XR Today - Mixed Reality tag

JUNE 14, 2023

The European Commission has hit Google with fresh accusations of violating its antitrust laws, citing favouritism for the latter’s own advert services over rival firms. According to the Commission’s statement , Google abused its position over the last nine years by offering better treatment to its AdX exchange.

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XR Today - Virtual Reality

MAY 29, 2023

Across retail, VR is also providing new ways to enhance the customer experience. Firms such as Reactive Reality allow retail firms to avoid overproduction and meet sustainable development goals (SDGs). With AI included, the retail experience can also suggest other similar products to complement purchases.

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XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

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AR Insider

MAY 21, 2021

That could be wayfinding with Google Live View , geospatial gaming experiences from Niantic, or location-specific social AR experiences like Snap’s Local Lenses. Google has correspondingly benefited from SMBs and multi-location brands that want to position themselves in the direct path of high-intent local searchers.

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Road to VR

JUNE 28, 2021

It has an SDK for the service and has also brought CloudXR to the three leading cloud computing platforms : AWS, Microsoft Azure, and Google Cloud. It offers support for OpenXR, bringing SteamVR content to those devices. ” The post NVIDIA CloudXR 3.0

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Road to VR

MAY 24, 2022

As first reported by GMW3 , Magic Leap appears to be flushing excess stock of the 2018-era AR headset via the Amazon-owned online retailer Woot. . It looks like Magic Leap is holding a barn burner of a sale on its first AR headset, Magic Leap 1, as the one-time $2,300 device can now be had for $550.

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VRScout

FEBRUARY 16, 2019

Looking into 2019, with Apple and Google starting to support Web based AR experiences, I believe we will see more useful AR experiences from brands soon. The AR retail showcasing market is expected to show a 133% Compound Annual Growth Rate (CAGR) over the next five years, reaching $24.4B, according to the IDC. Image Credit: Kabaq.

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Tech Trends VR

FEBRUARY 27, 2019

The Augmented Reality retail showcasing market is expected to show a 133% Compound Annual Growth Rate (CAGR) over the next five years, reaching $24.4B, according to the IDC Click To Tweet. Looking into 2019, with Apple and Google starting to support Web based AR experiences, I believe we will see more useful AR experiences from brands soon.

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ARVR

APRIL 27, 2022

Microsoft recently announced that it will be launching its own enterprise Metaverse in 2022, and users will be able to access business tools like MS Excel and PowerPoint on it (yeey, great news ha!). e-commerce and retail giants, if they don’t adapt. I hear you sayin’ not so far, HOLD ON! all from the comfort of their home.

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AR Insider

FEBRUARY 24, 2021

All the big tech players — Microsoft, Google, Facebook, and Amazon — are in the game as well. Google was the first major technology company to release a head-worn computer when it introduced Google Glass in 2013. Google’s approach was significantly lighter and simpler than what’s come since.

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ARPost

JUNE 15, 2021

So, while you may have used one of their experiences to interact with movie studios, record labels, retailers, and other organizations, you might not have known who was powering the process. 8th Wall has become the home for holograms on WebAR since our initial integration with Microsoft Mixed Reality Capture Studios in 2019,” said Emrich. “In

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ARVR

MAY 11, 2022

For example, Google click value is greater when local intent is signaled by the searcher, such as a “near me” or geographic modifiers like a zip code in the search query. So companies like Google, Yelp, Foursquare and many others have built businesses around this principle in driving local search and discovery?

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VRScout

MAY 29, 2019

Oculus’ whirlwind Kickstarter success led many to believe that established entertainment companies such as Sony, Microsoft, or even tech giant Google might look to buy the company, but Facebook’s decisive choice wasn’t something anyone could have predicted. Image Credit: Benjamin Formaker-Olivas.

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ARPost

JUNE 4, 2020

Brands like Bosch, Nreal, 0glasses, and Am Glass by Pacific Future joined Magic Leap, Vuzix, Microsoft HoloLens, and Epson Moverio this year, delivering a new way to experience 2D and 3D content and features. They will also impact the e-commerce industry. Buying and Selling Trust.

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Upload VR

MAY 24, 2023

Google parent Alphabet laid off 12,000 in January, Microsoft has laid off 10,000 so far this year, and Amazon has laid off 27,000. Only Apple so far seems unaffected, reportedly laying off only a tiny number of corporate retail staff. “I Meta is far from the only big tech company conducting layoffs at this scale.

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AR Insider

SEPTEMBER 9, 2020

trillion) of the overall retail market — and expected to reach 22 percent by 2023 — brands know they need to create standout digital shopping experiences. This can be valuable in optimizing campaigns through targeted advertising, and “retargeting” services like Facebook Pixel, Google Ads, landing pages, or wish lists.

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ARPost

MARCH 3, 2020

As AR and VR are slowly taking over many industries, including retail , agriculture, customer service, engineering, and education , there is a growing need in platforms that can take the lead and create resources to educate big companies as well as entrepreneurs about AR and VR technologies. Expeditions Pioneer Program by Google.

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AR Insider

MAY 28, 2021

Like Google’s Cloud Anchors and Microsoft’s Spatial Anchors — these let multiple users experience positionally-tracked lenses together from different vantage points. Eyewear retailer Clearly saw a 46 percent lift in page views from its lens, and American Eagle boosted sales by $2 million. The Path to Scale .

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Hypergrid Business

JANUARY 10, 2021

What makes these glasses unique is that they put all the functionality of a bulky, high-end augmented reality headset like the Microsoft Hololens into something that looks more like a pair of sunglasses. Still a little bulkier than the Google Glass, the ThinkReality weighs just under four and a half ounces — compared to 1.3

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AR Insider

FEBRUARY 22, 2021

Realworld is based on the Microsoft version of Google Earth. The supermarket will anchor AREA15’s retail and entertainment complex in Las Vegas. Recent advances in technology have renewed interest in space, and given humanity hope in the midst of a pandemic. Realworld, a mirror image of this world in VR, is coming to the Quest.

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XR Today - Mixed Reality tag

MARCH 17, 2023

Retail brands are experimenting with XR to bring new purchasing experiences to consumers. The Microsoft HoloLens solution already has many mixed reality partners, designing independent software, systems integration solutions and hardware to accompany the MR environment.

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ARPost

NOVEMBER 3, 2020

The use of augmented reality within the healthcare sector has already been making headlines this year, with doctors using Microsoft HoloLens headsets to help care for COVID-19 patients. Google maps) and markerless AR, allowing estate agents to advertise properties in a unique way. Healthcare. Travel and Tourism.

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VRScout

MARCH 12, 2018

Apple CEO Tim Cook said last year that “AR will change everything” and make the iPhone “even more essential,” while Microsoft has been revamping its computing around VR and AR, or what it calls “mixed reality.” For instance, retail staff could wear the HoloLens to see how something has been selling.

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ARPost

NOVEMBER 4, 2019

According to CBINSIGHTS , tech giants like Facebook, Amazon, Microsoft, Google, and Apple (FAMGA) have all been acquiring AI startups aggressively in the last decade. For instance, furniture retailer IKEA created an iPhone/iPad app that lets users virtually place furniture in their homes. Source: CBINSIGHTS. Try Before You Buy.

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VRWorld

OCTOBER 11, 2017

s Google if it would help improve customers’ experience with its Alexa voice-activated virtual assistant , an executive working on the platform said. The online retailer, which is already working with Microsoft Corp. The post Amazon willing to team up with Apple and Google appeared first on VR World. Amazon.com Inc.

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The Ghost Howls

AUGUST 21, 2020

HoloLens 2 AR glasses (Image by Microsoft). The Eyesight Raptor retails for either $799 or $899 USD depending on whether you want 16 GB or 32 GB of space. Solos retails for $499. If you know about any other AR glasses for sports, comment down at the bottom of this guide so that we can take a look. What Are AR Glasses?

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XR Today - Mixed Reality tag

APRIL 4, 2023

Following the latest updates from Meta, Disney, Accenture Amazon, Google, and others, Apple could potentially delay the device again due largely to adverse market conditions. Numerous tech innovators have shifted to generative AI platforms such as OpenAI’s ChatGPT, leading to Google’s BardAI, Microsoft’s Bing AI, and others.

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ARVR

JANUARY 6, 2023

It has made significant contributions in various verticals such as entertainment, education, retail etc. Users can use HMD devices such as Google Cardboard, Oculus Quest, Rift or HTC Vive to experience an imaginary environment. Microsoft Hololens is a key player in the MR market.

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VRScout

FEBRUARY 24, 2017

The report suggests that premium headset shipments like Google Daydream will see more growth over light mobile headsets. Google Daydream will sell the most premium headsets in 2017, getting 6.8M devices into the hands of users. North America will be the fastest growing market as it reach $403M this year.

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AR Insider

OCTOBER 31, 2019

AR is being applied in training and education, healthcare, heads-up wayfinding and navigation, tourism, retail, field service, real estate sales, design and architecture. The World Map in this world therefore isn’t a 2D street map like we have with Google Maps or Open Street Map, nor is it a 3D map with terrain and building volumes.

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The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. We all know that this thought has not aged well, and that Microsoft has failed completely entering the phone market, with billions of loss because of that. XR is going to conquer the consumer market. .

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Road to VR

NOVEMBER 17, 2017

a Deluxe Audio Strap, Google Tilt Brush , a redemption code for  Fallout 4 VR ($60 value), and a free trial to Viveport Subscription. Even at the price of $100, the Deluxe Audio Strap is definitely worth it to improve the Vive’s less-than-awesome comfort factor. Check out our review here. photo courtesy HTC.

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ARPost

MAY 3, 2021

If you want to emulate the likes of Google, Amazon, and Facebook, or more correctly, avoid being kicked out of business by them, it is imperative you at least consider the use cases of AR that fit into and can improve your business model. See Also: The Data-Driven Future of AR in Independent Business.

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ARVR

FEBRUARY 24, 2021

One-year price performance for MSFT, AAPL, GOOGL, SNE, and NVDA According to the latest report from Statista , the global augmented reality (AR) and virtual reality (VR) markets are rapidly growing and are forecast to reach a total of $72.8 Microsoft’s smart glasses are now used as an enterprise solution by many companies around the world.

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The Ghost Howls

MAY 30, 2022

Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. The “metaverse” was not a key topic inside “Microsoft Build”. Microsoft Build is one of the most important yearly events organized by Microsoft.

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AR Insider

JUNE 4, 2020

It’s the fruits of lots of rigor, and the design principles of Spatial’s founding team including Jinha Lee (MIT, Microsoft, Samsung) and Anand Agarawala. Its head of design also helped develop Material Design at Google. Faster Horses.

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ARPost

APRIL 11, 2023

Companies like Google, Microsoft, Lenovo, and Vuzix are developing smart glasses to enhance the AR experience. Screenshots taken on the official EQ3 website 4. Better AR Hardware Options Better AR hardware options, caused by innovations in mobile technology, such as LiDAR and ToF (depth sensing hardware).

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