ARPost

JUNE 3, 2022

AWE day two started off with back-to-back keynotes from mixed reality display maker Magic Leap and AR commerce solution Avataar. A Look at the Magic Leap 2. Magic Leap’s Head of Product Management, Jade Meskill, presented “Magic Leap 2 and the Augmented Enterprise.”

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ARPost

APRIL 13, 2020

We didn’t have to shake the tree very hard to find someone that we were excited to talk to but we couldn’t pass up the opportunity to talk with the good folks at Unity. What Is Unity? The name “ Unity ” probably sounds familiar to you. Unity is the platform that makes this world a reality. More Buzz Around Unity.

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XR Today - Virtual Reality

NOVEMBER 29, 2022

Magic Leap and H&M. With help from Magic Leap , H&M was able to create digital twins of its clothing designs for people to interact with through a headset. Unity and Deckers. The company decided to leverage the services of RestAR and Unity to scan and render physical products in a digital environment.

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Upload VR

MAY 2, 2024

Magic Leap 2 , Microsoft's HoloLens 2 , and Varjo's XR-4 series all primarily focus on this segment of the market. Magic Leap 2 and HoloLens 2 are similarly priced to Vision Pro, but use transparent optics with a much narrower field of view and feature older and weaker CPUs.

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Tech Trends VR

FEBRUARY 24, 2019

In spite of the fact we’re joking around and playing Angry Birds on Magic Leap, the whole thing feels very grown up, in the sense that these guys are in this for the long haul, and so, they reckon, is the business of making Mixed Reality. Thanks @ObjectTheory for letting me play with your @magicleap ! pic.twitter.com/UMhQbxgH1g.

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ARPost

FEBRUARY 27, 2023

Day Two Day two only has one proper keynote scheduled, this time with Magic Leap. Last year, the company’s Head of Product Management, Jade Meskill, took the stage to talk about the Magic Leap 2 and “augmented enterprise.” Following that is a “Fireside Chat” with Unity CEO John Riccitiello.

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XR Today - Mixed Reality tag

JANUARY 24, 2024

This week, AR instructional solutions provider Taqtile announced official support for Microsoft’s Unity-based Mixed Reality Toolkit 3 (MRTK3) in a move to broaden the usability of its Manifest application ready for a “growing number” of OpenXR devices in 2024.

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The Ghost Howls

APRIL 27, 2020

We’re looking for a Unity dev for a freelance gig lasting 1–2 months, ideally from Italy or a nearby country (for easier management). It is in Italian, but basically it says that we’re looking for a Unity dev with preferred experience with VR and/or multiplayer games. Image by Magic Leap). Top news of the week.

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The Ghost Howls

OCTOBER 7, 2024

It’s not clear what the effects of this strategy change will be: for now, Apple seems still interested in providing a cheaper Vision Pro and also in investigating the release of smartglasses. Funny link This is too funny to watch!

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XR Today - Augmented Reality tag

OCTOBER 19, 2022

A leading general contractor within the Pacific Northwest, Sellen Construction was searching for a new way to help designers, engineers, contractors, and anyone else involved in a construction project collaborate on successful strategies. Unity and DPR Construction. Magic Leap and VIM AEC. Microsoft and the Haas Group.

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The Ghost Howls

JUNE 6, 2022

Anyway, it is more probable that we’ll have some software reveal that hints at Apple’s XR strategy. There I have tried some interesting devices like Weart haptic gloves, OWO haptic suit, but especially the Magic Leap 2, which I found to be a very well-made piece of hardware!

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Road to VR

JULY 29, 2019

The standard has been in development since April 2017 and is presently supported by virtually every major hardware, platform, and engine company in the VR industry, including key AR players like Magic Leap. Today the group announced the release of OpenXR 1.0, representing the first production-ready version of the standard. OpenXR 1.0

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The Ghost Howls

OCTOBER 31, 2018

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. And what you are doing at Magic Leap to create these experiences for people? ( Magic Leap glasses.

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The Ghost Howls

SEPTEMBER 27, 2022

The new DRIVE Thor superchip aimed at autonomous vehicles, which companies will be able to use from 2025 Omniverse Cloud , which lets companies use Omniverse completely via cloud rendering even on non-powerful machines A connector to let you use Omniverse with Unity. Rec Room announces Rec Room Studio. If you are confused, well, we all are.

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XR Today - Mixed Reality tag

DECEMBER 12, 2022

EndeavorXR is a strategy and consulting firm for virtual and augmented reality (VR/AR) solutions and symbiotic frontier technologies. Many companies aimed to determine their future products and services, outline benchmarks, and apply their strategies to the “real-world limitations of [Web3] technology.”

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The Ghost Howls

JANUARY 22, 2021

Google can count on the acquisition of North, the experience he has matured by producing Google Glass and investing in Magic Leap, and the fact that it owns the most-used mobile operating system. Magic Leap will meet its fate. Duck Face, Magic Leap One, and me. What about Magic Leap ?

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The Ghost Howls

MAY 30, 2022

Image by Magic Leap). Magic Leap has sold units of its first device for $550. Magic Leap has decided to put on sale its remaining units of the Magic Leap 1, its previous device, for just $550 , which is something like a -75% discount on its standard retail price. News worth a mention.

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The Ghost Howls

JUNE 29, 2020

With rumors of upcoming Apple glasses surging, and the investment made in Magic Leap that until now has been unfruitful, for sure Google is looking for an alternative to build its AR strategy. Unity Learn Premium is permanently free. Do you want to learn Unity for your next big AR/VR app?

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The Ghost Howls

SEPTEMBER 3, 2023

The Unity Beta to develop for the Vision Pro is still not available, so many devs like me can’t even play with the emulator. But the rumors in the past weeks highlighted that the situation of this device is very confusing: Google doesn’t have a clear XR strategy and this confusion also led some key engineers to leave the company.

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The Ghost Howls

AUGUST 28, 2023

This week, Microsoft announced that MRTK will migrate to an independent GitHub account and that the project will be supported by a consortium including Microsoft, Magic Leap, and Qualcomm. That’s fantastic news for all Unity XR developers! 2018 is 5 years ago, which is coherent with the 7-years timespan rumored for this device.

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XR Today - Big XR News tag

MAY 16, 2022

Delta Reality is creating extended reality (XR) immersive experiences for global brands to accelerate virtual, augmented, and mixed reality (VR/AR/MR) adoption and assist firms in developing modern marketing strategies. Delta Reality listed its Museum of Digital Life (MoDaL) as a piece of NFT real estate worth roughly 8.88

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XR Today - Mixed Reality tag

SEPTEMBER 7, 2022

The conference’s overall theme, ‘Inspiration Delivered’ aimed to allow attendees to “step out of their comfort zone” and expand their knowledge in emerging technologies, he said, adding: “If you’re in gaming, we want you to come and learn from what Unity is doing with digital twins, aerospace, [and so on]. .

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XR Today - Mixed Reality tag

MAY 8, 2023

Microsoft Magic Leap Varjo HP Acer Samsung ASUS Dell Biel AjnaXR FYR Medical ESight Canon IrisVision VRgineers Zappar Lynx Valve Microsoft Microsoft has been increasing its focus on the extended reality landscape in recent years, with the production of solutions such as Microsoft Mesh, and a metaverse environment for Microsoft Teams.

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XR Today - Mixed Reality tag

AUGUST 1, 2023

Conversely, at the enterprise level, Lamina1, Croquet, Siemens, Unity, Meta, Ready Player Me, and others have leveraged their technologies at the grassroots level. We also cover the company’s open metaverse strategy and the role that the creative content and avatar economies will play in the near future.

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The Ghost Howls

AUGUST 1, 2020

As John Riccitiello (CEO of Unity) said some years ago , the VR market won’t be interesting enough until it will reach the 10 million users mark. Why can’t it be Facebook, or Magic Leap ? Suzanne Borders, CEO and founder of BadVR, at the company’s office in Marina Del Rey, with a Magic Leap One on.

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VRScout

NOVEMBER 10, 2019

This option gives you a headset plus $500 credit for Microsoft Azure , a three-month free trial of Unity Pro , and the PiXYZ plugin — giving you all the necessary tools to test, create, and launch enterprise apps for the HoloLens 2. If you’re a developer working on your own, Microsoft offers the HoloLens 2 Development Edition.

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The Ghost Howls

MARCH 26, 2018

This business strategy of selling to few people for a high price has completely sense , considering that all the device has been conceived to add all the features that could make it compelling mostly for professionals. Magic Leap releases its SDK. It is so possible to start creating your Magic Leap application.

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The Ghost Howls

FEBRUARY 12, 2019

Slightly slower teams have been known to beat faster teams by using better teamwork and strategy. Software-wise, we use Unity, Vuforia, and OpenCV. As platforms for LBAR is conceptually better Hololens or Magic Leap? Magic Leap is one of the most popular AR glasses in this moment(Image by Magic Leap).

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XR Today - Mixed Reality tag

MARCH 23, 2023

Magic Leap Currently focusing its attention on the enterprise landscape, Magic Leap produces AR and MR headsets designed to address the needs of various industries. Canon Still, in the early stages of developing its mixed reality strategy, camera developer Canon announced its entry into the immersive landscape in 2021.

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Robert Scoble

OCTOBER 4, 2019

It isn’t alone, we know of many companies that are spending billions on same, including Microsoft, Google, Amazon, Sony, Magic Leap, Huawei, and others. You can see this in today’s AR products (and despite what Microsoft or Magic Leap call their devices, they really are augmented reality devices that you wear on your face).

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AR Insider

MAY 6, 2020

The third major change came from Unity which recently announced that it will now be serving AR ads on mobile. Unity has one of the world’s largest mobile ad serving businesses and at the end of last year they partnered with Fossil to pilot this new ad format in mobile games. The Evolution of Brand Activations.

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The Ghost Howls

NOVEMBER 7, 2018

Of course, some coordination with team members was necessary to not lose immediately , this game requires some strategy. I enjoyed my time inside oVRshot : shooting other players was nice and I had fun by trying to win the matches. I also appreciated the division in classes of the players… it made it more intriguing.

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The Ghost Howls

AUGUST 24, 2020

There is a lot at stakes, because if these two companies won’t settle (and I think that they are just firing big shots before finding an agreement), Unreal Engine developers won’t be able to develop properly for Apple XR devices, and they will have all to migrate to Unity. China is launching real name identification in games.

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The Ghost Howls

SEPTEMBER 24, 2019

At Tilt Five, we designed a really clever system that only works on tabletop experiences but it has features that are just leaps and bounds above what the big Magic Leap or HoloLens type AR systems are. If a family can afford spending the money for 4 Magic Leap Ones, they can play this board game together (Image by Road To VR).

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The Ghost Howls

NOVEMBER 2, 2020

Then why Magic Leap hasn’t delivered a solid product with 2B?) In the meanwhile, its adoption is getting better, too: the popular Unity game engine promises the first implementations of OpenXR for the end of the year with a complete implementation coming in 2021, and Microsoft has already completely switched to an OpenXR runtime.

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UploadVR Between Realities podcast

DECEMBER 18, 2016

John Riccitiello, CEO of Unity Technologies, predicted that tech journalists would start gleefully writing that the virtual reality revolution is over because sales of VR headsets fell short of expectations, and analysts are in the midst of shaving back their predictions. That’s pretty scary for the AR industry because Magic Leap raised $793.5

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XR Today - Mixed Reality tag

DECEMBER 14, 2022

Many products showcased at the conference included flagship releases of VR headsets and solutions such as the Meta Quest Pro, Magic Leap 2, Lenovo ThinkReality A3, and AT&T’s Volumetric Video Photo Booth, among many others.

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