo?
Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.” ” As just one example, Facebook has increased its annual R&D spend by $10 billion between 2014, when it bought Oculus, to the present. Then there’s MagicLeap. Could it run low on cash?
Other investors include Expa, Lerer Hippeau, Leaders Fund, Samsung NEXT and Andy Hertzfeld (of Macintosh fame). But that too appears to be getting bumped up, so to speak, because of the positive outlook. .
Late to the party after Oculus and Microsoft already released prototypical implementations, but finally Valve has implemented OpenXR into its runtime SteamVR. Someone is working on a Linux driver for the Oculus Rift. Indie developer Thaytan is working on a Linux driver for the Oculus Rift. Other relevant news.
This has been the week of the OC6, but, believe it or not, I have been able to find some other interesting news that don’t regard Oculus. Image by Oculus). Oculus bets on Oculus Quest at OC6. Well, the top news of the week is, of course, the Oculus Connect 6. Do you want to read them? Top news of the week.
Since MagicLeap’s inception in 2011, there has been great innovation in the technology sector focused in the virtual reality (VR)/augmented reality (AR)/mixed reality (MR) space with MagicLeap trying to create a new hardware interface designs. Google discontinued the interface in January 2015.
You can enjoy the full audio recording below: Episode 28 of the VRScout Report, we got new 360 toys on iOS, Hololens is helping elevator technicians, VR might help you control your dreams, Apple CEO Tim Cook on augmented reality, VR/AR industry funding wrapup, and more… iOS NOW CAN TAKE 360 PHOTOS WITH GOOGLE CARDBOARD CAMERA, TOO.
Google , Intel, Facebook and Microsoft have all either already begun or announced significant VR initiatives in the past 12-24 months. Most recently, Apple hired Zeyu Li of MagicLeap — perhaps the most well known AR company in existence — as well as Yury Petrov from Facebook’s Oculus.
Nreal, Meta, MagicLeap, and RealWear produce AR devices that suit consumer, enterprise, or industrial environments. Moreover, last year, Nreal partnered with University researchers and Microsoft to leverage its smart glasses technology as a medical device. The device took a while to hit the market.
Over the past three years, he’s had a lot of early access to hardware from all of the major virtual and augmented reality companies ranging from Oculus, Valve, Sony, Google, MagicLeap, ODG, and Microsoft. LISTEN TO THE VOICES OF VR PODCAST.
Dynamic generative applications The lightbulb in my brain powered on by reminding my interview with the amazing John Gaeta (when he still was at MagicLeap). Doing a Google search, I found out that since Microsoft opensourced the C# compiler (called Roslyn) , many things have been made with it. And then I had an idea.
Yet Facebook , Microsoft and others are arguably more important to where the market is today. Facebook has talked about its long-term potential to launch smartglasses, but in 2020, its primary presence in the AR market is as a mobile AR platform (note: Facebook is also a VR market leader with Oculus ). Apple ARKit, Google ARCore ).
While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens. Microsoft Capture Studio is offering such services scanning celebrities and performers for entertainment and education purposes. Check out the example below of Mica , MagicLeap’s intelligent agent.
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