article thumbnail

Google Survey: How Shoppers Actually Feel About AR-Enabled E-Commerce

ARPost

Google did the math on e-commerce. A recently released report from Google compiles and contextualizes the results of six polls conducted through Ipsos on how people actually view and interact with AR-enabled e-commerce. Naturally, the report specifically mentioned Google Lens. But, do people use them?

Survey 421
article thumbnail

The XR Week Peek (2025.01.29): Google acquires HTC engineers, Meta plans to release Oakley smartglasses, and more!

The Ghost Howls

Top news of the week (Image by Google) Google acquires HTC Vive engineers for $250M Completely out of the blue (at least from our eyes), Google decided to acquire some XR-related engineers from HTC Vive (together with a non-exclusive license on some HTC IP) for the whopping amount of $250M.

HTC 443
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

ExpressVPN Survey Explores Immersive Tech in the Workplace

ARPost

ExpressVPN has conducted a survey of 1,500 employees and 1,500 employers to learn about attitudes toward immersive work. About a third of employees and almost as many employers who participated in the survey prefer video conferencing to in-person meetings. One potential reason: surveillance fears. Who Wants to Work in the Metaverse?

Survey 441
article thumbnail

Google Swirl Redefines Advertising With Its 3D Ad Format

ARPost

Last June, Google released a new 3D ad format called Swirl , which meshes programmatic advertising with next-generation content. Previously available only through Google team, Swirl was released to all brands yesterday , on July 9, making it available to all advertisers. This level of immersion with content is only possible in 3D.

Google 466
article thumbnail

Google Survey: How Shoppers Actually Feel About AR-Enabled E-Commerce

ARPost

Google did the math on e-commerce. A recently released report from Google compiles and contextualizes the results of six polls conducted through Ipsos on how people actually view and interact with AR-enabled e-commerce. Naturally, the report specifically mentioned Google Lens. But, do people use them?

Survey 195
article thumbnail

Vive Still The Most Popular Headset For Developers, VRDC Survey Suggests

UploadVR Between Realities podcast

Last August the Virtual Reality Developers Conference (VRDC) published its first report on the state of the VR industry based off of a survey for developers. gap in last year’s survey, so both headsets have still grown in adoption. It might take some time before we see big changes in these surveys. 8% think it never will.

Survey 218
article thumbnail

Will AR Enable Retail’s Touchless Era?

AR Insider

In a recent SYKES’ survey of 3,000 adults,11 percent report using touchless payments like PayPal, Apple Pay or Venmo for the first time in the last five months. More importantly, the survey indicates sustained adoption of touchless tech and transactions. Cashierless retail a la Amazon Go will get its long-awaited chance to shine.

AR 544