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The XR Week Peek (2025.03.18): Niantic sells Pokemon Go, Meta released passthrough APIs, and more!

The Ghost Howls

The approach chosen by Meta is similar to the one that Google promised to take with Android XR. Then the management of the camera will happen through the functionalities exposed by Camera2 in Android and WebCamTexture in Unity, which are the ones developers have always used with smartphones.

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Walmart Reveals AI, AR, and Immersive Commerce Platforms

XR Today - Augmented Reality tag

The Content Decision Platform will be launched in the US by the end of 2025, which it plans to similarly apply to its Canada and Mexico markets in due course, thereby establishing a ‘new standard in global retail. Retina also enables ten AR experiences for Walmart US and Sam’s Club that has led to a ten times increase in adoption.

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Digital Twins: XR Today Expert Roundtable

XR Today - Mixed Reality tag

Orlando’s digital twin could be viewed as a more in-depth version of Google Maps that allows decision-makers to experience a “flyover” of the region with overlays of relevant data points. Canada, and Mexico.

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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

I just was recently with a university in Mexico. So you don’t know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? So the traditional way to do it is to use Unreal or Unity. Maybe I guess the Unity asset store would be the same.

AR 78
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The IKEA of AR: Making Content Effortlessly, with EON Reality’s Dan Lejerskar

XR for Business Podcast

I just was recently with a university in Mexico. So you don’t know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? So the traditional way to do it is to use Unreal or Unity. Maybe I guess the Unity asset store would be the same.

AR 78
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The IKEA of AR: Making Content Effortlessly, with EON Reality's Dan Lejerskar

XR for Business Podcast

I just was recently with a university in Mexico. So you don't know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? So the traditional way to do it is to use Unreal or Unity. Maybe I guess the Unity asset store would be the same.

AR 60