Road to VR

MARCH 1, 2019

Magic Leap is giving away serious cash to developers this year through their Independent Creator Program , which has earmarked an “eight-figure” number destined to fund app developers working in gaming, entertainment, collaboration, productivity, and more. Productivity. Entertainment. Enterprise.

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Magic Leap Detroit Entertainment AR 222

The Ghost Howls

MARCH 16, 2020

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The sales never skyrocketed and now Magic Leap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.

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The Ghost Howls

APRIL 26, 2021

As always, they’re doing a great job not only with the product but also with the communication strategy. Image by Magic Leap). Magic Leap 2 is coming in Q1 2022. Even if most of this roundup will be about Oculus, I have decided to put another brand on top of it and it is Magic Leap.

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Magic Leap Oculus Unity Gaming 367

Road to VR

DECEMBER 10, 2019

Magic Leap is one of the most well-funded startups in history, boasting $2.6 A new report from The Information however alleges that the company has seen sluggish sales of its Magic Leap One AR headset, something that reportedly only sold 6,000 units in the first six months following its August 2018 launch.

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Magic Leap AR Japan Apple 155

Road to VR

FEBRUARY 10, 2022

Microsoft’s enterprise-focused HoloLens 3 may be dead in the water, as a recent report maintains that internal divisions have hobbled the company’s efforts to release its next AR headset as planned. Alex Kipman wearing HoloLens 2, Image courtesy Microsoft. Microsoft Responds.

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The Ghost Howls

MAY 11, 2020

I hope that a future rumor clarifies a bit more what is Facebook’s strategy. (Thanks Alessio Palumbo for the tip!). Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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Magic Leap Healthcare Oculus AR 271

XR Today - Virtual Reality

OCTOBER 5, 2022

Perhaps the go-to solution for mixed reality innovation in the construction space, Microsoft provides businesses with a unique opportunity to combine real and virtual landscapes. The flexibility of the Microsoft Mesh platform for designing MR experiences makes it easier for businesses to implement the design tools they’re already using.

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Construction Magic Leap Unity Architecture 294

ARPost

FEBRUARY 8, 2023

That’s the direction we’re going in right now and companies are laying their cards on the table in a bid to be the dominant force driving us forward through their own varying strategies. Magic Leap 2 Magic Leap jumped the starting gun and played their cards early. Let’s take a look at the technology coming our way.

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Hardware Magic Leap Eye Tracking Apple 362

Tech Trends VR

FEBRUARY 24, 2019

It was really interesting to see Microsoft pivot towards enterprise with the HoloLens and I think it was absolutely the right move for them to make Click To Tweet. For starters, they’re based in Oregon as opposed to Silicon Valley.

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Magic Leap Microsoft San Francisco Trends 282

Road to VR

MARCH 18, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Image courtesy Khronos Group.

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Microsoft Oculus Groups Magic Leap 278

Tech Trends VR

AUGUST 8, 2018

Magic Leap finally materializes into a product some of us can actually buy, yet the real test will be whether developers take the bait. There are plenty of players like Microsoft HoloLens and DAQRI which consistently deliver not only cool demos, but real use-cases for holographic Mixed Reality Click To Tweet.

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Magic Leap AR Augmented Reality New York 271

Peter Graham

MARCH 19, 2020

Where possible, companies are trying to implement a work from home strategy so that employees aren’t all bunched together on a commute or close proximity in an office. Now, Magic Leap has announced a new initiative to aid businesses in this process. Or they can return the entire package with no further fees or obligation.

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Magic Leap Spain Italy Germany 55

Road to VR

JULY 29, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Released, Microsoft Supports on HoloLens & WMR, Oculus Plans Rift & Quest Support appeared first on Road to VR.

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Microsoft Oculus Groups Magic Leap 256

Upload VR

MAY 2, 2024

Microsoft ported Word, Excel, PowerPoint, and Teams. Magic Leap 2 , Microsoft's HoloLens 2 , and Varjo's XR-4 series all primarily focus on this segment of the market. Magic Leap 2's battery lasts notably longer, though, and both it and HoloLens 2 are more comfortable to wear. We regret the error.

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Apple Magic Leap Microsoft Unreal 133

XR Today - Mixed Reality tag

JANUARY 24, 2024

This week, AR instructional solutions provider Taqtile announced official support for Microsoft’s Unity-based Mixed Reality Toolkit 3 (MRTK3) in a move to broaden the usability of its Manifest application ready for a “growing number” of OpenXR devices in 2024.

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Magic Leap Microsoft Hardware AR 96

XR Today - Virtual Reality

NOVEMBER 29, 2022

Magic Leap and H&M. With help from Magic Leap , H&M was able to create digital twins of its clothing designs for people to interact with through a headset. Microsoft and Wurth. The company wanted a way to boost brand awareness, delight customers, and preserve loyalty among buyers in a digital landscape.

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Case Study Retail Study Magic Leap 243

The Ghost Howls

OCTOBER 7, 2024

Or maybe “relaxed” is not the right word to use, considering the little drama on Microsoft’s headsets. Top news of the week (Image by HP) Microsoft officially drops support for its Mixed Reality headsets Microsoft has just released the infamous Windows 11, version 24H2 update. I think this speaks a lot.

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ARPost

NOVEMBER 11, 2022

Sixty-one percent of respondents trust Microsoft, 58% trust Google, 57% trust Apple, and 36% trust Meta. Most have never heard of other immersive tech companies like Magic Leap and NVIDIA. Meanwhile, the most trusted company (Microsoft) and the least trusted company (Meta) are working together on their immersive work strategies.

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Survey Immersion Magic Leap Technology 441

Upload VR

OCTOBER 8, 2024

Sightful's founders Tamir Berliner and Tomer Kahan, both ex-Magic Leap executives, say the decision to shift strategy was taken because laptops getting NPUs now mean they can run 6DoF tracking without compromising performance and battery life.

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Software Magic Leap AR Hardware 128

The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Magic Leap Augmented Reality AR Florida 170

XR Today - Augmented Reality tag

MAY 11, 2023

Javier de la Torre, Founder and Chief Strategy Officer, CARTO , explained, “Photorealistic 3D Tiles are a really exciting addition to Google Maps Platform. Project Anywhere runs on the Microsoft HoloLens 2 headset while leveraging Cesium 3D Tiles datasets.

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XR Today - Augmented Reality tag

OCTOBER 19, 2022

A leading general contractor within the Pacific Northwest, Sellen Construction was searching for a new way to help designers, engineers, contractors, and anyone else involved in a construction project collaborate on successful strategies. Microsoft and the Haas Group. Magic Leap and VIM AEC. HTC VIVE and CannonDesign.

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Construction Magic Leap Virtual Reality Microsoft 101

Road to VR

OCTOBER 31, 2016

Road to VR ‘s Michael Glombicki caught up with two VR/AR investors to get their insight into the opportunities available in the immersive technology space and the strategies they’re employing to capitalise on them. With HoloLens and Magic Leap we’ve seen a broadening of the conference to include augmented reality as well.

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Strategy Immersion AR Magic Leap 100

VRScout

JANUARY 31, 2018

A Microsoft-endorsed hard hat solution lets construction workers use holograms on site. Industrial collaboration tools are one of the fastest-developing areas for the Microsoft HoloLens, with many companies such as Object Theory looking for ways to diversify and broaden the market for Mixed Reality.

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Construction Microsoft Magic Leap Data 339

VRScout

NOVEMBER 10, 2019

For larger companies looking to connect their entire team with HoloLens 2 headsets, Microsoft is offering a package that includes Dynamic 365 Remote Assist on each MR headset at the cost of $125 per user – per month. If you’re a developer working on your own, Microsoft offers the HoloLens 2 Development Edition.

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XR Today - Mixed Reality tag

JANUARY 8, 2024

Goertek XReal Lenovo Iristick Vuzix Magic Leap XYZReality Longan Vision Rokid ThirdEye Google Toshiba Epson RealWear Microsoft Lumus TCL RayNeo Goertek Offering a variety of extended reality products for virtual and augmented experiences, Goertek has a range of smart glasses included in its portfolio.

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AR Magic Leap Industry Tools 106

The Ghost Howls

NOVEMBER 7, 2018

Of course, some coordination with team members was necessary to not lose immediately , this game requires some strategy. Microsoft Maquette. Microsoft Maquette is the ultimate VR tool by Microsoft to prototype fast in VR. It works with all headsets and that’s another great choice by Microsoft. The Great C.

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Microsoft Tools Magic Leap Unity 171

XR Today - Mixed Reality tag

JANUARY 31, 2023

These include Oracle Cloud, Microsoft Azure, Amazon Web Services (AWS), and Google Cloud Platform (GCP). Stake in Magic Leap Riyadh also acquired a majority stake in Magic Leap, allowing the firm a seat on the board of directors.

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United Arab Emirates UAE Healthcare Saudi Arabia 108

The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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Data Technology Magic Leap Kansas City 330

Tech Trends VR

AUGUST 1, 2018

A survey by the Harvard Business Review and Microsoft shows that most companies are embracing immersive tech as a key part of their strategy. 68 percent of respondents in a recent Microsoft survey expressed confidence that mixed reality would play an important role in achieving their companies’ strategic goals Click To Tweet.

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Survey Microsoft Magic Leap Trends 168

The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

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Magic Leap Virtual World Ukraine Microsoft 298

The Ghost Howls

JANUARY 22, 2021

Didn’t work (Image by Microsoft). Google can count on the acquisition of North, the experience he has matured by producing Google Glass and investing in Magic Leap, and the fact that it owns the most-used mobile operating system. Magic Leap will meet its fate. Duck Face, Magic Leap One, and me.

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Augmented Reality Magic Leap AR Apple 476

The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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XR Today - Mixed Reality tag

MAY 4, 2023

Currently, Iristick is investing in a global distribution strategy to expand its reach in the market. Read up on the latest news here. Latest Vuzix News Magic Leap Magic Leap specializes in the creation of AR and MR solutions, for enterprise users. Vuzix won numerous awards at CES 2023 this year.

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Magic Leap Industry Tools Microsoft 105

The Ghost Howls

AUGUST 28, 2023

This week, Microsoft announced that MRTK will migrate to an independent GitHub account and that the project will be supported by a consortium including Microsoft, Magic Leap, and Qualcomm. This would be coherent with Robert Scoble claiming that the XR strategy of Apple was started by Steve Jobs.

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Samsung Google Magic Leap Microsoft 313

XR Today - Mixed Reality tag

APRIL 1, 2023

During the group’s annual meeting in Davos 2022, WEF outlined a new initiative titled “ Defining and Building in the Metaverse ”. The new program aims to bring together leading voices from across the policy, academia, private, and civil society landscapes to help formulate a new strategy for the future of digital interactions.

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Magic Leap South Korea Strategy Government 92

ARPost

APRIL 13, 2020

He and panelists Vinay Narayan of VIVE and Larry Persaud of Microsoft will be discussing existing XR technology for enterprise, how to choose the right solution, and considerations like ROIs. The first iteration is for mobile phones and the second iteration will be for wearable AR devices, Magic Leap and HoloLens.”.

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