UploadVR Between Realities podcast

MAY 1, 2017

Unity CEO John Riccitiello has been following both virtual and augmented realities for a long time and, like the rest of us, he’s waiting for it to go mainstream. Today at Unity’s Vision Summit, he outlined how and when he thinks it will get there. Price point, for example, is the most glaringly obvious factor.

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ARPost

JULY 23, 2021

XR Events in 2021 – Celebrating the Industry that Made Lockdown Bearable. This year will be special for the XR industry. The event is an opportunity to explore the latest developments and trends in the XR industry, meet other professionals and negotiate B2B deals. AWE USA 2021. When: November 9 – November 11. ICHVR 2021.

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Asia China Virtual Reality Entertainment 509

The Ghost Howls

APRIL 21, 2025

More info A developer made some steps toward PSVR 2s HDR usage on PC The VR community continues to look for workarounds to unlock all the cool features of PSVR 2 that Sony is not allowing on PC. You can demo this technology with a PCVR headset through the Immersix application.

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Apple Study Virtual Reality Ukraine 332

The Ghost Howls

FEBRUARY 18, 2025

More info (Mentra and Vuzix partner on AugmentOS) More info (AugmentOS official website) News worth a mention (Image by Sony Interactive Entertainment) PSVR 2 had great holiday sales numbers Thanks to the huge price discount from $550 to $350, the sales of PSVR 2 had a huge boost in 2024. This is impressive.

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UploadVR Between Realities podcast

FEBRUARY 24, 2017

Creating more believable virtual characters will play an essential role in further immersing us in single-player VR experiences in the future, and Sony intends to demonstrate that on PlayStation VR (PSVR) this GDC. There are scheduled Unreal Engine 4 and Unity Engine PSVR demonstrations too.

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AR Insider

MAY 27, 2021

I’ve been writing about it for over a year, and working on related products at Unity for much longer. The four of us are looking at the market through different lenses: industry collaboration, sales, creative, and technology. It’s probably the key reason the industry is continuing this experiment. by Tony Parisi. Here’s why.

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XR Today - Augmented Reality tag

DECEMBER 12, 2024

Moreover, other XR industry figures are supporting Android XR, including Qualcomm, Sony, XREAL, Magic Leap, and Lynx, a new entry into the XR market. Moreover, developers getting hands-on with Android XR today can leverage familiar tools, such as ARCore, Android Studio, Jetpack Compose, Unity, and OpenXR, to start building on it.

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AR Insider

MARCH 1, 2021

This week, we look at Sony’s tease for PSVR2, new features in Snapchat’s Lens Studio, and a whole slate of new AR glasses emerge. Let’s dive in… Sony Confirms New Playstation VR2 for PS5 with New Controllers. The product allows users to create 3D content on top of CAD models without a game engine like Unity.

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Road to VR

NOVEMBER 2, 2017

Among its count of members, the OpenXR working group consisted of nearly every major player in the industry except Microsoft until now. image courtesy Khronos Group.

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Microsoft Magic Leap AR Groups 279

The Ghost Howls

SEPTEMBER 16, 2024

More info (VisionOS 2 features — Road To VR) More info (VisionOS 2 features — Upload VR) More info (iPhone 16 can shoot spatial photos and videos) Unity cancels its runtime fee Unity has finally canceled the abomination of the “Runtime fee” , which was meant to charge developers based on revenue in the last 12 months and lifetime installs.

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Road to VR

OCTOBER 2, 2024

The layoff round comes amid two high-profile projects currently in production by the studio: Zombie Army VR , a VR shooter based on the popular franchise from Rebellion, and Starship Troopers: Continuum , an online co-cop shooter created in partnership with Sony—announced just a day before news of the layoffs first broke.

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Gaming Sony Unity Microsoft 304

The Ghost Howls

JULY 4, 2022

The same luck has not happened to employees at Niantic at Unity. Unity, instead, is firing 4% of its employees, and this may seem weird considering that in the last months it has proceeded to hundred-millions-dollars acquisitions. NVIDIA and Siemens partnered for the “Industrial Metaverse”. Other relevant news. More info?—?NVIDIA

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Machine Learning Eye Tracking Unity Hardware 433

Road to VR

MARCH 20, 2020

” GDC is one of the largest developer conferences for the industry; last year the gathering saw a record-breaking 27,000 attendees across both its developer talks and expo area. We will be working with our partners to finalize the details and will share more information about our plans in the coming weeks.”

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The Ghost Howls

MARCH 11, 2025

South Korean news outlet The Elec instead reports that Samsung will use Sonys new 1.35-inch inch 35523840 micro-OLED display, the same used in Sonys own SRH-S1 standalone headset. Sony also provides the screens for the Apple Vision Pro, but these ones for the Samsung headset would be from a new generation.

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XR Today - Mixed Reality tag

DECEMBER 20, 2024

Already, the company is partnering not just with Samsung and Qualcomm but with countless heavyweights like Sony, Magic Leap, and Unity. For instance, Unity is one of the first companies supporting Android XR, and developers can create experiences for the OS using all of Unitys technologies.

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Google Magic Leap Samsung Unity 124

Road to VR

JUNE 12, 2023

Cloudhead Games is one of the most successful and senior VR studios in the industry. Working closely with Valve, Sony, and Meta, Cloudhead is best known for their title Pistol Whip and has shipped four popular VR titles ( Pistol Whip , Valve’s Aperture Hand Labs , Call of the Starseed , and Heart of the Emberstone ).

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Apple AR Gaming Hand tracking 353

XR Today - Virtual Reality

DECEMBER 29, 2022

In the wake of the COVID-19 pandemic , companies are set to reshape the industry with high-tech creativity and ingenuity. In the entertainment industry, the Metaverse has and continues to connect audiences in shared virtual spaces via headsets and their respective or third-party virtual spaces. Media Psychology Key to User Engagement.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

Moreover, with Samsung Heavy Industries and other targetted divisions, the prospects of where the Moohan device could influence hold a lot of potential with baked-in users and hardware already present in various sectors, not just the consumer space. The company describes it as the next generation of computing.

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XR Today - Mixed Reality tag

NOVEMBER 25, 2022

Japanese electronics giant Sony recently bought out Beyond Sports, allowing the former to build massive metaverse content for sporting events. Beyond Sports develops real-world data for 3D animations, and its technologies will seamlessly integrate with Sony’s growing portfolio of immersive solutions. it announced this week.

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Road to VR

SEPTEMBER 17, 2024

Layoffs spanning 2023 and 2024 included a number of top publishers and studios, such as Embracer Group, Unity, Microsoft, EA, Sony, Epic Games, Take-Two Interactive and Riot Games. While disheartening, the news of layoffs comes as no real surprise given turmoil in the wider gaming market.

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ARPost

JULY 13, 2022

Inworld AI only started as a company about a year ago, but the founding members are industry veterans. Other members of the e-board have backgrounds including Magic Leap and Sony. Once the character is complete in both mind and body, they can be integrated into virtual environments created using Unreal Engine or Unity.

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UploadVR Between Realities podcast

MAY 3, 2017

User-generated content might be a common feature of many games these days, but you could argue that its inception was kick started by Sony’s LittleBigPlanet series. Unity is hoping that, one day, something will do the same for VR. Unity may be the company to make it happen. I think that sucks,” he said.

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Unity Virtual World Tools Sony 117

The Ghost Howls

FEBRUARY 23, 2023

But in China, they are very famous, and now they are also organizing a big event about XR called FBEC with hosts from all the major VR companies (HTC, Unity, Alibaba, Huawei, etc…). I’m Chen, General Manager and Chief Editor of VRTUOLUO , also a senior media expert who has dug and studied deeply the XR industry since 2014.

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China Industry Government Hardware 392

Road to VR

AUGUST 1, 2023

Already known for its ability to collaboratively capture artistic expression and streamline cinematic content production, OpenUSD’s power and flexibility make it an ideal content platform to embrace the needs of new industries and applications. OpenUSD is based on years of research and application in Pixar filmmaking.

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Apple AR Machine Learning Industry 246

UploadVR Between Realities podcast

OCTOBER 20, 2016

The very first Vision VR/AR Summit was home to keynote addresses from established leaders in the emerging industries, leaders such as Gabe Newell of SteamVR, Palmer Luckey of Oculus, and Dr. Richard Marks of PlayStation VR. Vision VR/AR Summit Asia will take place in Beijing, China at the NUO Hotel on December 14th and 15th.

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Asia Unity Technology AR 100

The Ghost Howls

JANUARY 23, 2023

Top news of the week (Image by Microsoft) Microsoft lays off 10,000 employees and shuts down its mixed reality projects This is seriously a bad period for the tech industry in general, and of course also for mixed reality. 10,000 employees will lose their job before March : this is a human tragedy on its own.

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Microsoft Survey Apple Sony 420

XR Today - Mixed Reality tag

JANUARY 4, 2024

This week, Sony officially entered a partnership with GeniusXR and The Alan B. Each firm in the partnership seeks to innovate in XR and volumetric capture use cases for enterprise and industrial environments such as education, healthcare, and engineering. This partnership with the Alan B.

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ARPost

FEBRUARY 6, 2023

Virtual reality is transforming industries and has so much to offer in terms of exposing people to new experiences they otherwise wouldn’t be able to enjoy. Furthermore, developments in the VR industry are improving existing technology. Thus, in the future, VR users are less likely to encounter such issues.

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Virtual Reality Unreal Technology Entertainment 400

XR Today - Mixed Reality tag

FEBRUARY 13, 2025

In the meantime, AndriodXR is gaining industry praise for allowing such access. As the OS grows in industry prominence, a host of new competitors could come with it, putting additional pressure on Meta. While Meta noted that the developer community may have access to passthrough video in early 2025, the move has not been implemented.

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Road to VR

DECEMBER 31, 2016

The OZO Player SDK comes as both a native SDK and a Unity plugin for those already building VR apps with Unity. “The pricing question took us so long… we couldn’t follow the industry way of charging a yearly fee or per user… part of our mission is to support the industry to grow.

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XR Today - Mixed Reality tag

MARCH 4, 2025

Additionally, with support from divisions like Samsung Heavy Industries, the potential for the Moohan device to make an impact is significant, especially since existing users and hardware are already in place across various sectors, not just in the consumer market. This provides a promising avenue for competition in the industry.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

This move is huge for the industry. HTC has a storied history in the market, and with the meeting of minds between itself and Google, two giants of the technology industry, a new form of completion may arise. Firms such as Samsung, Magic Leap, Lynx, Sony, Qualcomm, and XREAL are already poised to support this effort.

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HTC Google Magic Leap Taiwan 86

XR Today - Mixed Reality tag

JUNE 30, 2023

As the ever-growing technology space finds its footing in enterprise and for consumers, industry leaders are ensuring that the market stands upon a strong foundation of industry-wide collaboration and rich design tools. On the other hand, Unity is introducing tools that leverage AI to simplify XR content creation processes.

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XR Today - Mixed Reality tag

AUGUST 3, 2023

As the gaming industry eclipses the movie and filmmaking sector, gaming firms are leveraging their technologies to create next-level immersive experiences. Companies such as Meta, holoride , Improbable , Steam, Sony, and many others have begun tapping their serious gaming technologies to achieve this.

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VRScout

AUGUST 13, 2017

I spoke with VR Bound co-founder, Daniel Colaianni about what he hopes the VR Awards would achieve for VR technology and he says, “The VR Awards exists to promote growth and achievement throughout the immersive industry by reinvesting in promoting strategic partnerships.” Sony – Playstation VR. HTC – Vive. Cerevrum Inc.

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XR Today - Augmented Reality tag

JANUARY 23, 2025

This move is huge for the industry. HTC has a storied history in the market, and with the meeting of minds between itself and Google, two giants of the technology industry, a new form of completion may arise. Firms such as Samsung, Magic Leap, Lynx, Sony, Qualcomm, and XREAL are already poised to support this effort.

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HTC Google Magic Leap Taiwan 74

Road to VR

JULY 24, 2017

The team had their interest in VR piqued around 2012, at an internal conference for Sony developers. An early prototype of PlayStation VR, codenamed Project Morpheus | Image courtesy Sony. Was there a temptation to jump into engines such as Unity or Unreal to jumpstart development? As it turns out, no. Everything is proprietary.

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Oculus Sony Gaming Unreal 279