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The XR Week Peek (2023.11.21): OpenAI drama shakes the AI world, Unity enables Vision Pro development, and more!

The Ghost Howls

The past week has been a pretty interesting one for the tech world: between Microsoft Ignite, Unity Unite, and the OpenAI drama, there has been a lot to follow. I’ll try to summarize all of that, especially for what concerns the announcements related to our XR space.

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Case Study: Toyota Makes Mixed Realty Magic

AR Insider

Toyota makes mixed reality magic with Unity and Microsoft HoloLens 2. This includes the use of Unity’s real-time 3D development platform across its automotive lifecycle. Its virtual pipeline starts by importing vehicle data into Unity using Pixyz. Reducing human error during inspections using machine learning.

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Unity Hires Dr. Danny Lange away from Uber to be VP of AI and Machine Learning

Cats and VR

Unity announced that it has hired Dr. Danny Lange as VP of AI and Machine Learning. He joins from Uber, where he was head of machine learning. At Uber, Lange led the efforts to build the world’s most versatile Machine Learning platform to support Uber’s hyper growth. Source: Unity Press Release.

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Case Study: Toyota Streamlines Production with AR

AR Insider

Unpacking that a bit, Toyota’s virtual pipeline starts by importing vehicle data into Unity using Pixyz. With the help of machine learning, digital models, and HoloLens 2, Toyota engineers are given guidance to recognize and remedy inconsistencies that are easily missed by ordinary inspection. More from AR Insider….

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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

In my opinion, Magic Leap 2 is a superior device to HoloLens 2 (see my hands-on here ), so I think that with these prices, it can have good success in the enterprise market, starting to gain shares with regard to Microsoft. Probably the communication machine of the company is not as strong as before, so the old message still hangs around.

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The XR Week Peek (2021.12.27): a great Christmas for Quest 2, Rec Room is worth $3.5B, and much more!

The Ghost Howls

I am a bit sad no one gave an award to The Unity Cube , though… I would have loved to get a “Worst Application Award 2021” from Road To VR…. The result is that many big brands are canceling their presence at CES: Google, Intel, Microsoft, Meta, Lenovo, and many others, have decided not to go , and maybe provide their news virtually.

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Case Study: SAP Integrates AR for ERP

AR Insider

SAP shapes the future of work with Unity. That’s changing with the SAP Extended Reality Cloud (XR Cloud), which is based on Unity’s platform and enables the development of mixed reality applications. To make it easier for Unity developers to integrate SAP data into Unity, SAP recently launched the Unity Integration Toolkit.