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Top 5 E-Commerce AR and VR Trends To Follow in 2023

ARPost

Increased Adoption of AR in E-Commerce According to a recent survey, 38% of marketers reported using AR in 2022. VR-Enabled Online Shopping Experiences VR creates an immersive visual environment, including 360-degree videos, photos, product demos, and complex experiences using devices such as the HTC Vive or Oculus Quest.

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The XR Week Peek (2020.04.13): iPhone 12 adds depth camera, StarVR One is back to the market and much more!

The Ghost Howls

This integration is still very rough, and so: It works only with Oculus and WMR headsets (because it requires an OpenXR-compatible runtime); It just lets you see your model , not also modify it. And this is possible because they both have big cash cows: Oculus has Facebook’s advertisement, and Valve has the Steam game store.

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The XR Week Peek (2023.12.04): Varjo announces XR-4 headset, Quest 2 sells much more than Quest 3, and more!

The Ghost Howls

More info (Varjo launches XR-4 headset) More info (Varjo’s launch on Road To VR) More info (Varjo opens up waiting list for consumers) Other relevant news Quest 3 is selling well, but Quest 2 much better Quest 3 sales are not going bad, and the headset, after Black Friday , has now already 5% of the shares of devices on the SteamVR survey.

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“Thinking Ahead About XR” Report by Bipartisan Policy Center and XR Association

ARPost

The XRA is an industry organization founded by Google , HTC VIVE , Microsoft , Oculus , and Sony Interactive Entertainment. For example, the last time we covered one of their reports it was an industry survey with Perkins Coie.

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Tactical Navigation in VR’s Early Stages

AR Insider

Picking up where we left off last week , how does the latest round of consumer VR survey data align with what we’re seeing in the broader market? For one, many of the consumer sentiments this survey round (Wave III) support the industry’s evolution towards standalone headsets. Here, Oculus Quest is the wild card.

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The XR Week Peek (2022.02.07): Meta has invested more than $10B on XR, Hololens 3 may have been canceled, and more!

The Ghost Howls

These are huge numbers for VR: if you look at the most recent SteamVR survey, you get that Oculus headsets are now at 67% of the whole PCVR market. This is amazing for us developers, but unluckily it is a feature tied to using the Oculus SDK, which is not cross-platform. Oculus support at its best Funny link. Some XR fun.

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The XR Week Peek (2020.05.04): VR usage rises, Mozilla creates an open metaverse, and more!

The Ghost Howls

The biggest news of the week is the one that you can see in the above graph: i n the Steam Hardware Survey for April, it is possible to see a big spike of connected headsets. This is why we praise so much the Oculus Quest (1M+ of engaged users) and not the Cardboards (20M devices, almost unused). A rumor about Oculus Go 2.0