Road to VR

SEPTEMBER 8, 2021

Smartglasses are a wearable device separate from augmented reality, and are generally defined by their ability to present useful information to the user, often in the form of a small floating screen or heads-up display (HUD). Think Google Glass or Vuzix Blade—not Microsoft HoloLens or Magic Leap 1.

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XR Today - Mixed Reality tag

DECEMBER 20, 2024

Google is diving head-first back into the world of extended reality and this time, the company is going big. While it might not be ready to show off any physical products just yet, Google has officially laid out its vision for a brand-new unified Android XR ecosystem. Nor is the company simply investing in a new mixed reality headset.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

One is that Google will contribute to developing the device via the AndriodXR OS, another is that the device will adopt elements of Samsung’s mobile AI technology, and thirdly, it will receive more public-facing updates this year. Notably, Google is developing this XR OS in collaboration with Samsung.

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XR Today - Augmented Reality tag

JULY 23, 2024

Magic Leap has reportedly laid off its sales and marketing teams as a result of the company’s decision to focus on licensing the technology behind its headsets. Only a few years ago Magic Leap was making headlines after raising $3.5 Only a few years ago Magic Leap was making headlines after raising $3.5

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XR Today - Mixed Reality tag

MARCH 4, 2025

The device comes as a cross-collaboration between Samsung, Qualcomm, and Google, with Qualcomm providing a chipset foundation and Google working to deploy its much-touted AndroidXR framework on the upcoming headset. Moreover, Samsungs extensive technology ecosystem can help introduce its large Galaxy user base to XR wearables.

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XR Today - Augmented Reality tag

DECEMBER 16, 2024

Google has announced the launch of Android XR, a platform designed to support the creation of mixed reality (MR) applications. And, we are continuing to collaborate with Magic Leap on XR technology and future products with AR and AI. The initiative builds on ARCore, Googles existing augmented reality framework.

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The Ghost Howls

JANUARY 22, 2021

This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. This commercial video about Google Glasses led me to immersive realities. Magic Leap will meet its fate.

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XR Today - Mixed Reality tag

OCTOBER 1, 2022

AR tech firm Magic Leap is set to launch in 19 countries across the world, Lisa Watts, Vice President of Product Marketing and Developer Programs for Magic Leap announced at the Immerse Global Summit (IGS) 2022 Europe on Madeira Island, Portugal. Magic Leap 2 stands on the shoulders of giants and the force.

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AR Insider

OCTOBER 22, 2020

What’s Holding Wearable Displays Back? Given the unimpressive adoption of Google Glass and everything that has come since, should we assume AR glasses need another couple of decades before becoming good enough for broad adoption? They are not wearable enough or good enough for consumers to be willing to buy them.

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Road to VR

SEPTEMBER 18, 2019

Now, a CNBC report contends that Facebook has struck a deal with Luxottica, the Italian parent company to Ray-Ban and many others, to help design some form of immersive wearable. Notably, Luxottica partnered with Google in 2014 to design and distribute additional frames for Google Glass in effort to make the smartglasses a high fashion item.

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XR Today - Augmented Reality tag

JANUARY 3, 2023

To close 2022, Magic Leap’s leadership team underwent a major restructuring following a significant investment from Saudi Arabia’s sovereign wealth fund. The investment by Saudi’s PIF division allows the region to own over 50 percent of Magic Leap’s ownership stake. A 16GB computing pack.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

This week, following last month’s AndriodXR announcement and this week’s Samsung Moohan teasers, Google made a massive parrel move. In return, Google will gain valuable XR-related support from the headset vendor. What a HTC/Google Unitifaction Mean? This move is huge for the industry.

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ARVR

MARCH 16, 2023

Consumer/ enterprise spending shares could flip as AR glasses gain wearability. As seen in the Google Glass era, consumer acceptance and comfort for face-worn hardware (with a camera, no less) is a critical gating factor, and will take a while to overcome. It coupled this pivot with a second swing at AR glasses: Magic Leap 2 (ML2).

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UploadVR Between Realities podcast

DECEMBER 16, 2016

Over the past three years Magic Leap have been one of the darlings of Augmented/Mixed reality. billion in funding from investors such as Google, Andreessen Horowitz and Alibaba. Rony Abovitz also went on to publish a short blog post giving what he describes as a “glimpse behind the scenes at Magic Leap.”

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Road to VR

FEBRUARY 19, 2018

Image courtesy Google. Smartglasses are to glasses as smartwatches are to watches—that is, they’re a wearable device capable of presenting useful information to the user. Google Glass. Magic Leap One. What Are Smartglasses? Examples of Smartglasses: Everysight Raptor. Intel Vaunt. Image courtesy Microsoft.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

This week, following last month’s AndriodXR announcement and this week’s Samsung Moohan teasers, Google made a massive parrel move. In return, Google will gain valuable XR-related support from the headset vendor. What a HTC/Google Unitifaction Mean? This move is huge for the industry.

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The Ghost Howls

AUGUST 1, 2020

Next year, the new Quest will help in getting there, but it will be Apple that will really disrupt the market, because it will come up with cool wearable glasses. Why can’t it be Facebook, or Magic Leap ? Suzanne Borders, CEO and founder of BadVR, at the company’s office in Marina Del Rey, with a Magic Leap One on.

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The Ghost Howls

JULY 29, 2019

The idea of Leap Motion is going against the current trend of augmented reality glasses, that is mostly based on expensive devices that have closed ecosystems (e.g. HoloLens or Magic Leap One ), but to create a headset that is: Affordable; Completely open, both from a software and hardware standpoint. On the downtown 3 train.

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ARPost

JULY 21, 2023

However, Almeida said that he had been waiting for something like an Apple headset for even longer than that – ever since he was, like so many others, disenchanted by the Google Glass device that launched in 2013. It’s currently the dominant approach in lighter-weight, lower-cost AR devices.

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AR Insider

SEPTEMBER 26, 2019

” For Google, investments in AR are to drive search (visual search, mapping). That’s iPhones today and a wearables suite (including AR glasses) in the longer term. Google will be the knowledge layer , just like its web index serves that purpose on the 2D web. For Apple, AR’s job is to sell more hardware.

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XR Today - Mixed Reality tag

FEBRUARY 13, 2025

Moreover, the Samsung headset comes as other leading XR technology firms, including Qualcomm, Sony, XREAL, and Magic Leap, are championing the AndriodXR OS. Google has entered into a definitive agreement with HTC VIVE, granting the leading XR company a substantial investment of $250 million.

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VRScout

JANUARY 23, 2019

You could also use your own smartphone or any type of wearable AR device to find them yourself. Lyft drivers would access this information through an AR headset, such as a Microsoft HoloLens, Google Glass, or Magic Leap, which would place the digital content directly in the view of the Lyft driver, or through an AR enabled smartphone.

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The Ghost Howls

MARCH 20, 2019

The convergence will lead to head-worn, interoperable AR/VR glasses and, ultimately, to wearable, invisible, computing. Wikipedia, Google, Yelp, selfies, other forms of social media. I love any kind of AR , from the simple marker-based mobile AR in the book to advanced systems like the Magic Leap One. What kind of data?

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VRWorld

SEPTEMBER 14, 2017

Magic Leap Inc. , billion to build a wearable computing device, is trying to raise even more cash as it readies a long-awaited debut product. As stated, they are thinking of taking part in a new financing round of more than $500 million, bringing Magic Leap valuation close to $6 billion. Qualcomm Inc.

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The Ghost Howls

FEBRUARY 18, 2021

indoor vs outdoor) USB-C connection to a compact wearable computing pack for the computational power PC version works with Windows, but we’re doing our best to support Android and Linux. More and more vendors will target consumers, both with full-fledged AR glasses and with devices more like Google Glass for information display (e.g.

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AR Insider

OCTOBER 31, 2019

It’s been called the AR Cloud by many, the Magicverse by Magic Leap, the Mirrorworld by Wired, the Cyberverse by Huawei, Planet-scale AR by Niantic and Spatial Computing by academics. Both Azure Spatial Anchors and Google Cloud Anchors are leveraging existing strengths in mapping towards the AR Cloud. Who Will Own the Metaverse?

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VRScout

MAY 30, 2017

To make matters murkier, there’s also the recently-announced partnership between Google and HTC Vive to create new standalone mobile headsets for all Google Daydream-ready Android phones. After quietly settling a gender discrimination lawsuit recently, it turns out that Magic Leap is back on the fundraising trail.

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AR Insider

JANUARY 24, 2020

Apple, Microsoft, Facebook, Google, Snap and Qualcomm are all making significant investments.” Then there’s Magic Leap. Google learned this the hard way with Google Glass. It becomes more clear why so many are willing to spend billions on the hope of maintaining or becoming the next major tech Empire.

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XR Today - Mixed Reality tag

MAY 4, 2023

As companies continue to discover new methods for producing lightweight, wearable devices, the number of immersive tools in this landscape is growing. Today, the market for smart glasses is growing at a CAGR of 10.3%, expected to reach a value of around $12.76 Magic Leap also recently achieved an IEC 60601 certification for it’s headset.

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GizModo VR

OCTOBER 11, 2021

Just when you thought Magic Leap had disappeared into the graveyard of failed AR headsets, the company announced today that it had raised another $500 million at a $2 billion valuation. Oh, and it’s working on a second version of its headset for release next year. Read more.

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XR Today - Augmented Reality tag

DECEMBER 9, 2022

We wanted to help facilitate lightweight, wearable glasses with comfortable form factors, allowing people to use them for longer periods of time. The AR market has been primarily focused on assisted reality, or devices with monocular displays and sometimes cameras, but are wearable computers for tasks such as remote guidance.

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VRScout

FEBRUARY 25, 2019

One of the more surprising announcements during the presentation, Spatial Anchors serve as a way to share three-dimensional images compatible with Apple’s ARKit as well as Google’s ARCore. And – one of my favourite touches – when you’re done, you can just flip up the visor and switch back to the real world.

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ARVR

JUNE 29, 2020

Source: [link] When it debuted in 2013 the Google Glass was the first of its kind. Source: [link] It is unclear whether this design will be kept when Google re-introduce the next generation of its AR glass but it is one that I hope they do. without hindering the user’s view.

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XR Today - VR Headsets tag

JANUARY 31, 2024

The event sees leading XR firms such as Meta, Google, and Magic Leap actively participating in many of the event’s esteemed keynotes and exhibition spaces. Yesterday, Google and Mojo Vision representatives introduced the event, kicking off the monumental event with an opening keynote. .”

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VRWorld

OCTOBER 9, 2017

Secretive augmented-reality start-up Magic Leap is partnering with online comic book publisher Madefire to deliver mixed reality comics to Magic Leap’s devices when they launch. The Magic Leap version will apparently feature spatial sound and comics will appear much crisper and more readable on it.

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TechCrunch VR

JANUARY 30, 2020

Other investors include Expa, Lerer Hippeau, Leaders Fund, Samsung NEXT and Andy Hertzfeld (of Macintosh fame). But that too appears to be getting bumped up, so to speak, because of the positive outlook. .

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AR Insider

MAY 6, 2020

While not swapping anything out, Google is attempting to make the world an ad through its visual search app–Google Lens. Check out the example below of Mica , Magic Leap’s intelligent agent. Just imagine a world where Siri, Alexa and Google Assistant have bodies. Virtual humans are getting more and more real.

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