The Ghost Howls

JUNE 29, 2020

Original image by Oculus). Oculus kills the Go and opens to content on Quest. In the end, the time of the Oculus Go has come. Devices like Oculus Quest , Pico Neo 2 , and Vive Focus Plus have proven that 6DOF VR is more interesting and has far more retention. Top news of the week.

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Road to VR

MARCH 18, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Oculus says they plan to provide runtime support for apps built for OpenXR on Rift and Quest later this year.

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XR Today - Virtual Reality

OCTOBER 5, 2022

The company offers access to one of the most affordable and flexible VR headsets on the market in the form of the Oculus Quest, allowing all businesses, large or small to explore virtual reality. Magic Leap. The technology also paves the way for better collaboration and creativity when working with specialists on new designs.

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Road to VR

JULY 29, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Oculus has committed to bringing OpenXR runtime support to both Rift and Quest later this year. OpenXR 1.0

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The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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The Ghost Howls

APRIL 27, 2020

Image by Magic Leap). Magic Leap pivots to enterprise, lays off 1,000 employes. With a long post on Magic Leap’s blog, in the end Rony Abovitz has admitted that the company is not going that well, and has announced a new course, that should eventually lead to Magic Leap 2. Top news of the week.

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Road to VR

NOVEMBER 30, 2021

Relative to enterprise-focused AR headsets like Magic Leap 2 and HoloLens 2, it’s also less expensive due to the inclusion of cheaper and less complicated optics, called ‘birdbath’ optics, which project light from a microdisplay to the eye via what’s essentially a curved see-through mirror (among other things).

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The Ghost Howls

OCTOBER 31, 2018

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. And what you are doing at Magic Leap to create these experiences for people? ( Magic Leap glasses.

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The Ghost Howls

MAY 25, 2020

This may be Apple’s strategy to make people wear something on their head while they wait for a more complex headset. Image by Oculus). Oculus Quest becomes 1 year old, and Facebook makes many announcements. The Oculus Quest is now one year old. Happy birthday, Oculus Quest! We’ll see…. Other relevant news.

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The Ghost Howls

JUNE 6, 2022

Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. There I have tried some interesting devices like Weart haptic gloves, OWO haptic suit, but especially the Magic Leap 2, which I found to be a very well-made piece of hardware! News worth a mention. Image from OpenBCI). Learn more.

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The Ghost Howls

JANUARY 22, 2021

I expect the smartglasses from Facebook, first of all, to be Facebook-branded (so, goodbye Oculus), to be very stylish (remember that Luxottica is the leading company for glasses and sunglasses), and to be able to connect to the smartphone without a tether. while we have seen the complicated life of Oculus hands-on booths at Best Buy.

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The Ghost Howls

SEPTEMBER 7, 2020

Rumors hint to Oculus discontinuing the current Quest and selling the new one at $299 and $399. The Facebook Connect is close and we all expect that during that conference Oculus is finally going to announce the new Oculus Quest. Facebook is temporarily suspending the sale of Oculus Quest devices in Germany.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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Road to VR

FEBRUARY 10, 2022

Making an AR headset accessible enough for consumers is a vastly different challenge to producing higher cost enterprise headsets— just ask Magic Leap. Samsung partnered with Oculus (now Meta) back in 2014 to build Gear VR, a snap-in VR smartphone holder that was a generational leap in terms of low-latency mobile VR.

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The Ghost Howls

AUGUST 24, 2020

Oculus devices will require a Facebook login. The enormous piece of news of the week is tha t Facebook has communicated that from October, 20th, all people that want to use an Oculus device for personal use will have to use their personal Facebook account to log in. Top news of the week. Image by Tweakanalogy). The same on Twitter.

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The Ghost Howls

JANUARY 19, 2020

Oculus Go price cut down to $150. Facebook has permanently cut down the price of the Oculus Go to $150 , the same price that made it sell incredibly well on Amazon during the Cyber Monday. More info (Oculus Go price cut) More info (Xiaomi laying off the team dedicated to Go). Magic Leap and nReal are trying to find an agreement.

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The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

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The Ghost Howls

SEPTEMBER 3, 2023

There was (and still is) quite a good hype for these headsets, exactly as there was hype for what was Oculus Santa Cruz, the codename of the Oculus Quest. Magic Leap flopped, HoloLens is dead, and even Nreal, with its affordable Light glasses, has not taken off. Let me tell you why. That’s a good amount of money.

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Road to VR

OCTOBER 31, 2016

Road to VR ‘s Michael Glombicki caught up with two VR/AR investors to get their insight into the opportunities available in the immersive technology space and the strategies they’re employing to capitalise on them. With HoloLens and Magic Leap we’ve seen a broadening of the conference to include augmented reality as well.

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XR Today - Virtual Reality

DECEMBER 29, 2023

This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world. Is Meta Quest for Business the Same as Oculus for Business? Back in 2017, Meta introduced “ Oculus for Business ”.

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The Ghost Howls

JANUARY 18, 2023

At CES, it continued with this strategy, and it announced a few new games coming for the headset. Further References Razer Quest Accessories (Road To VR) Magic Leap gets medical certification Me wearing Magic Leap 2 glasses Magic Leap announced at CES that its Magic Leap 2 glasses obtained IEC 60601-1 certification.

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Peter Graham

MARCH 19, 2020

Where possible, companies are trying to implement a work from home strategy so that employees aren’t all bunched together on a commute or close proximity in an office. Now, Magic Leap has announced a new initiative to aid businesses in this process. Or they can return the entire package with no further fees or obligation.

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The Ghost Howls

MARCH 26, 2018

This business strategy of selling to few people for a high price has completely sense , considering that all the device has been conceived to add all the features that could make it compelling mostly for professionals. Oculus Go showcased. The Oculus Go (Image by Oculus).

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The Ghost Howls

OCTOBER 7, 2024

As a tech guy, of course, I’m all in for retro compatibility, and I would still love to sometimes attach my Oculus DK2 to my laptop and remember the good old times playing Tuscany. I know that I’m saying something unpopular, but I understand Microsoft’s decision.

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The Ghost Howls

NOVEMBER 2, 2020

There is no point if you have face tracking and it doesn’t work well… and the positional tracking alone is very difficult to provide well even for established companies (only Oculus’s one is very fluid) In the video they say confusing things like “R&D is cheap now” (really? Then why Magic Leap hasn’t delivered a solid product with 2B?)

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AR Insider

NOVEMBER 15, 2019

We’ve seen Magic Leap raise $2.63 Panning back to the broader landscape, we’re also now at a point where there are tangible market signals that can inform product strategies. “Oculus has finally launched the first real consumer VR device, and that’s the Oculus Quest.

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VRScout

FEBRUARY 16, 2018

The NBA on TNT VR app is intended to change the viewing experience from, “passive to immersive’” said David Aufhauser, Managing Director, Strategy and Product for Intel Sports, during an interview with VRScout. It’s currently available for Samsung Gear VR, Google Daydream, Oculus , and Google Play.

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The Ghost Howls

SEPTEMBER 24, 2019

At Tilt Five, we designed a really clever system that only works on tabletop experiences but it has features that are just leaps and bounds above what the big Magic Leap or HoloLens type AR systems are. If a family can afford spending the money for 4 Magic Leap Ones, they can play this board game together (Image by Road To VR).

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The Ghost Howls

AUGUST 15, 2018

Even if it is sometimes hard to tell him that the tethered headset that I use the most is an Oculus Rift :D. Yes, the tracking of the Vive is great, but THIS, played with Oculus Touch… this, is pure orgasm (Image by Oculus). And yes, the best VR game ever is Robo Recall.

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The Ghost Howls

JULY 10, 2023

As for Meta, while he appreciated the efforts of the people working there, he said that doesn’t agree much with its strategy. Regarding the Quest line, he said that Meta pursued a low-price strategy too early, even before the device’s value could be perceived by people. If you want to buy some PCVR games, I suggest you give it a read!

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VRScout

FEBRUARY 25, 2019

It’s no secret that Microsoft’s mixed reality strategy is centered around its Intelligent Cloud, and the Intelligent Edge; therefore the HoloLens team has worked very closely with Azure to bring it all together in one sleek package. In other words, down with the “walled garden” approach favored by companies such as Apple and Oculus.

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The Ghost Howls

JANUARY 14, 2020

Yes, the biggest companies were not there with a booth (Oculus will probably target the OC6, HTC the VEC, etc…), but it is the first time that I read the XR news from CES and I dont’ remain surprised. Nothing that will shake the ecosystem. Someone wonders if this may be the Quest killer, and my answer is no.

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The Ghost Howls

AUGUST 16, 2019

I and my partner Gianni bought every new headset on the market : the Oculus Rift DK2, the Vive, the Rift CV1, the Gear VR, etc… We also went to almost every event we were invited to, even the smallest one (I remember once we went to a public plaza with like 7 people listening to our talk about VR…). The reasons?

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AR Insider

MAY 6, 2020

Fable Studios is building Lucy, an AI character that currently acts as a self aware drawn character in the “Wolves in the Walls” series but eventually will become her a personified OS much in the same way Mica from Magic Leap is aiming to be. The Evolution of Brand Activations. The Evolution of Customer Support.

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The Ghost Howls

OCTOBER 17, 2019

But it was delicious, so the “yes yes” strategy is paying off. Markers can be used to define where to show virtual elements, and in the demo that I tried were used to show virtual Chinese artworks in a room; Leap Motion device on Realmax glasses. This evening I have just drunk a bubble tea that I don’t know what contained inside.

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AllThingsVR

JANUARY 12, 2017

But now the market has actually launched, and we’ve got 12 months of real-world performance and major tech players’ strategies emerging. Facebook (Oculus Rift) and HTC (Vive) had growing pains at launch, whether slower than expected shipping or order cancellations. And that’s changed our views on VR/AR growth.

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TechCrunch VR

MAY 31, 2023

Palmer Luckey, co-founder of Oculus VR Inc., Photo by Kevork Djansezian/Getty Images The first Oculus Rift prototype reignited the conversation when it arrived in 2012. In 2014, the social media giant purchased Oculus for nearly $3 billion. Google revealed Glass the same year the first Oculus prototype hit the scene.

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