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The XR Week Peek (2022.07.18): Magic Leap 2 price revealed, new rumors about Apple, and more!

The Ghost Howls

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. I think this is a very smart pricing strategy, because it more or less replicates the one of HoloLens 2, while undercutting it by $200 in its lowest tier.

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The XR Week Peek (2020.06.13): Magic Leap exploring a sale, events are going virtual and more!

The Ghost Howls

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The sales never skyrocketed and now Magic Leap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.

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The XR Week Peek (2021.04.26): Magic Leap 2 coming in 2022, Quest gets Air Link and new Avatars, and more!

The Ghost Howls

As always, they’re doing a great job not only with the product but also with the communication strategy. Before leaving you to the best news of the week, I would like to highlight two notable things about my work: My crazy trolling game “The Unity Cube” has been featured in a video by Upload VR! Image by Magic Leap).

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Magic Leap Appoints New CEO amid Enterprise AR Pivot

XR Today - Augmented Reality tag

Magic Leap announced it had appointed Ross Rosenberg, Incoming CEO , as its company Chief Executive on Wednesday, with the newly-appointed executive stepping into his role on 1 November. He will also help Magic Leap support the sector amid the challenges and goals of the Plantation, Florida-based firm’s operations and customers.

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Google Releases AR Geospatial Creator for Unity

XR Today - Augmented Reality tag

Google has unveiled its Geospatial Creator for Unity platform, allowing developers to preview 3D assets via the Unity Editor. How Does Google’s Geospatial Creator for Unity Work? Currently, Google’s Geospatial Creator for Unity offers visualisations of more than 2,500 cities in 49 nations.

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The Top XR Vendors Majoring in Construction in 2022

XR Today - Virtual Reality

Meta recently announced the arrival of a popular architectural tool “ Unity Reflect ” in the Meta Quest environment for 2022. One of the most popular platforms available for developing software crucial to the building and project development environment in the AEC world, is Unity. Magic Leap.

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AWE USA 2023 Day Two: More Keynotes, More Panels, and the Open Expo Floor

ARPost

AWE Day Two Keynotes Day One kickstarted the keynotes, but AWE Day Two saw exciting presentations and announcements from Magic Leap and Niantic. “The small team at Magic Leap has made something that many larger companies are still struggling to achieve.” “It’s foundational.”