The Ghost Howls

MARCH 8, 2021

Microsoft announces Mesh, an XR collaboration platform. Alex Kipman promised us a Microsoft Ignite conference with an amazing level of immersion , and he kept his word. But since Microsoft owns one of those studios (and using it costs around $100K/day if I remember well!), You are all fantastic! Here you are my flower for you!

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Digital Trends

JANUARY 22, 2021

Microsoft and Google both offer word processing programs but are quite different. Which one is best for you?

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XR Today - Augmented Reality tag

MAY 23, 2024

Snapchat has introduced ‘Snapchat Camera for Chrome’ that enable users to add AR Lenses to their webcams using a Google Chrome extension. Microsoft is involved in AR in a big way too. Last month, for example, Microsoft added frontline AR tools for iOS and Android , following the success of the technology on the HoloLens 2.

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ARVR

OCTOBER 7, 2020

In this article I’ll describe the 6 most important AR trends to watch in 2020. Big names such as Apple, Microsoft, Facebook and Google are rapidly developing the technology, making it accessible to many industries. Trend 1: Mobile AR Since 2017, mobile AR has grown immensely. Apple and Google played big roles in this.

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Digital Trends

DECEMBER 2, 2021

Microsoft's Edge browser is based on the same engine as Google Chrome, but these three features make the browser the better option.

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AR Insider

MARCH 11, 2020

After examining Amazon and Microsoft , it’s time to zero in on Google. For Google that of course means search. Several Google moves over the past decade had that same underlying goal. Meanwhile, Google’s AR play is visual search , which similarly traces back to the goal of driving search volume.

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AR Insider

FEBRUARY 27, 2020

After examining Amazon last week, it’s time to zero in on Microsoft. In addition to standard audio fare like music and phone calls, they’ll integrate natively with Microsoft products like Office. Microsoft had a similar fate in smartphone era. So how do wireless earbuds better position Microsoft?

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Tech Trends VR

MAY 8, 2018

Live from Seattle, Tech Trends scoops up all the tastiest bites from the #MSBuild2018 developer’s conference. “We We need to ask ourselves not only what computers can do, but what they should do,” said Microsoft CEO Satya Nadella in his opening keynote at Build. Microsoft sees the “intelligent cloud” as the backbone of this revolution.

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ARVR

JUNE 14, 2021

That could be wayfinding with Google Live View , or visual search with Google Lens. As you can tell from the above examples, Google will have a key stake in this “Internet of Places.” continuing here with Microsoft. Trending AR VR Articles: 1. But it’s not alone. How VR could bring transhumanism to the masses 2.

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XR Today - Augmented Reality tag

FEBRUARY 5, 2024

Interest in AR smart glasses trends is increasing again in 2024. Right now, countless vendors, including companies like Microsoft, Meta, and Apple , are all driving new interest in AR specs. As the landscape evolves, certain trends have begun to emerge, highlighting the potential direction of the smart specs industry.

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Road to VR

FEBRUARY 17, 2023

This follows a widening trend of layoffs which have affected nearly every big name in tech, including Google, Meta, Amazon, and Microsoft. Microsoft recently announced it was shuttering its social VR platform AltspaceVR in addition to its XR interface framework, Mixed Reality Toolkit.

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XR Today - Augmented Reality tag

AUGUST 20, 2024

Following the landmark VR headset adoption trend kicked off by accessible Meta Quest 2 headsets, interest is shifting to the next big trend in XR: AR smart glasses and mixed reality headsets. 2024 may be the start of an XR shift. The development of XR for enterprises and consumers is notably rising in the US and EU.

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AR Insider

JANUARY 25, 2021

Finally, why in the name of the geek gods is Google shutting down Poly? Google’s own Tilt Brush, an important content creation tool, relies on Poly. We are waiting and hoping and praying a white knight swoops in to rescue Poly like Microsoft rescued AltspaceVR in the VR winter of 2018. Not a good sign.

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XR Today - Mixed Reality tag

AUGUST 9, 2024

NVIDIA Blackwell Delays Affect Meta and Microsoft XR/GenAI Goals NVIDIA’s highly anticipated Blackwell chipset faces a delay due to design flaws. Furthermore, XR companies like Microsoft and Meta are investing in AI-empowered XR services. Hopefully, the delays with Blackwell will not hinder Meta and Microsoft’s XR objectives.

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Bernard Marr

OCTOBER 24, 2022

The ongoing mass adoption of cloud computing has been a key driver of many of the most transformative tech trends, including artificial intelligence (AI), the internet of things (IoT), and remote and hybrid working. Here’s a rundown of some of the trends that I believe will have the most impact. The AI and ML-powered cloud.

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Road to VR

JUNE 22, 2023

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

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Digital Trends

MAY 20, 2021

Microsoft ultimately shuttered its physical stores, but the Google Store in New York City could succeed where Microsoft failed.

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Digital Trends

JULY 2, 2020

Microsoft has completely revamped its Edge browser. Can the new kid on the block compete against Chrome?

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XR Today - Mixed Reality tag

NOVEMBER 10, 2022

Let’s take a closer look at some of the trends influencing the edge computing market for 2022 and beyond. Internet technology giants such as Google, AWS, and Microsoft are also making their own investments into the “Edge” space. Edge Cloud Computing Becomes Essential to XR. Edge Computing Supports the Metaverse.

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AR Insider

NOVEMBER 25, 2020

With that backdrop, here’s our dialogue with Maher on the biggest trends and value drivers he’s seeing in brand marketing as we close out 2020. Next-generation smart packaging will take off and provide a supplemental digital experience via AR that ladders up to the overall trend of shifting towards hands-free shopping.

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Digital Trends

JUNE 11, 2021

Browsers like Google Chrome, Microsoft Edge, Opera, Brave, and Vivaldi that rely on Chromium will need to be updated immediately to stop hackers.

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Bernard Marr

OCTOBER 15, 2023

Gaming On-Demand Google's Stadia streaming gaming service may not exist in 2023 - it proved to be a great idea, backed by solid technology, that just didn't catch on with consumers. However, other cloud services continued to grow, including Nvidia's GeForce Now and Microsoft's Xbox Cloud Gaming. Time will tell. The post Game On!

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Digital Trends

NOVEMBER 12, 2021

Microsoft has blocked an app providing users with a workaround to a URL scheme that forced them to use its Edge browser instead of others like Google Chrome.

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AR Insider

MAY 4, 2021

That includes Google, Microsoft, Amazon, Snap and others. Starting with Google, it acquired Fitbit to accelerate its lingering WearOS platform by having its own hardware. When it failed to market the Fire Phone last decade, it lost a consumer touchpoint and ceded years of pole position to Google and Apple.

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Tech Trends VR

MAY 21, 2018

Google harnesses the power of photos and street view to deliver simplified VR development for teachers and students. At its annual I/O Developer Conference in Mountain View, California Google announced the launch of Tour Creator , a new tool that easily allows anyone to create interactive content in Virtual Reality.

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Digital Trends

APRIL 28, 2022

Microsoft's Edge browser may soon get a built-in VPN service to make it a more appealing choice over Google's popular Chrome.

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Digital Trends

AUGUST 17, 2020

Google and Microsoft each have their own game-streaming service. But is Google Stadia better than xCloud?

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ARPost

NOVEMBER 11, 2022

Remote work was already trending upward before the pandemic. Sixty-one percent of respondents trust Microsoft, 58% trust Google, 57% trust Apple, and 36% trust Meta. That said, Google and Apple are doing very little when it comes to (publicly) developing (the user side of) the metaverse for work.

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XR Today - Big XR News tag

JANUARY 23, 2023

Despite a promising couple of weeks following CES 2023, the year appears to continue last year’s trend of poor stock performance and numerous layoffs across the technology industry. Google Parent Alphabet Lays Off 12,000 Jobs Late last week, Alphabet, Google’s parent firm, laid off roughly 12,000 individuals.

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Anand Tech

FEBRUARY 13, 2024

But among large cloud service providers as well as emerging devices like software defined vehicles (SDVs) there is a global trend towards custom silicon. This hints that NVIDIA intends to extend its offerings beyond the conventional off-the-shelf datacenter and gaming products, embracing the growing trend towards customized silicon solutions.

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Digital Trends

DECEMBER 2, 2021

Microsoft has incorporated new prompts into its Edge browser that attempt to dissuade users from downloading Google Chrome.

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ARPost

JANUARY 29, 2020

AR glasses are expected to be the next most trending pieces of tech in infotainment over the next decade. Past attempts have been unsuccessful, such as Google Glass, due to reluctance and concerns over ethical issues such as privacy and security of AR glasses. Infotainment Trends.

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Bernard Marr

OCTOBER 31, 2022

While Meta focuses on creating virtual reality environments, companies like Microsoft and Nvidia are developing metaverse environments for collaborating and working on digital projects. Crucially, it’s one where, unlike social and search, which are pretty well sewn up by the likes of Google and Meta, there is still everything to play for.

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Bernard Marr

OCTOBER 31, 2022

The term Web3 covers a number of trends that make up what is sometimes called the “decentralized internet.” ” The vision here is to create an internet that isn’t controlled by huge corporations like Google GOOG and Facebook that set most of the rules about what we can and can’t do online today.

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AR Insider

NOVEMBER 14, 2019

“Trendline” is AR Insider’s series that examines trends and events in spatial computing, and their strategic implications. Google meanwhile acquired Fitbit to buttress its wearables play. Google meanwhile acquired Fitbit to accelerate its lingering WearOS platform with some hardware in the game.

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ARPost

SEPTEMBER 12, 2022

Microsoft, Google, the XRA – and That’s Just One Talk. A talk on day two will discuss “Reframing Identity for Mixed Reality,” and feature Carrie Valladares of Microsoft , Karim Mohammadali of Google , and XR Association Vice President of Public Policy Joan O’Hara.

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XR Today - Big XR News tag

JANUARY 27, 2023

Following last week’s theme of layoffs across the tech sector, this week continues the unemployment trend as influential groups reassess the space and US Courts aim at Google. Recently, Microsoft entered an extended partnership with OpenAI, the firm behind ChatGPT, to expand the tech solution to business clients.

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