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Microsoft’s Meandering XR Strategy Could Lead to Another Zune Moment

Road to VR

At least from the outside, it appears Microsoft isn’t actively competing for a seat at the XR table, which is fairly odd coming from a company that pioneered enterprise AR while simultaneously wrangling some of its top OEM partners to make a fleet of PC VR headsets for consumers in 2017. If Microsoft goes in half-cocked, maybe.

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Microsoft Says it Hasn’t Given up on the VR Side of Windows Mixed Reality

Road to VR

While Microsoft has been full steam ahead on the augmented reality side of Windows Mixed Reality via HoloLens, the company has had very little to say in the last year about the VR side of its platform. While it may look like Microsoft has largely given up on the effort, the company tells us that it remains committed.

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The most important takeaways from Meta Connect 2022

The Ghost Howls

Microsoft 365 is coming to Quest Pro! Productivity means especially companies and professionals, and the new expensive Quest Pro headset fits completely this strategy. It has also partnered with Microsoft and Accenture to facilitate the integration of XR solutions inside companies. Meta Quest Pro and the strategy pivot.

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The XR Week Peek (2021.05.11): Pico Neo 3 launched, HTC may announce Focus 3 and Pro 2, and more!

The Ghost Howls

Image by HTC Vive). HTC new products may be the Vive Pro 2 and the Vive Focus 3. According to a leak discovered by Protocol, HTC may launch two headsets tomorrow at Vivecon: The Vive Pro 2, a premium PC VR headset, priced at €842 ($1,012) The Vive Focus 3 Business Edition, a business-oriented standalone, for €1,474 ($1,771).

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Big XR News from Meta, HTC VIVE, Magic Leap

XR Today - Virtual Reality

These glasses have outperformed the sales of Ray-Ban’s first-generation smart glasses, ‘Ray-Ban Stories’ This potential deal could grant Meta more control over EssilorLuxottica’s smart glasses division and strengthen its position in the competitive market against tech giants like Apple, Google, and Microsoft.

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OpenXR 1.0 Released, Microsoft Supports on HoloLens & WMR, Oculus Plans Rift & Quest Support

Road to VR

Simply put, OpenXR is a technical foundation for interoperability, but business decisions still dictate content, device, and platform strategy. Microsoft has released initial support for OpenXR on both HoloLens and Windows VR headsets , and Collabora has released its Monado open-source Linux OpenXR runtime. OpenXR 1.0

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Microsoft’s Mixed Reality Strategy Driven By Pioneer Who Helped Launch VR’s Renaissance

UploadVR Between Realities podcast

A pioneer who helped kickstart VR’s renaissance is driving the strategy for Microsoft’s Windows Mixed Reality platform, spanning both HoloLens and a collection of VR headsets rolling out later this year. ” This is Acer’s kit, the first Windows VR headset to roll out to developers from Microsoft’s partners.

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