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Google I/O 2024: The Latest XR Updates from Google

XR Today - Augmented Reality tag

Google I/O 2024 is one of the tech giant’s most exciting annual events for a few reasons. Not only does it give us plenty of updates on new devices and development tools from Google, but it’s also where the company announces some of its most exciting innovations.

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Top XR Vendors Majoring in Advertising in 2022

XR Today - Virtual Reality

Among the biggest technology brands in the world, and a major name for any company interested in advertising within the digital world, Google has plenty to offer in XR promotion. Most companies investing in concepts like SEO and content marketing will already have a strong knowledge of Google and the company’s wide range of tech resources.

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Chatting With The Recipient Of The SXSW 2019 ‘Best Interactive Experience’ Award

VRScout

Impressive. “ [My story] goes way back to theater if we want to go that far, ” Benzing told me over our Google Hangouts call. “ I wanted to work with all types of wearable technology. We’re working with Unity on this project. I started off training in theater all over the world. Image Credit: Double Eye.

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My predictions for augmented reality in 2021

The Ghost Howls

This won’t be the year of AR : exactly as I said for virtual reality, let’s not hype the technology and think that this is the year when mainstream adoption of wearable AR glasses is going to happen. This commercial video about Google Glasses led me to immersive realities. Or is it just a talk about glasses?

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XR Technology at AWE and the Auggies: Exclusive Content From Ori Inbar

ARPost

Unity – a cross-platform AR tool that probably needs no more introduction. The Augmented City – imagine a kind of point-cloud Google Earth. Sound Shirt – a wearable that allows deaf people to feel sound. ?. Grib3D – a tool that allows users to create 3D models from 2D drawings.

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Interview with Robert Scoble about Oculus Quest 2, Apple Glasses and more!

The Ghost Howls

As John Riccitiello (CEO of Unity) said some years ago , the VR market won’t be interesting enough until it will reach the 10 million users mark. Next year, the new Quest will help in getting there, but it will be Apple that will really disrupt the market, because it will come up with cool wearable glasses.

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Big XR News from Meta, Unity, Samsung, and XPANCEO

XR Today - Mixed Reality tag

Unity to Integrate Vagon’s RT3D Streaming Service This week, Unity, a leading XR and RT3D content creation engine, announced a new partnership with Vagon, experts in 3D content streaming. The leaks, which come from a GeekBench listing, mark the first substantial information about the device.

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