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AR Content is Coming to Google Maps, But It Won’t Matter Until There’s a Headset to See it Through

Road to VR

Google today announced it’s starting a pilot program that will soon allow select partners to create AR content and display it within Google Maps. Because compared to Meta and Apple, Google still seems unable to commit to a coherent XR strategy.

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Explore Tokyo Using AR Technology Powered By Apple Maps

VRScout

Similar to Google Maps’ Live View , users can use their smartphone’s camera to follow a series of virtual arrows leading to their desired location without having to take their eyes off the street. At the time of this writing, Tokyo is the only area in Japan to have reportedly received support. Image Credit: Alta Distance.

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Report: TikTok Parent Lays Off Hundreds at VR Subsidiary Pico Interactive, Tencent Scraps VR Plans

Road to VR

Seen a direct competitor to Meta Quest 2, Pico 4 still isn’t officially sold in the US; the headset is currently only available across Japan, Korea, Singapore, Malaysia, and most countries in Europe. This follows a widening trend of layoffs which have affected nearly every big name in tech, including Google, Meta, Amazon, and Microsoft.

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Google’s AR/VR Team Just Keeps Growing

Road to VR

Google first started its venture into virtual reality with Google Cardboard back in 2014. A look at the company’s job listings so far this year reveals Google’s expanding commitment and investment in VR and AR. Google is continuing to grow its AR and VR teams and shows no signs of stopping any time soon.

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Google announces Google Wallet for Android

Mashable VR

Google would quite literally like to replace your physical wallet. At Google I/O 2022 on Wednesday, the company's annual developer's conference, Google announced a brand new feature for Android devices: Google Wallet. The new Google Wallet interface. in order to connect personal ID cards to Google Wallet as well.

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Google I/O 2024: The Latest XR Updates from Google

XR Today - Augmented Reality tag

Google I/O 2024 is one of the tech giant’s most exciting annual events for a few reasons. Not only does it give us plenty of updates on new devices and development tools from Google, but it’s also where the company announces some of its most exciting innovations.

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Google Announces International AR Pilot Programme

XR Today - Augmented Reality tag

During Google I/O 2024, a developer-focused product showcase, the firm unveiled new Geospatial Creator AR tools to boost location-based immersive experiences this week. Google also leverages its Maps application to allow smartphone users to operate AR content via integrated services such as Street View and Lens.

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