XR Today - Virtual Reality

OCTOBER 5, 2022

The company offers access to one of the most affordable and flexible VR headsets on the market in the form of the Oculus Quest, allowing all businesses, large or small to explore virtual reality. Magic Leap. The technology also paves the way for better collaboration and creativity when working with specialists on new designs.

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Road to VR

JULY 29, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Oculus has committed to bringing OpenXR runtime support to both Rift and Quest later this year. OpenXR 1.0

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The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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The Ghost Howls

OCTOBER 31, 2018

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. And what you are doing at Magic Leap to create these experiences for people? ( Magic Leap glasses.

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Road to VR

NOVEMBER 30, 2021

Relative to enterprise-focused AR headsets like Magic Leap 2 and HoloLens 2, it’s also less expensive due to the inclusion of cheaper and less complicated optics, called ‘birdbath’ optics, which project light from a microdisplay to the eye via what’s essentially a curved see-through mirror (among other things).

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The Ghost Howls

JANUARY 22, 2021

I expect the smartglasses from Facebook, first of all, to be Facebook-branded (so, goodbye Oculus), to be very stylish (remember that Luxottica is the leading company for glasses and sunglasses), and to be able to connect to the smartphone without a tether. while we have seen the complicated life of Oculus hands-on booths at Best Buy.

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The Ghost Howls

OCTOBER 15, 2018

Magic Leap has just organized its first developers’ event, dubbed “L.E.A.P.” It is the first event of this kind organized by Magic Leap: we can say that LEAP Con is like the Oculus Connect of Magic Leap and will probably become always more important, year after year, exactly as it has happened to Oculus.

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The Ghost Howls

AUGUST 24, 2020

Oculus devices will require a Facebook login. The enormous piece of news of the week is tha t Facebook has communicated that from October, 20th, all people that want to use an Oculus device for personal use will have to use their personal Facebook account to log in. Top news of the week. Image by Tweakanalogy). The same on Twitter.

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XR Today - Virtual Reality

DECEMBER 29, 2023

This offering could be the key to helping the tech giant preserve its market share, as innovators like Apple , Microsoft, and Magic Leap all increase their focus in the business world. Is Meta Quest for Business the Same as Oculus for Business? Back in 2017, Meta introduced “ Oculus for Business ”.

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The Ghost Howls

JANUARY 18, 2023

At CES, it continued with this strategy, and it announced a few new games coming for the headset. Further References Razer Quest Accessories (Road To VR) Magic Leap gets medical certification Me wearing Magic Leap 2 glasses Magic Leap announced at CES that its Magic Leap 2 glasses obtained IEC 60601-1 certification.

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Peter Graham

MARCH 19, 2020

Where possible, companies are trying to implement a work from home strategy so that employees aren’t all bunched together on a commute or close proximity in an office. Now, Magic Leap has announced a new initiative to aid businesses in this process. Or they can return the entire package with no further fees or obligation.

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The Ghost Howls

NOVEMBER 2, 2020

There is no point if you have face tracking and it doesn’t work well… and the positional tracking alone is very difficult to provide well even for established companies (only Oculus’s one is very fluid) In the video they say confusing things like “R&D is cheap now” (really? Then why Magic Leap hasn’t delivered a solid product with 2B?)

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AR Insider

NOVEMBER 15, 2019

We’ve seen Magic Leap raise $2.63 Panning back to the broader landscape, we’re also now at a point where there are tangible market signals that can inform product strategies. “Oculus has finally launched the first real consumer VR device, and that’s the Oculus Quest.

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VRScout

FEBRUARY 16, 2018

The NBA on TNT VR app is intended to change the viewing experience from, “passive to immersive’” said David Aufhauser, Managing Director, Strategy and Product for Intel Sports, during an interview with VRScout. It’s currently available for Samsung Gear VR, Google Daydream, Oculus , and Google Play.

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VRScout

FEBRUARY 25, 2019

It’s no secret that Microsoft’s mixed reality strategy is centered around its Intelligent Cloud, and the Intelligent Edge; therefore the HoloLens team has worked very closely with Azure to bring it all together in one sleek package. In other words, down with the “walled garden” approach favored by companies such as Apple and Oculus.

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The Ghost Howls

AUGUST 16, 2019

I and my partner Gianni bought every new headset on the market : the Oculus Rift DK2, the Vive, the Rift CV1, the Gear VR, etc… We also went to almost every event we were invited to, even the smallest one (I remember once we went to a public plaza with like 7 people listening to our talk about VR…). The reasons?

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AR Insider

MAY 6, 2020

Fable Studios is building Lucy, an AI character that currently acts as a self aware drawn character in the “Wolves in the Walls” series but eventually will become her a personified OS much in the same way Mica from Magic Leap is aiming to be. The Evolution of Brand Activations. The Evolution of Customer Support.

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The Ghost Howls

OCTOBER 17, 2019

But it was delicious, so the “yes yes” strategy is paying off. Markers can be used to define where to show virtual elements, and in the demo that I tried were used to show virtual Chinese artworks in a room; Leap Motion device on Realmax glasses. This evening I have just drunk a bubble tea that I don’t know what contained inside.

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The Ghost Howls

AUGUST 17, 2019

And if you can partner with someone that is expert in the field, that’s even better , because he/she will know the strategies that work. Maybe you get featured on Road To VR, you get 200 likes on /r/Oculus. When the Oculus Go was released, everyone was excited saying that VR was going to become mainstream thanks to that.

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AllThingsVR

JANUARY 12, 2017

But now the market has actually launched, and we’ve got 12 months of real-world performance and major tech players’ strategies emerging. Facebook (Oculus Rift) and HTC (Vive) had growing pains at launch, whether slower than expected shipping or order cancellations. And that’s changed our views on VR/AR growth.

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Upload VR

JANUARY 14, 2023

For example, a real-time strategy game like Command & Conquer might feel amazing on the hardware. ” Sometime I wonder what the path to consumer VR would have looked like if Palmer Luckey & Brendan Iribe hadn’t sold Oculus to Facebook. What if Oculus hadn’t hired researchers like Abrash from Valve? ” Yup.

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ARVR

NOVEMBER 16, 2021

While on the topic of acquisitions Facebooks takeover of Oculus initially was somewhat hostile with internal disputes between Oculus founders and Zuckerberg and his leadership team. It will not happen from a top down strategy but instead needs to be driven from a bottom up approach!

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UploadVR Between Realities podcast

NOVEMBER 4, 2016

Also keep in mind that there are plenty of private companies worth investing in, and some public companies listed below have invested in them like Magic Leap who has investments to the tune of $1.39 Facebook – NASDAQ: FB – Oculus VR, VR headset, VR Camera, VR content, VR platform. Public Companies involved in VR.

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XR Today - Mixed Reality tag

MAY 30, 2023

This month, Oculus – the original development firm behind the Quest portfolio – Founder Palmer Lucky confirmed the development of the Meta Quest 3 and Apple’s upcoming device. The Oculus Quest 3 is probably what they’re gonna call it, but it is a lot more compact. Is the Next Quest XR Headset Incoming?

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Robert Scoble

MAY 20, 2019

I dragged my camera down to meet her and her team in their offices in Marina Del Rey, near Los Angeles, to get a look at the business visualizations they are building for use in both Spatial Computing headsets, like Magic Leap, and VR, for HTC Vive, Oculus Quest or Rift, or others. BadVR has the answers.

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UploadVR Between Realities podcast

NOVEMBER 13, 2016

To get some insight into those numbers, I moderated a panel on investing in virtual reality and augmented reality at Greenlight Insights’ recent Virtual Reality Strategy conference in San Francisco. Above: The Oculus Touch controls let you navigate independently with each hand in VR. Image Credit: Oculus.

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The Ghost Howls

MAY 11, 2020

Image by Oculus). Facebook is working on a new version of the Oculus Quest. According to a report by Bloomberg, Oculus is working on a new Oculus Quest model, and it has already done prototypes that are lighter and more powerful than the current device. Image by Magic Leap). Top news of the week.

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The Ghost Howls

APRIL 26, 2021

This week has mostly been in the sign of Oculus, with many news and updates from the brand controlled by Facebook. As always, they’re doing a great job not only with the product but also with the communication strategy. Image by Magic Leap). Magic Leap 2 is coming in Q1 2022. Top news of the week.

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XR for Business Podcast

JANUARY 17, 2020

You’ve been building and advising brands and companies around their strategy for production. There’s Magic Leap– Alan: Still a challenge. Magic Leap for sure. I mean, everybody’s saying Magic Leap is not so good, and they oversold what they ship. Alan: Amazing. Alan: Yeah.

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XR for Business Podcast

JANUARY 17, 2020

You’ve been building and advising brands and companies around their strategy for production. There’s Magic Leap– Alan: Still a challenge. Magic Leap for sure. I mean, everybody’s saying Magic Leap is not so good, and they oversold what they ship. Alan: Amazing. Alan: Yeah.

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XR for Business Podcast

JANUARY 20, 2020

But what was it like kind of going through these growing pains of going from a million dollar simulator — millions of dollars simulator — to now we can buy an Oculus Quest for 500 bucks? So this was before Oculus. And I’m together with Magic Leap, I think Magic Leap is a wonderful product.

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XR for Business Podcast

JANUARY 20, 2020

But what was it like kind of going through these growing pains of going from a million dollar simulator — millions of dollars simulator — to now we can buy an Oculus Quest for 500 bucks? So this was before Oculus. And I’m together with Magic Leap, I think Magic Leap is a wonderful product.

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Robert Scoble

MAY 15, 2021

If you haven’t seen a Microsoft Hololens or a Magic Leap you probably have no clue about how amazing this will be. But I hear it is years ahead of what Facebook is building in its Oculus Quest standalone VR headsets. Put it all together and you can see Apple is about to unleash a new paradigm-shifting strategy.

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XR for Business Podcast

DECEMBER 18, 2019

I remember seeing the Oculus guys — Palmer Luckey and Nate Mitchell and Brendan (Iribe) over at one of their CES tables in the early years, well before they were acquired. And even the Oculus Quest is at $400, and they seem to be the $200 Oculus Go. Facebook is still investing in Oculus, obviously.

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XR for Business Podcast

DECEMBER 18, 2019

I remember seeing the Oculus guys — Palmer Luckey and Nate Mitchell and Brendan (Iribe) over at one of their CES tables in the early years, well before they were acquired. And even the Oculus Quest is at $400, and they seem to be the $200 Oculus Go. Facebook is still investing in Oculus, obviously.

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XR for Business Podcast

JANUARY 20, 2020

But what was it like kind of going through these growing pains of going from a million dollar simulator -- millions of dollars simulator -- to now we can buy an Oculus Quest for 500 bucks? So this was before Oculus. And I'm together with Magic Leap, I think Magic Leap is a wonderful product. Dan: No, no, no!

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UploadVR Between Realities podcast

JANUARY 14, 2017

GB: Magic Leap is a big presence in the AR discussion. Outside of the sort of people in this room and in the games press, I don’t think most people know what Magic Leap is. When you talk about investment, certainly Magic Leap has garnered the most, but ODG just closed a big round. VR is inherently isolating.

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