AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. Back then, it was largely aspirational: early returns on engagement, customer sentiment and revenues around mobile AR brand experiences were promising, but we hadn’t yet seen signs of a tipping point. Four Myths About AR Advertising.

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The Ghost Howls

FEBRUARY 18, 2025

Apple Intelligence on the Vision Pro would be a big deal, and especially it would let Apple compete better with Google , which made the integration with Gemini one of the best features of its Android XR operating system. Now the same company is launching Wonderland Cloud, a hosting service dedicated to WebXR applications.

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The Ghost Howls

APRIL 19, 2021

On the server-side, it is being integrated with Microsoft Azure, and it is also coming in the future for Google Cloud and Tencent Cloud. NVIDIA DLSS (Deep Learning Super Sampling) will be natively supported for HDRP in Unity 2021.2. Google is hiring waveguide developers for AR. HTC is going to launch its headset on May, 11th.

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The Ghost Howls

MARCH 25, 2025

This is an approach similar to what Apple is doing on Vision Pro and Google has already teased for Android XR. Thanks Rob Cole for the tip) More info There are new contributions to Quest Camera Access After the release of camera access for Quest 3 , the community has started making great things with it.

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VRScout

AUGUST 9, 2021

Peanut Button (the 3-person studio behind The Secret Of Retropolis ) has overcome impossible odds, launching a game with zero budget in a temporarily converted public bomb shelter in Tel Aviv using free software and marketing tips they learned from YouTube tutorials. Image Credit: Peanut Button.

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The Ghost Howls

MARCH 21, 2021

And these experiments about wireless headsets make us think that Valve is investigating the possibility of making the Index wireless (or even better, standalone), a feature that many users have asked for. (Thanks Ilja Z for the tip!). Google halves its revenues on the Play Store. Nreal Light is on sale in Germany. Some XR fun.

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The Ghost Howls

SEPTEMBER 9, 2024

More info (Leaked pictures of Quest 3s shell) More info (Quest 3s passed FCC certification) Samsung MR headset is close, but the endgame may be AR glasses It’s not a secret that Samsung is working with Google and Qualcomm on a new mixed reality headset that could rival Apple Vision Pro and that should be released this year.

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The Ghost Howls

OCTOBER 1, 2024

Thanks Rob Cole for the tip) More info (Video of the system working) More info (Waitlist for the product) The privacy dangers of face cameras A group of researchers made a test using standard glasses with a micro front camera that sent images to an AI engine that recognized people and found information on them on the web. But I hope so.

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The Ghost Howls

MARCH 16, 2020

This means that if you are in Google Earth VR in a green room where there is a friend of yours, you can see the city that you are visiting all around you, and the real image of your friend being there with you. More info (Camera Path and Google Drive backup) More info (Sketchfab exporting). Google MediaPipe can now track 3D objects.

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Magic Leap Europe AR Virtual Reality 354

The Ghost Howls

JUNE 14, 2021

Do you remember that leaked email when Zuck told that he wanted to control all the technological stack Facebook works on and he wanted to acquire Unity? If you are interested in these Photon glasses, check out the Kickstarter campaign tomorrow! (Thanks David @spatialpixels for the tip!). News worth a mention. Image by Facebook).

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The Ghost Howls

OCTOBER 26, 2020

Viveport is improving a lot, and now HTC is also launching the Vive XR Suite , which will be distributed thanks to the support of a strong network of partners like HP, NVIDIA, Baidu (the Chinese Google), and Accenture. Tips & Tricks for the Quest 2! Simple WebXR” aims at bringing WebXR to Unity. News worth a mention.

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The Ghost Howls

MARCH 8, 2021

If Microsoft commits to building this platform and doesn’t abandon it (a la Google), it can become an incredible tool for us developers. Google stops selling Cardboard viewers. Google had already abandoned the Daydream and Cardboard platforms, leaving the source code for Cardboard to the community to maintain.

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UploadVR Between Realities podcast

FEBRUARY 16, 2017

The original, living version of this guide can be found in this Google Doc and may receive more consistent updates than this version. This opens the Unity window. If so and you’d like to share some tips for new players, let us know in the comments below! Follow Alex on Twitter here. Technical Assistance.

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ARVR

JULY 15, 2020

Bonus Tip : We recommend using OS X to scan faces and Android for object manipulation for the best results. #2: For example, the Google Cardboard headset is only $20 !!! Unity 3D is probably the most common software used for developing VR/AR applications?—?you For iPhone users, Capture is the iPhone native app.

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Augmented Reality Virtual Reality Tips AR 130

The Ghost Howls

MAY 8, 2023

Zapbox features a 100° FOV and is going to launch with a Unity SDK to create content for it. And so on… Geoffrey Hinton, one of the godfathers of modern artificial intelligence, has left Google to speak out about the dangers of AI. A wand with a dedicated pattern on it is used as the 6DOF controller.

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AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. Virtual humans are getting more and more real.

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AR Insider

MARCH 20, 2020

Visual search a la Google Lens will be opportune as it inherits the high-intent dynamics that make search a valuable ad medium. There will come a tipping point followed by accelerated adoption — just like in enterprise smartphone adoption — but that might not come until 2021-2022. Enterprise AR is a Mixed Bag.

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Trends AR Apple Tips 195

The Ghost Howls

SEPTEMBER 20, 2021

There is also a good example of a part of the day of a person in the metaverse. (Thanks to Will Burns for the tip). This move resembles the one that Google had with TiltBrush: instead of killing the program, it is returning it back to the community, and this is for sure a good decision. Yes, you’ve read everything well.

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The Ghost Howls

JANUARY 10, 2022

This is why companies like Apple, Google, Microsoft and Meta are exploring similar technologies. For others, they might be a way of selling ads, Dr. Bautista said. […] In 2018, Intel shut down the Vaunt project, before selling many of its patents to North, the start-up acquired by Google. Thanks Shachar Weis for the tip).

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The Ghost Howls

JUNE 15, 2020

Thanks Davy Demeyer for the tip). Unity details its MARS solution. In a blog post, Unity has detailed its MARS solution, that lets you create easily augmented reality experiences , even with little coding knowledge. If you want to help them, there is a dedicated Google Form where you can apply.

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The Ghost Howls

DECEMBER 23, 2019

Some months ago, we all read that letter where Zuckerberg claimed wanting to get complete control of the hardware and software stack so that Facebook shouldn’t depend on external companies, like Google or Apple for the SO, or phone manufacturers for the hardware. Unity releases the XR Interaction Toolkit.

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Tech Trends VR

AUGUST 7, 2018

The company has attracted a range of high profile investors and advisors such as Google/Alphabet Chairman Eric Schmidt, who wrote: “I predicted that 90% of computing would eventually reside in the web based cloud…Otoy has created a remarkable technology which moves that last 10% – high-end graphics processing – entirely to the cloud.

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XR Today - Augmented Reality tag

DECEMBER 13, 2024

What is set is the present day, and this week shows the stepping stones towards XR’s tipping point are very much being paved. Google recently announced Android XR, a new operating system designed explicitly for XR (Extended Reality) devices and services, which the company describes as the next generation of computing.

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XR Today - Augmented Reality tag

MAY 15, 2024

Augmented reality kits seem to be everywhere, from well-known options like Apple’s ARKit and Google ARCore to Apple’s new collection of AR development tools. You can leverage everything from persistent cloud anchors to streetscape geometry, powered by Google’s data, to create comprehensive immersive experiences. Valued at $57.26

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UploadVR Between Realities podcast

FEBRUARY 8, 2017

Alon Or-bach (Samsung Electronics), Kaye Mason (Google). It’s not often you get both Oculus and Valve together days, let alone Google and Samsung, with bonus helpings of Epic Games, Owlchemy Labs, and Sensics. Stefan Walker (Google), Luca Prasso (Google). Alex Lee (Google). Liz Mercuri (Unity).

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Leapmotion

FEBRUARY 21, 2015

Any tips for developers who’d like to pursue this road in the future? And I would like to make the experience more accessible by adding Xbox, Gear VR, and Google Cardboard support. How does VR lend itself to more explorative cerebral experiences? Integrating the Leap Motion controller with the Oculus Rift in Unity3D was pretty easy.

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Leapmotion

NOVEMBER 8, 2017

With our Interaction Engine Unity package, prototyping these kinds of physically inspired interfaces is easier than ever. VR design pro-tip: human beings move in curves. Each stage is at your fingertips w/ #LeapMotion #Unity. The Hierarchy setup in the Unity Editor for the Radius Slider, showing an InteractionSlider.cs

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Leap Motion Unity Tips Controllers 42

XR for Business Podcast

JUNE 18, 2019

Alan: Yeah I think… well, pretty much everybody… So I would say, Google is leading the way with this, with Google Lens being able to take your phone out, open the camera, point it at a pair of shoes, and it will tell you exactly where to buy those shoes instantly from your phone. Alan: So, I think Google’s leading.

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XR for Business Podcast

JUNE 18, 2019

Alan: Yeah I think… well, pretty much everybody… So I would say, Google is leading the way with this, with Google Lens being able to take your phone out, open the camera, point it at a pair of shoes, and it will tell you exactly where to buy those shoes instantly from your phone. Alan: So, I think Google’s leading.

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Strategy Augmented Reality Machine Learning AR 78

Leapmotion

NOVEMBER 21, 2015

. “To improve the usability of virtual keyboards for text input,” says creator Soma, “I investigated key selection methods and shapes and layouts of virtual keys, then proposed a new user interface design utilizing tip pinch, and implemented a prototype application. Recommended: Google Chrome. Requires: Webcam.

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The Ghost Howls

JANUARY 24, 2022

Image by Google). Project Iris is the codename of Google’s AR glasses. According to a report on The Verge, Google is working on AR glasses. The operating system should be Android, but it seems that Google is also building an operating system specific for XR. Thanks Marco Giammetti for the tip). What about yours?

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The Ghost Howls

JUNE 28, 2021

Unity CEO predicts in 2030 XR headsets will be as popular as gaming consoles. Unity CEO John Riccitiello has made new predictions on AR and VR , and this time he talked about the projections for XR headsets in 2030. Icosa Gallery is the new Google Poly. More info (ENGAGE raises $10M) More info (VRChat raises $80M).

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The Ghost Howls

NOVEMBER 27, 2023

This may be one of the potential names for either the upcoming mixed reality headset that Samsung is developing with Google or the name of future AR glasses. Thanks to Davy Demeyer for the tip!) We don’t know, but this shows that the Korean company is still committed to XR developments.

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The Ghost Howls

JULY 13, 2021

Now, in what seems a desperate move to become relevant in a field dominated by Unity and Unreal Engine, it has made this engine opensource with the name Open 3D Engine. Both Facebook and Google have decided to double down on AR effects inside calls. Thanks Clemente for the tip!) AR users to reach 800M by the end of the year.

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Virtual Reality AR Oculus Augmented Reality 378

VRScout

OCTOBER 4, 2018

In this interview, Vitillo shares tips for other immersive developers and the challenges the creators faced during development. When looking for problems related to Vive Focus on Google, I always only find my own blog as an answer. VRSCOUT: For somebody who isn’t familiar with MR, how would you describe Beat Reality?

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The Ghost Howls

SEPTEMBER 9, 2019

More info (Sebastian’s Tweet) More info (Sebastian’s Tweet with answer by GermanRifter) More info (Google Cache for Bestware shop page for Cosmos). It is highly probable that an HLVR game will be developed in the Source game engine, so a Unity game is not a possibility. Other relevant news. Image by Kura).

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The Ghost Howls

SEPTEMBER 16, 2024

That’s why we rejoiced when Apple launched its headset: while Google and Microsoft can discard new technologies pretty easily, Apple is slower at deciding to take a step, but when it makes it, it commits to it. Furthermore, he decided that Unity Personal will remain free and the funding ceiling to use it will double from $100k to $200k.

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