This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.
While Microsoft has been full steam ahead on the augmented reality side of Windows Mixed Reality via HoloLens, the company has had very little to say in the last year about the VR side of its platform. While it may look like Microsoft has largely given up on the effort, the company tells us that it remains committed.
Microsoft 365 is coming to Quest Pro! Productivity means especially companies and professionals, and the new expensive Quest Pro headset fits completely this strategy. It has also partnered with Microsoft and Accenture to facilitate the integration of XR solutions inside companies. Meta Quest Pro and the strategy pivot.
Image by HTC Vive). HTC new products may be the Vive Pro 2 and the Vive Focus 3. According to a leak discovered by Protocol, HTC may launch two headsets tomorrow at Vivecon: The Vive Pro 2, a premium PC VR headset, priced at €842 ($1,012) The Vive Focus 3 Business Edition, a business-oriented standalone, for €1,474 ($1,771).
These glasses have outperformed the sales of Ray-Ban’s first-generation smart glasses, ‘Ray-Ban Stories’ This potential deal could grant Meta more control over EssilorLuxottica’s smart glasses division and strengthen its position in the competitive market against tech giants like Apple, Google, and Microsoft.
Simply put, OpenXR is a technical foundation for interoperability, but business decisions still dictate content, device, and platform strategy. Microsoft has released initial support for OpenXR on both HoloLens and Windows VR headsets , and Collabora has released its Monado open-source Linux OpenXR runtime. OpenXR 1.0
A pioneer who helped kickstart VR’s renaissance is driving the strategy for Microsoft’s Windows Mixed Reality platform, spanning both HoloLens and a collection of VR headsets rolling out later this year. ” This is Acer’s kit, the first Windows VR headset to roll out to developers from Microsoft’s partners.
Frontal view of the device (Image by Microsoft). The biggest news of the MWC for what concerns XR has been for sure the announcement of the HoloLens 2 by Microsoft. Image by Microsoft). Together with the HoloLens 2, Microsoft has also announced a new version of the Kinect, called Kinect Azure. HTC 5G streaming.
Perhaps the go-to solution for mixed reality innovation in the construction space, Microsoft provides businesses with a unique opportunity to combine real and virtual landscapes. The flexibility of the Microsoft Mesh platform for designing MR experiences makes it easier for businesses to implement the design tools they’re already using.
For every Nintendo there is a Sega and for every Apple there is a Microsoft. There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. HTC/Microsoft . The technology world is always a game of rivals.
Microsoft just announced new tools to make it easier for users to build and share their own virtual spaces. The two new world-building kits are based on Altspace’s most popular environments: Campfire and Alien World / Origin but Microsoft says they’re aiming to release more kits soon, as well as allwing for more customization options.
No one ever gets tired of board games, especially those that involve a strategy and collaboration between teams to win. Catan VR is available for Meta Quest, Rift, Go, Samsung Gear VR, Valve Index, HTC Vive, and Microsoft Mixed Reality. Work in Progress: All On Board! VR Platform. All On Board!
Old Enemies – HTC. While both Oculus’ Rift and HTC’s Vive hit the market right around the same time in 2016, the Vive was the first system with motion controllers and room-scale. SEE ALSO How Google's Latest VR Moves Are a Major Blow to Oculus' Mobile Strategy. New Foes – Microsoft & Co.
And the latest game by Owlchemy Labs, Dimensional Double Shift, which is free to play, just reached 500K downloads as a testament that this strategy works. Fast Travel Games just made Mannequin free to play. There are anyway a couple of considerations that I want to add to Metas statement.
That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. HTCHTC is about to release its offering in the form of the VIVE XR Elite with a release date of February 25 and an entry-level price of $1,099.
Google, Qualcomm, and Samsung announcing a partnership to build an XR headset (Image by Samsung) Google in a few days would have most probably announced at Google I/O its operating system for XR, nicknamed “Android XR” (we don’t know the official name), to kickstart this strategy.
Though various vendors offer enterprise-focused solutions, from HTC VIVE to PICO and beyond, Metas Quest ecosystem is arguably the most popular and versatile option for many companies. The Quest 3S even supports Microsoft office apps. Price: Starting at $299.99 Price: Starting at $299.99
Beyond that, Metas headsets support: Wireless, standalone capabilities Unlike other companies such as Varjo and HTC VIVE, which primarily offer tethered devices, Meta focuses on convenient, standalone functionality. However, you can also access apps like Zoom, and Microsoft Teams for immersive meetings.
Interestingly, the runner-up is the as-yet-unreleased PlayStation VR 2 with 18%, followed by the HTC VIVE ecosystem at 15%. Microsoft/Minecraft” came in a distant third place with 7% of respondents choosing them as the model metaverse. A further 12% responded with Apple’s ARKit , and another 9% responded with Android’s ARCore.
According to Vinay Narayan VP, Platform Strategy and Developer Community HTC VIVE, this upcoming year will present the most robust ecosystem of innovations yet. Technological innovations will make XR experiences a widely accessible tool for industrial enterprises of any scope and size,” he says.
One of Microsoft’s newest leaders in mixed reality, Mark Bolas, took the stage for a few minutes at Acer’s press conference this week and put into human terms the company’s goals with the technology. Now he is helping define the company’s strategy and vision moving forward into the new medium.
That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business. More info (Apple threatens Epic) More info (Microsoft files an official support for Epic). The same on Twitter. Other relevant news.
Microsoft’s $300 partner headsets were on display (although no one was allowed to actually turn them on) and companies like Intel and Qualcomm were showing off impressive reference designs that could mean big things for the future. That company was HTC. HTC’s opposite number right now is Facebook.
The first version of Valve’s SteamVR platform provided us with superior 360 degree room-scale tracking and position-tracked hand input at the hefty price of $799 via HTC’s Vive. Will HTC cut Vive’s price? One of the most interesting VR narratives of 2017 so far has been the pricing strategy of Facebook’s Rift.
Didn’t work (Image by Microsoft). Of course, Microsoft and Amazon are observing the situation: in my opinion, Microsoft will wait a bit , considering its focus on AR enterprise with HoloLens, while Amazon could improve its already existing offering of glasses connected with Alexa. Sounded good.
One day before Meta Connect HTC appears to be teasing a consumer Vive standalone headset. Last week HTC teased a new “small” headset on Twitter, sharing a dark image of the corner of what is presumably the visor. — HTC VIVE (@htcvive) October 10, 2022. — HTC VIVE (@htcvive) October 10, 2022.
Microsoft’s play for command of next generation personal computing can be seen today with the announcement of a series of Windows-powered VR headsets starting at $300. This is not the case with the headsets on the way from Microsoft’s partners. “The strategy has become clear.
Recently unveiled updates to Microsoft’s social VR platform will allow anyone to build customizable VR spaces. The two new world-building kits are based on Altspace’s most popular environments: Campfire and Alien World / Origin but Microsoft says they’re aiming to release more kits soon, as well as allowing for more customization options.
But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). For example, we invited senior executives from HUAWEI, JBD, HTC, Alibaba, iQIYI, Qualcomm, Microsoft, and so on.
Microsoft is partnering with manufacturers like Acer, Lenovo, and HP to create a new line of virtual reality headsets. These devices will be competitively priced, at around $300-$400 each or less, but comparatively, as capable as the highest quality headsets on paper: the Oculus Rift and HTC Vive. What do you think?
In honor of Easter, AfterNow and FLARB put on an MR egg hunt via Microsoft HoloLens. ROM Extraction displayed gameplay using MR to show audiences exactly the kind of strategy-oriented shooter players were going through. Hado, by Meleap , let audiences digitally duke it out with friends and strangers. Google + Tilt Brush. CyberPowerPC.
I think Meta hopes to reinvigorate the sales with the new headset… let’s see if this strategy is going to pay off. More info News worth a mention Information leaks on Vive’s inside-out Tracker There is a new leak about the inside-out tracked Vive Tracker that HTC teased a few months ago.
At Google I/O 2017 developer conference this week, the company announced a standalone Daydream VR headset in partnership with Qualcomm , with Lenovo and HTC slated to release commercial versions later this year. Like Microsoft , Google is facing an uphill battle in VR.
Reverb G2 leverages Microsoft’s ‘Windows Mixed Reality’ PC VR platform. The Microsoft store has only a handful of VR games and apps, and Microsoft published even its own PC VR content on Steam. But statements from Microsoft and HP don’t give strength to the idea it has much of a future.
The only company not much affected by it is HTC, that manufacturers its headsets in Taiwan and not in Mainland China. HTC Vive releases Cosmos Elite, two models of Vive Pro Eye and creates some confusion. Image by Microsoft). It is clear that the company is aiming at giving it to players before the launch of Half-Life: Alyx.
Our research found that companies struggle with initial expenses and onboarding strategies, but in the long term, they benefit from quicker, more effective, and less costly training initiatives. In engineering, firms like Intel use HTC VIVE headsets to train team members on reducing electrical accidents within corporate environments.
The “Building Open Standards for the Metaverse” panel moderated by Moor Insights and Strategy Senior Analyst Anshel Sag brought together XR Safety Initiative (XRSI) founder and CEO Kavya Pearlman, XRSI Advisor Elizabeth Rothman, and Khronos Group President Neil Trevett.
For instance, there are lots of new headsets being released by hardware companies: just in the last year, there have been the Oculus Quest & Rift S , HTC Vive Focus Plus , HP Reverb , Valve Index , Acer OJO 500, and HoloLens 2 … just to mention the most popular ones. Is it necessary to own all of them? Prioritize your expenses.
While the company had originally collaborated with HTC to create the Vive, this time around Valve opted to handle everything on their own. But it’s also made for an awkward relationship between Valve and HTC who are now positioned more as competitors than partners. Image courtesy HTC. Image courtesy Valve. Vive Cosmos.
More info (Apple AR headsets FOV) More info (Apple patent on retinal projection) More info (Robert Scoble’s thoughts on Apple’s strategy). HTC has a new CEO: Yves Maitre. HTC, one of the most important companies in the VR landscape, has now a new boss: Yves Maitre. The Oculus Connect 6 is coming!
Although Microsoft hasn’t shown much of an investment in the entertainment and arts sector as of yet, it has a lot of potential to offer with the HoloLens ecosystem. Microsoft’s technology could easily be the basis behind a number of mixed-reality and unique event experiences in the entertainment world going forward.
This means that the Republic of Korea Navy is leveraging RT3D workflows for management and strategy development, leveraging insights from emerging technology to optimise the naval base’s resilience, efficiency, adaptability, and autonomy.
The most valuable companies in the world own the metal on which their software applications run: Apple and Microsoft have had their fingers in the hardware pie for years, and even Google was able to build a robust OS business with Android. Could this really be the time for VR? The “metaverse” already exists in Fortnite and Roblox.
While still in Italy, I verified that Microsoft Teams, Unity, and Github were accessible from China. And I have to say that this strategy is paying off. My piece of advice is, if you have to travel here for a short time, to buy or borrow a Pico 4 (or an HTC device) to use for work , because Quest may be more difficult to use.
We organize all of the trending information in your field so you don't have to. Join 3,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content