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The XR Week Peek (2022.05.16): Meta teases Cambria, Google shows new AR features, and more!

The Ghost Howls

Image by Google). Google performs interesting AR news at I/O conference. At Google I/O, no executive of the company has talked about the M-word, but they have anyway showed interesting AR updates, which will be relevant for our future M-world. Another cool announcement has been the one of Immersive View for Google Maps.

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Google Opens ‘Maps’ API So Devs Can Create ‘Pokémon Go’-style Games

Road to VR

During the Google Developer Day presentation at GDC 2018, Product Manager Clementine Jacoby and Engineering Lead Patrick Donelan at Google Maps presented the team’s progress in bringing their technology and data to game developers. Building large virtual worlds is costly and time-consuming when done by hand.

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Big XR News from Meta, Unity, Samsung, and XPANCEO

XR Today - Mixed Reality tag

Unity to Integrate Vagon’s RT3D Streaming Service This week, Unity, a leading XR and RT3D content creation engine, announced a new partnership with Vagon, experts in 3D content streaming. This technology could play a crucial role in the widespread adoption of XR devices.

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What is Google ARCore?

XR Today - Augmented Reality tag

2023: Enter Google ARCore Google’s convenient and easy-to-access ARSDK facilitates the development of WebAR experiences for cross-platform delivery. Google now supports numerous Android smartphones such as Asus, Lenovo, LG, Moto, Motorola, OnePlus, Samsung, Sony, Vivo, Infinix, Tecno, Sharp, and Xiaomi.

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Rethinking Digital Twins

ARPost

How Unity talks about digital twins – real-time 3D in industry – I think we need to revamp what that means as we go along,” Unity VP of Digital Twins Rory Armes told ARPost. That is, until you remember that the metaverse isn’t just a collection of virtual worlds – it also means augmenting the physical world.

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Space Invaders Celebrates 45th Anniversary With a New AR Game

ARPost

As Space Invaders turns 45, TAITO teams up with Google and UNIT9 to give its players an elevated AR gaming experience with Google’s ARCore Geospatial API. TAITO and Google partnered with global production and innovation studio UNIT9 to transform Space Invaders into an immersive AR game in honor of its 45th anniversary.

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Trends and predictions for XR in 2024

The Ghost Howls

The last cycle before this one was the Quest one, which started to make virtual reality known to the mainstream audience for what concerns games and fitness. Especially Apple and Google, which are the dominant players in the smartphone industry, are both launching headsets this year.

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