ARVR

AUGUST 9, 2021

That’s unreal, right? In 2020 Google came up with the idea of influencing and teaching people the importance of Social distancing with its SODAR application. Augmented Reality helped Google to convey the message uniquely. They generated huge traction because of their new approach.

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Augmented Reality Virtual Reality AR Unreal 200

Upload VR

JUNE 6, 2022

At Apple’s WWDC conference today a number of features tangentially related to AR were announced, but the company may be waiting for the headset reveal to show its full AR/VR strategy. In a newsletter published over the weekend Gurman wrote: Apple’s headset initiative isn’t simply the device and its operating system.

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Apple New York AR Unreal 137

XR Today - Mixed Reality tag

APRIL 26, 2023

Googles solutions allow developers to quickly optimize their augmented reality experiences for android devices, with a convenient Software Development Kit (SDK). Companies can also take advantage of real-time and historical analytics from all of their campaigns. Effective advertising has always been crucial to business growth.

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Unity Microsoft Augmented Reality Google 98

ARVR

DECEMBER 1, 2021

Through the master course Content Strategy at the FH Joanneum and the course on Web 3.0 Large companies like Google, Microsoft, Apple, Valve, Epic Games, Roblox as well as smaller startups are working on creating products for the Metaverse as we speak. by Teodora Petkova, my interest in this topic was aroused.

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Augmented Reality Virtual Reality Unreal AR 130

XR Today - Mixed Reality tag

MAY 9, 2023

Google, and Apple all have their own unique toolkits, designed to simplify the process of creating immersive content. Here are just some of the other major vendors innovating in this space: 1. Platform developers can import captures into an Unreal project, and begin presenting the digitised object immediately.

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Unity Tools Education Unreal 88

The Ghost Howls

MARCH 16, 2020

A bizarre strategy, that doesn’t surprise me anymore, though. This means that if you are in Google Earth VR in a green room where there is a friend of yours, you can see the city that you are visiting all around you, and the real image of your friend being there with you. Google MediaPipe can now track 3D objects. Who knows….

Magic Leap 325

Magic Leap Europe AR Virtual Reality 325

The Ghost Howls

SEPTEMBER 27, 2022

Image by Google). Meta and Google announce layoffs. This week we had the announcement of both Meta and Google laying off people. It seems that Meta is having a very confused social strategy for what concerns the Horizon ecosystem and is trying different things to see what sticks (probably no one of the above).

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Magic Leap Unity Machine Learning Video 493

XR Today - Augmented Reality tag

MAY 29, 2024

However, it can help to have foundational knowledge of: AR development tools: Understanding how platforms like Unity, Unreal Engine, and similar solutions work can be helpful when learning about augmented reality. It teaches students how to use standard tools for AR development, like Google’s own ARCore kit.

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Augmented Reality Education AR Unity 97

UploadVR Between Realities podcast

NOVEMBER 1, 2016

Ushering in that segment was the announcement that the company had hired Tony Parisi as its Head of AR/VR Strategy. Following Parisi’s introduction, Google took to the stage to reconfirm today’s news that its Daydream platform would be launching on Nov.

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Unity Los Angeles San Francisco Unreal 100

The Ghost Howls

MAY 13, 2024

This is a period with many tech announcements: we had Meta telling about its Horizon OS, yesterday OpenAI unveiled the new GPT-4o, and today Google will hopefully unveil its Android XR operating system. What a time to be alive! If I had to bet 1 euro, I would say that Meta aims at a business model based on user-generated content, like Roblox.

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Leap Motion Hand tracking Apple Data 296

VRScout

JUNE 10, 2016

This latest acquisition is another piece in a secretive strategy: over the past few years Snapchat has quietly acquired a couple of other potentially augmented reality-related companies as well as talent. Did Seebright just release the augmented reality equivalent of Google Cardboard?

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Augmented Reality HTC Google Seattle 150

The Ghost Howls

MAY 11, 2020

I hope that a future rumor clarifies a bit more what is Facebook’s strategy. (Thanks Alessio Palumbo for the tip!). This startup just exited from stealth mode, is like Google Maps but for the interior of shopping centers, offices, and other closed environments. Unreal Engine 4.25 Other relevant news. Image by Magic Leap).

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Magic Leap Healthcare Oculus AR 272

The Ghost Howls

DECEMBER 27, 2021

The result is that many big brands are canceling their presence at CES: Google, Intel, Microsoft, Meta, Lenovo, and many others, have decided not to go , and maybe provide their news virtually. This is a huge pity: CES 2022 won’t be cool as we expected… but we still hope to see interesting XR announcements from there.

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Unity Oculus Virtual Reality Gaming 441

XR Today - Mixed Reality tag

MARCH 21, 2023

To make matters worse, the limitations faced by companies using old-fashioned streaming strategies meant it was almost impossible to design solutions that multiple employees could access simultaneously. In 2021, US technology giant Nvidia announced it was starting its journey into the cloud streaming world with help from the Google Cloud.

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Hardware Data Latency Tools 77

The Ghost Howls

FEBRUARY 12, 2019

Between that, I worked on consumer cloud software with Google for five years… managing engineering teams for Gmail, Japanese mobile, Google Labs, and social (Blogger etc.) Slightly slower teams have been known to beat faster teams by using better teamwork and strategy. teams for Japan.

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Augmented Reality Japan AR Magic Leap 283

Bernard Marr

OCTOBER 15, 2023

Gaming On-Demand Google's Stadia streaming gaming service may not exist in 2023 - it proved to be a great idea, backed by solid technology, that just didn't catch on with consumers. However, other cloud services continued to grow, including Nvidia's GeForce Now and Microsoft's Xbox Cloud Gaming.

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Trends Video Gaming Industry 52

The Ghost Howls

MARCH 26, 2018

This business strategy of selling to few people for a high price has completely sense , considering that all the device has been conceived to add all the features that could make it compelling mostly for professionals. The SDK offers native APIs, but also supports popular game engines like Unity and Unreal 4. Google AR apps.

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AR Magic Leap Oculus Virtual Reality 162

XR for Business Podcast

JUNE 18, 2019

Extended Reality evangelist Rori DuBoff from Accenture joins us to advise the businesses of today how not to miss the same boat, and shares strategies on staying ahead of the curve. As a virtual, augmented, and mixed reality evangelist, Rori advises companies on strategy and marketing opportunities for brand and business transformation.

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Strategy Augmented Reality Machine Learning AR 78

XR for Business Podcast

JUNE 18, 2019

Extended Reality evangelist Rori DuBoff from Accenture joins us to advise the businesses of today how not to miss the same boat, and shares strategies on staying ahead of the curve. As a virtual, augmented, and mixed reality evangelist, Rori advises companies on strategy and marketing opportunities for brand and business transformation.

Strategy 78

Strategy Augmented Reality Machine Learning AR 78

The Ghost Howls

NOVEMBER 1, 2018

After that, I headed for China to pursue my dream and headed marketing and strategy for the release of the Microsoft A.I. The aim in developing the PanguVR engine was to equip content producers to create immersive and interactive content, in UE4 (Unreal VR Engine), automatically meaning without any learning curve. What does PanguVR do?

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Virtual Reality China Real Estate Machine Learning 187

The Ghost Howls

DECEMBER 14, 2020

It was in the air in the last weeks and finally, the time has come: Facebook is being sued for monopolization and anticompetitive strategy. And while Unreal Engine already supports OpenXR, Unity is a bit lagging, but support is coming in 2021. Facebook gets sued for monopolization in US and Germany.

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Gaming Augmented Reality Germany Oculus 291

UploadVR Between Realities podcast

NOVEMBER 23, 2016

It combines the intense action of games like Unreal Tournament with the mechanized combat and spectacle of a futuristic sports league. Other shooters in VR will pit you against one another, but Battlezone is instead a celebration of cooperative strategy.

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Gaming Simulation Sony Virtual Reality 100

VeeR VR

DECEMBER 19, 2017

Lindero's first product was an educational application/software called “ Milo and Brandie’s Jungle Adventure ”, released on Apple Store and Google Play. You will need effective promotion strategy to put your business on the map. Audio Editing - 5% Now it's time to edit in background music, special sounds and others.

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Education Entertainment California Tips 20

ARPost

JULY 23, 2021

Some of the exhibitors who will present new devices and technologies to the public are 8th Wall, Nreal, Unity, Unreal Engine, Pico Interactive, Atheer, Holoptic, Varjo, Cleanbox Technology, LetinAR, and Vuzix. Mikey Trujillo – Project Manager at Marvel Entertainment, LLC. See Also: The Future of XR’s Remote Events in the New Normal.

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Asia China Virtual Reality Entertainment 509

Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. They can’t look nerdy like Google Glass did. The tech industry is gearing up for a new paradigm shift. ” The problem is that saying that confuses the market.

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AR Augmented Reality Magic Leap Immersion 62

XR Today - Mixed Reality tag

DECEMBER 14, 2022

” Such companies included those monitoring brands such as Nike and Gucci, who have adopted their own Metaverse strategies, and find metaverse adoption overwhelming. Continuing, he said, “Forbes called us the ‘WordPress of the Metaverse, and we want to make it a really democratised platform.

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Miami Industry Training Technology 84

The Ghost Howls

OCTOBER 15, 2018

So, the company has created this androgenic girl called Mica , which should be as close as possible to a real human, featuring a great visual quality (thanks to Unreal Engine) and credible eye movements and facial microexpressions. This assistant should use AI superpowers to talk with you and assist you in satisfying all your needs.

Magic Leap 171

Magic Leap Augmented Reality AR Florida 171

VRScout

SEPTEMBER 12, 2017

Powered by Epic’s Unreal Engine 4, the AR strategy game is the first competitive multiplayer game designed for AR on the iPhone. In many ways, it may seem like Apple is playing catch-up with competitors like Google who’ve had their Tango augmented and mixed reality platform for years.

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Apple AR Augmented Reality California 226

VeeR VR

DECEMBER 25, 2017

It's adopted by industry leading graphics engines such as Unreal Engine 4 , Unity 5 and Amazon’s Lumberyard to provide developers an easy path to take amazing in-game shots. Powered by Epic's Unreal Engine 4, the game started free-to-play access in February 2017. What's Nvidia Ansel? Click “Snap” to lock down your shot; 8.

Gaming 20

Gaming How To Microsoft Video 20

XR for Business Podcast

JANUARY 20, 2020

So you don’t know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? So the traditional way to do it is to use Unreal or Unity. Small companies like Google, and eventually people like Facebook and others, and create this revolution.

AR 78

AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

So you don’t know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? So the traditional way to do it is to use Unreal or Unity. Small companies like Google, and eventually people like Facebook and others, and create this revolution.

AR 78

AR Machine Learning Government Virtual Reality 78

XR for Business Podcast

JANUARY 20, 2020

So you don't know anything about coding, Unity, Unreal. Alan: So how do you then get people to learn how to do Unreal and Unity without teaching them? So the traditional way to do it is to use Unreal or Unity. Small companies like Google, and eventually people like Facebook and others, and create this revolution.

AR 60

AR Machine Learning Government Virtual Reality 60

VRScout

FEBRUARY 25, 2019

It’s no secret that Microsoft’s mixed reality strategy is centered around its Intelligent Cloud, and the Intelligent Edge; therefore the HoloLens team has worked very closely with Azure to bring it all together in one sleek package. So, here’s the full low-down on Microsoft’s newest immersive device: It’s all about the Cloud.

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Microsoft North America United Kingdom China 312

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed. Matt: Just on Medium.

AR 78

AR Technology Industry Construction 78

XR for Business Podcast

JUNE 24, 2019

So things like Uber or Google Maps and directions were native to the phone, that were kind of useless on the PC. So that was a problem that, in the past, could only be solved with expensive depth cameras or Google Street View-style cars, or take a thousand photos and wait a day for it all to be processed. Matt: Just on Medium.

AR 78

AR Technology Industry Construction 78

XR for Business Podcast

NOVEMBER 1, 2019

He’s the marketing director of Insta360 and leads North American marketing strategy, partnerships and communication efforts. When you open the box, camera’s inside, but there’s also a VR viewer, like a little Google Cardboard kind of thing, a little plastic thing that you slap on your phone. You see Google.

North America 78

North America Software 360 Video Video 78

XR for Business Podcast

NOVEMBER 1, 2019

He’s the marketing director of Insta360 and leads North American marketing strategy, partnerships and communication efforts. When you open the box, camera’s inside, but there’s also a VR viewer, like a little Google Cardboard kind of thing, a little plastic thing that you slap on your phone. You see Google.

North America 78

North America Software 360 Video Video 78