Road to VR

JULY 7, 2020

Peggy Johnson, Microsoft’s Executive VP of Business Development, is slated to take the reins as the new CEO of Magic Leap, effective August 1st. Magic Leap recently pivoted to the enterprise space after seeing lackluster success with its $2,300 AR headset, Magic Leap 1 (previously known as Magic Leap One Developer Edition).

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Road to VR

OCTOBER 30, 2023

Magic Leap, maker of one of the best AR headsets on the market, is making a major change to its leadership with a new CEO that will face the challenge of carving out territory for its transparent AR technology against a growing wave of passthrough AR headsets. Three years later, Johnson is out and a new CEO is taking over.

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Road to VR

JULY 22, 2024

Storied AR headset unicorn Magic Leap has laid off its entire sales and marketing departments, making for around 75 jobs cut from its rolls. We will continue to actively support Magic Leap’s customers, developers and our large ecosystem through the Developer Support and Care teams.”

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Road to VR

OCTOBER 11, 2021

Magic Leap today announced that it has raised $500 million in new capital at a $2 billion valuation. This comes ahead of the launch of its upcoming AR headset, Magic Leap 2, which it promises will be smaller, lighter, and tuned to be an “all day” device. The First Details on Magic Leap 2.

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Road to VR

OCTOBER 14, 2021

Magic Leap just gave us the first glimpse of its Magic Leap 2 AR headset earlier this week. Comments from the CEO suggest there will be no consumer headset from Magic Leap in the near-term, but the company says its open to licensing its tech for the consumer space. Image courtesy Magic Leap.

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Road to VR

JANUARY 28, 2021

Rony Abovitz, founder of Magic Leap, is starting on a new path after his departure as CEO of the well-funded augmented reality company last year. “He goes outside and teaches us about the world, and we’re building out the underlying technology that makes these things happen.

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Road to VR

APRIL 25, 2023

Though delayed from its commitment last year, Magic Leap today announced that ML2 now fully supports OpenXR. Magic Leap had planned to deliver OpenXR support for its ML2 headset last year, but it was seemingly delayed until now. Today the company announced that Magic Leap 2 is conformant with OpenXR. .

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Road to VR

JUNE 10, 2022

Magic Leap 2 isn’t available just yet, but when it hits the market later this year it will be directly competing with Microsoft’s HoloLens 2. Though Magic Leap 2 beats out its rival in several meaningful places, its underlying design still leaves HoloLens 2 with some advantages. Magic Leap 2 Hands-on.

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VRScout

OCTOBER 9, 2018

Weta Workshop offers a taste of their upcoming shooter at the Magic Leap’s first L.E.A.P. Magic Leap’s inaugural L.E.A.P. Dr. Grordbort’s Invaders is available for free starting today on Magic Leap One Creator Edition headsets. Image Credit: Magic Leap. conference.

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The Ghost Howls

JULY 18, 2022

Magic Leap reveals prices and availability of ML 2. Finally, Magic Leap has revealed information about the price and availability of Magic Leap 2. These are all right considerations, but it is also true that Magic Leap has much better visuals. Top news of the week.

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VRScout

APRIL 22, 2019

When the Magic Leap One (ML1) originally shipped and went to market, I eagerly tried the headset the first moment I could. Just like technology, fashion updates, upgrades and changes almost at lightspeed. The post The Future of Fashion: Magic Leap One Street-Style As You Never Imagined appeared first on VRScout.

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The Ghost Howls

MARCH 14, 2022

Image by Magic Leap). First previews show Magic Leap 2 qualities. This week some selected journalists from popular online magazines like CNET and The Verge have been able to have a preview of the upcoming Magic Leap 2 glasses. Other relevant news. And their feedback has been quite positive.

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The Ghost Howls

NOVEMBER 6, 2018

I thought it would have taken me a lot before I would be able to try the Magic Leap One , but luckily this has not been the case. It was a nice ride, and now Gianni, that is an amazing developer, is working in a big company and I’ve started a new adventure in trying to establish a consultancy agency called New Technology Walkers.

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ARPost

JULY 19, 2023

On top of incorporating sustainability with its electric motor engine alongside a dynamic redesign, Vision-One Eleven uses Magic Leap 2 AR glasses for a more immersive car experience. By partnering with Mercedes-Benz, Magic Leap also takes another step towards making AR experiences a part of everyday life.

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AR Insider

FEBRUARY 8, 2021

This week, we look at Apple’s moves across the spatial spectrum, Magic Leap 2, And Oculus Quest game sales among other items. The technology replaces products in streaming media that has already been produced. W elcome back to Spatial Beats. Let’s dive in… Apple VR rumors mounting up.

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VRScout

FEBRUARY 17, 2019

The opening collection of the show, created by one of the upcoming designers, Gerrit Jacob, uses innovative Magic Leap spatial computing technology alongside Three’s 5G network, which will bring the designer’s inspirations to life on the catwalk and will remain installed for future use by the students. “My

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VRScout

NOVEMBER 3, 2018

Thanks to a collaboration by Magic Leap, H&M, Moschino, and Warpin Media, guests were able to interact with the eclectic collection through an unforgettable eight minute immersive fashion experience following the traditional runway show. Image Credit: Warpin Media.

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Road to VR

DECEMBER 13, 2019

Magic Leap’s next-gen AR headset, Magic Leap 2, is officially slated to launch sometime in 2021. Some of this likely comes as response to a damning report recently released by The Information that alleges the company only sold 6,000 Magic Leap One headsets in the first six months after launch.

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Next Reality AR

JUNE 25, 2021

The Paris-based technology conference Viva Technology, which hosted the likes of Apple's Tim Cook and Facebook's Mark Zuckerberg, is now over. Namely, from new Magic Leap CEO Peggy Johnson. But there are still a few more treats to discover from the annual gathering.

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The Ghost Howls

MARCH 16, 2020

Image by Magic Leap). Magic Leap is on sale. A report on Bloomberg informed us all that Magic Leap is exploring a sale of the company. The sales never skyrocketed and now Magic Leap is in desperate need of cash , after many layoffs, disappointing sales, and having put its IP as collaterals to a bank.

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The Ghost Howls

APRIL 26, 2021

Image by Magic Leap). Magic Leap 2 is coming in Q1 2022. Even if most of this roundup will be about Oculus, I have decided to put another brand on top of it and it is Magic Leap. Magic Leap won’t pursue anything that isn’t aimed at getting more enterprise deals. Top news of the week.

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ARPost

JUNE 26, 2019

UK fans of immersive technology are in for a treat: Mercedes has created a roadshow like no other. Also, it utilizes proprietary Magic Leap technology – an innovative leader on the XR market. Draw & Code were the perfect technology partner to realise the experience. Endorsing an Evolving Brand Image.

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The Ghost Howls

MAY 11, 2020

Image by Magic Leap). Magic Leap looks for a $100-million deal to save itself. Some reports by Business Insider and The Information talk about the current situation of Magic Leap, that seems always more complicated. More info (Magic Leap trying to raise $100M) More info (Magic Leap timing for the future).

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XR Today - Virtual Reality

NOVEMBER 25, 2024

Khronos Group is a non-profit consortium powering royalty-free interoperability for VR, AR, ML, 3D graphics, and other technologies. The OpenXR API is a core piece behind many XR headsets from vendors such as Acer, ByteDance, Canon, HTC, Magic Leap, Meta, Microsoft, Sony, XREAL, Qualcomm, Valve, and Varjo.

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Next Reality AR

JANUARY 27, 2021

The company augmented reality that Rony Abovitz was trying to build at Magic Leap apparently wasn't working out the way he hoped it would. Don't Miss: Magic Leap Made. The hurdles were steep. Today, Abovitz is about to embark upon a new journey that seems to truly speak directly to his interests: entertainment.

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The Ghost Howls

JULY 23, 2019

But it is very interesting , because it will touch a lot of hot topics, like: Data visualization in XR; Magic Leap; Being a woman working in XR; How is XR in Asia. Today the interview will cover the first two topics: dataviz in VR thanks to BadVR solution and Magic Leap. and many other interesting stuff!

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The Ghost Howls

NOVEMBER 17, 2019

Image by Magic Leap). Is Magic Leap in trouble? The Magic Leap could become a tragic leap , using some words from Palmer Luckey. In the meantime, the competition of Chinese companies like nReal is threatening even more the appeal of Magic Leap. Top news of the week.

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VRScout

JUNE 21, 2020

US Courts says Magic Leap has failed to state their claims against Nreal. Back in June of 2019, Magic Leap filed a lawsuit against Nreal claiming the company stole technology and design that belonging to the Florida-based AR company. The last several months have been rocky for Magic Leap.

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VRScout

FEBRUARY 9, 2020

The annual festival will debut new AR experiences from Magic Leap, Intel, and director Virginia Galloway. Attendees of the SXSW Trade Show in Austin, TX will be the first to experience the next phase of movie and concert entertainment powered by cutting-edge AR technology. Magic Leap’s The Last Light.

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ARPost

FEBRUARY 27, 2020

Baby boomers are thrilled that the fictional Holodeck from Star Trek is now a real and functional immersive technology. What’s even more thrilling for them is the development of holographic technology they all marveled at in the Star Wars series. Obviously, we’re a long way off using this technology for intergalactic communication.

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ARVR

NOVEMBER 2, 2022

Magic Leap is in the midst of a notable turnaround. But among the components of Magic Leap’s return to the tech world’s good graces, most notable could be its second swing at AR glasses. To prime the launch and offer a first-hand look, Magic Leap invited us to try ML2 for a few weeks. And below is our take.

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The Ghost Howls

JANUARY 3, 2025

But with the attention of the market going towards standalone and always more PCVR headsets experimenting with inside-out tracking, what is the future of this technology? The controller of Magic Leap 2 features onboard cameras that perform inside-out tracking, too.

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VRScout

DECEMBER 19, 2018

As with all immersive hardware and platforms, the success (or otherwise) of Magic Leap will hinge on whether it can attract creative developers to make awesome content to bring its technology to life. The Independent game studio just launched its first title for the Magic Leap One Creator Edition, called Luna: Moondust Garden.

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VRScout

JULY 23, 2019

Undersea , a new spatial computing AR experience developed for the Magic Leap One headset, is set to premiere next week at the 46th annual SIGGRAPH computer graphics conference in Los Angeles. With each Magic Leap Studios project on Magic Leap One, we expand the ever-evolving potential of immersive experiences.

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VRScout

FEBRUARY 13, 2021

By merging the work being done at Luxexcel and WaveOptics, the two companies are promising an AR headset that is more streamlined than existing solutions such as Nreal or Magic Leap. The process of printing an AR-powered prescription lens begins with Luxexcel’s VisionClear technology. Image Credit: Luxexcel, WaveOptics.

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ARPost

APRIL 13, 2020

While missing the social aspect is regrettable, the meat of the XR technology event is hearing people talk, and that can be done from anywhere. That means that we have special access to the speakers from the XR technology industry. Their footprint in the XR technology world specifically is pretty huge as well. Unity Reflect.

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Upload VR

MAY 30, 2024

Magic Leap has entered a "multi-faceted, strategic technology partnership" with Google. The companies say the partnership will combine Magic Leap's "leadership in optics and manufacturing" with Google's "technology platforms". Why Magic Leap?

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