The Ghost Howls

MAY 11, 2020

I hope that a future rumor clarifies a bit more what is Facebook’s strategy. (Thanks Alessio Palumbo for the tip!). Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

Magic Leap 346

Magic Leap Healthcare Oculus AR 346

Road to VR

FEBRUARY 10, 2022

Microsoft’s enterprise-focused HoloLens 3 may be dead in the water, as a recent report maintains that internal divisions have hobbled the company’s efforts to release its next AR headset as planned. Alex Kipman wearing HoloLens 2, Image courtesy Microsoft. Microsoft Responds.

Microsoft 332

Microsoft AR Samsung Magic Leap 332

Road to VR

DECEMBER 10, 2019

Magic Leap is one of the most well-funded startups in history, boasting $2.6 A new report from The Information however alleges that the company has seen sluggish sales of its Magic Leap One AR headset, something that reportedly only sold 6,000 units in the first six months following its August 2018 launch.

Magic Leap 184

Magic Leap AR Japan Apple 184

Upload VR

MAY 30, 2024

Magic Leap has entered a "multi-faceted, strategic technology partnership" with Google. The companies say the partnership will combine Magic Leap's "leadership in optics and manufacturing" with Google's "technology platforms". Google was an initial investor in Magic Leap, leading a $542 million funding round back in 2014.

Magic Leap 145

Magic Leap Google Saudi Arabia AR 145

Road to VR

MARCH 18, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Image courtesy Khronos Group.

Microsoft 279

Microsoft Oculus Groups Magic Leap 279

Tech Trends VR

AUGUST 8, 2018

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There are plenty of players like Microsoft HoloLens and DAQRI which consistently deliver not only cool demos, but real use-cases for holographic Mixed Reality Click To Tweet.

Magic Leap 271

Magic Leap AR Augmented Reality New York 271

Tech Trends VR

FEBRUARY 24, 2019

It was really interesting to see Microsoft pivot towards enterprise with the HoloLens and I think it was absolutely the right move for them to make Click To Tweet. For starters, they’re based in Oregon as opposed to Silicon Valley.

Magic Leap 282

Magic Leap Microsoft San Francisco Trends 282

XR Today - Virtual Reality

OCTOBER 5, 2022

Perhaps the go-to solution for mixed reality innovation in the construction space, Microsoft provides businesses with a unique opportunity to combine real and virtual landscapes. The flexibility of the Microsoft Mesh platform for designing MR experiences makes it easier for businesses to implement the design tools they’re already using.

Construction 339

Construction Magic Leap Unity Architecture 339

Road to VR

JULY 29, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Released, Microsoft Supports on HoloLens & WMR, Oculus Plans Rift & Quest Support appeared first on Road to VR.

Microsoft 274

Microsoft Oculus Groups Magic Leap 274

Upload VR

AUGUST 31, 2023

Magic Leap 1 AR headsets will "cease to function" from 31 December 2024, the company announced. Magic Leap sent an email to all customers containing the following: As such, we are announcing that Magic Leap 1 end of life date will be December 31, 2024. The company today is still fully focused on enterprise.

Magic Leap 140

Magic Leap AR Hand tracking Strategy 140

ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. Let’s take a look at the technology coming our way.

Hardware 362

Hardware Magic Leap Eye Tracking Hand tracking 362

VRScout

JANUARY 31, 2018

A Microsoft-endorsed hard hat solution lets construction workers use holograms on site. Industrial collaboration tools are one of the fastest-developing areas for the Microsoft HoloLens, with many companies such as Object Theory looking for ways to diversify and broaden the market for Mixed Reality.

Construction 339

Construction Microsoft Magic Leap Data 339

Upload VR

OCTOBER 1, 2024

Microsoft confirmed to UploadVR that it told its customers and partners now is the last time to buy the device before stock runs out. With passthrough headsets still years out, and Magic Leap still focused on consumers, Microsoft dominated the enterprise AR market for years with HoloLens 2.

Microsoft 145

Microsoft Magic Leap Software Eye Tracking 145

The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

Data 386

Data Technology Magic Leap Kansas City 386

XR Today - Virtual Reality

NOVEMBER 29, 2022

Magic Leap and H&M. With help from Magic Leap , H&M was able to create digital twins of its clothing designs for people to interact with through a headset. Microsoft and Wurth. The company wanted a way to boost brand awareness, delight customers, and preserve loyalty among buyers in a digital landscape.

Case Study 323

Case Study Retail Study Magic Leap 323

ARPost

NOVEMBER 11, 2022

Sixty-one percent of respondents trust Microsoft, 58% trust Google, 57% trust Apple, and 36% trust Meta. Most have never heard of other immersive tech companies like Magic Leap and NVIDIA. Meanwhile, the most trusted company (Microsoft) and the least trusted company (Meta) are working together on their immersive work strategies.

Survey 441

Survey Immersion Magic Leap Technology 441

VRScout

NOVEMBER 10, 2019

For larger companies looking to connect their entire team with HoloLens 2 headsets, Microsoft is offering a package that includes Dynamic 365 Remote Assist on each MR headset at the cost of $125 per user – per month. If you’re a developer working on your own, Microsoft offers the HoloLens 2 Development Edition.

Microsoft 320

Microsoft Eye Tracking Magic Leap Haptic 320

The Ghost Howls

AUGUST 1, 2020

He has a very interesting working story, having worked for great companies like Microsoft and Fast Company. And Robert says that even Facebook’s goal is making wearable glasses : he has seen its strategy plans, and inside there it is written that its goal is not building a VR headset, but a slim AR glass that people can wear every day.

Apple 545

Apple Oculus China Magic Leap 545

The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

Course 308

Course Magic Leap AR Oculus 308

The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

Magic Leap 371

Magic Leap Virtual World Ukraine Microsoft 371

The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

Magic Leap 184

Magic Leap Augmented Reality AR Florida 184

The Ghost Howls

OCTOBER 7, 2024

Or maybe “relaxed” is not the right word to use, considering the little drama on Microsoft’s headsets. Top news of the week (Image by HP) Microsoft officially drops support for its Mixed Reality headsets Microsoft has just released the infamous Windows 11, version 24H2 update. I think this speaks a lot.

Microsoft 401

Microsoft Samsung Apple Unity 401

ARPost

APRIL 13, 2020

He and panelists Vinay Narayan of VIVE and Larry Persaud of Microsoft will be discussing existing XR technology for enterprise, how to choose the right solution, and considerations like ROIs. The first iteration is for mobile phones and the second iteration will be for wearable AR devices, Magic Leap and HoloLens.”.

Technology 345

Technology Industry Unity Augmented Reality 345

Tech Trends VR

AUGUST 13, 2018

When I tried Microsoft Remote Assist with the HoloLens back in May at Microsoft Build I was able to “repair” a complex electrical panel in a matter of minutes. Of course it was a staged demo scenario, but the principle stands. The competition in that space is growing fast to keep up with this demand, and not just in Europe and the U.S.

Industry 282

Industry Africa Trends Construction 282

Tech Trends VR

SEPTEMBER 25, 2018

Their first MR project used Google Tango and the Microsoft HoloLens to bring a rare digital tank from their game to a real-life exhibit at the Tank Museum at Bovington , UK. Wargaming are also interested in developing content that will work on headsets such as Magic Leap, who Daly says they’re currently “talking to.”.

Magic Leap 282

Magic Leap AR Trends Google 282

The Ghost Howls

MARCH 4, 2019

Frontal view of the device (Image by Microsoft). The biggest news of the MWC for what concerns XR has been for sure the announcement of the HoloLens 2 by Microsoft. Image by Microsoft). Together with the HoloLens 2, Microsoft has also announced a new version of the Kinect, called Kinect Azure. HoloLens 2. Azure Kinect.

Microsoft 361

Microsoft HTC AR Augmented Reality 361

The Ghost Howls

NOVEMBER 7, 2018

Of course, some coordination with team members was necessary to not lose immediately , this game requires some strategy. Microsoft Maquette. Microsoft Maquette is the ultimate VR tool by Microsoft to prototype fast in VR. It works with all headsets and that’s another great choice by Microsoft. The Great C.

Microsoft 177

Microsoft Tools Magic Leap Unity 177

The Ghost Howls

AUGUST 28, 2023

This week, Microsoft announced that MRTK will migrate to an independent GitHub account and that the project will be supported by a consortium including Microsoft, Magic Leap, and Qualcomm. This would be coherent with Robert Scoble claiming that the XR strategy of Apple was started by Steve Jobs.

Samsung 366

Samsung Google Magic Leap Microsoft 366

Tech Trends VR

AUGUST 1, 2018

A survey by the Harvard Business Review and Microsoft shows that most companies are embracing immersive tech as a key part of their strategy. 68 percent of respondents in a recent Microsoft survey expressed confidence that mixed reality would play an important role in achieving their companies’ strategic goals Click To Tweet.

Survey 168

Survey Microsoft Magic Leap Trends 168

Upload VR

MAY 2, 2024

Microsoft ported Word, Excel, PowerPoint, and Teams. Magic Leap 2 , Microsoft's HoloLens 2 , and Varjo's XR-4 series all primarily focus on this segment of the market. Magic Leap 2's battery lasts notably longer, though, and both it and HoloLens 2 are more comfortable to wear. We regret the error.

Apple 133

Apple Magic Leap Microsoft Unreal 133

Road to VR

OCTOBER 31, 2016

Road to VR ‘s Michael Glombicki caught up with two VR/AR investors to get their insight into the opportunities available in the immersive technology space and the strategies they’re employing to capitalise on them. With HoloLens and Magic Leap we’ve seen a broadening of the conference to include augmented reality as well.

Strategy 100

Strategy Immersion AR Magic Leap 100

Tech Trends VR

JUNE 7, 2018

That’s definitely what we are building today with HoloLens” , says Satya Nadella, CEO of Microsoft. The advent of technology like Magic Leap – a game changing mixed reality headset – will trigger a new way of looking at space and content, because we are designing the spaces with which you think: spatial computers.

Technology 321

Technology Trends Magic Leap Immersion 321

XR Today - Virtual Reality

DECEMBER 29, 2023

This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world. You can integrate third-party MDM solutions such as Ivanti, Microsoft Intune, and VMWare Workspace One. What is Meta Quest for Business?

Software 286

Software Hardware Magic Leap Microsoft 286

XR Today - Mixed Reality tag

JANUARY 24, 2024

This week, AR instructional solutions provider Taqtile announced official support for Microsoft’s Unity-based Mixed Reality Toolkit 3 (MRTK3) in a move to broaden the usability of its Manifest application ready for a “growing number” of OpenXR devices in 2024.

Magic Leap 122

Magic Leap Microsoft Hardware AR 122

Tech Trends VR

MARCH 7, 2018

it makes strategic sense that Pearson has partnered with Microsoft to develop content for the HoloLens Click To Tweet. One example is Axel Springer Digital Ventures recently announcing that they would be investing an undisclosed amount in Magic Leap. That ship has sailed! If you are looking at the future, it’s right here.

Magic Leap 191

Magic Leap Trends Machine Learning Augmented Reality 191

Peter Graham

MARCH 19, 2020

Where possible, companies are trying to implement a work from home strategy so that employees aren’t all bunched together on a commute or close proximity in an office. Now, Magic Leap has announced a new initiative to aid businesses in this process. Or they can return the entire package with no further fees or obligation.

Magic Leap 55

Magic Leap Spain Italy Germany 55

The Ghost Howls

AUGUST 24, 2020

That’s why even Microsoft took Epic’s stances : Microsoft uses UE4 to develop some products also for Apple devices, and this decision hurts also its business. More info (Apple threatens Epic) More info (Microsoft files an official support for Epic). Let’s see what will happen… and in the meantime let’s eat lots of popcorns.

Unreal 494

Unreal Apple Government Oculus 494