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The XR Week Peek (2020.06.29): Oculus kills the Go, Google buys North, and much more!

The Ghost Howls

Google is going to buy North. A report says tha t Alphabet, the company behind Google, is in the last stages of the acquisition of North, the Canadian startup that makes the Focals smartglasses. Google adds depth APIs to ARCore. The post The XR Week Peek (2020.06.29): Oculus kills the Go, Google buys North, and much more!

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Spatial Computing: Bigger Than Magic Leap

Robert Scoble

I blame this all on Magic Leap’s founder, Rony Abovitz. They, Magic Leap, even further defined the term. Yes, Magic Leap is the most advanced at the moment. Magic Leap is building a pair of glasses that put computing on not only every surface around you, but in the air, too.

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ExpressVPN Survey Explores Immersive Tech in the Workplace

ARPost

However, the study also found that over half (57%) of polled employees and over three-quarters (77%) of polled employers are interested in immersive work. Sixty-one percent of respondents trust Microsoft, 58% trust Google, 57% trust Apple, and 36% trust Meta. Further, these platforms are improving but a lot still have hiccups.

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The XR Week Peek (2022.09.26): Pico 4 announced, RTX40 cards revealed, and more!

The Ghost Howls

Image by Google). Meta and Google announce layoffs. This week we had the announcement of both Meta and Google laying off people. More info (Google NeRF algorithm) More info (Quest 2 full body tracking) More info (Meta research on video points of view) More info (Apple patent for mixed reality). News worth a mention.

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How Do AR Advertising Platforms Stack Up?

AR Insider

But they fall short in advanced campaign analytics when compared to web AR, where you can utilize tools like Google Analytics to track performance. Indeed, web AR has become a go-to channel for AR campaigns for spirits brands, which we’ll cover in Part II of this report series that will do a dive deep on several AR advertising case studies.

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Snapchat as an AR Company: A Look at the Experiential Age & Generation Z

Road to VR

Snapchat is probably considered a bit of a dark horse by most people when compared to other major AR players including Microsoft, Meta, Daqri, or Magic Leap. The Epiphany Eyeware glasses were described at the time as a more stylish competitor to Google Glass. Here’s my first day of Snapchat coverage from Google I/O.

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Kelly Peng reveals Kura 150° FOV AR glasses expected price and release date

The Ghost Howls

I’ve studied at important universities like UC Berkeley, and I’ve worked on many technical projects (for work or personal interest) in electronics, optics, brain-machine interface , natural language processing, etc…. But we were motivated, so we started studying the problem. Hello Kelly! Can you introduce yourself? for fitness).

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