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We’ve estimated that its annual XR R&D spend — not including its $2 billion Oculus acquisition — approaches $10 billion. That includes both AR and VR, the latter being more tangible today, given Oculus’ in-market status. It’s playing a long game and is firmly committed. Network Effect.
Within the industry though, the announcements represent somewhat of a repositioning of industry players, one that puts Oculus’ mobile strategy in a rough spot. Oculus was first to market in the ‘high-end’ mobile VR space when they launched Gear VR in conjunction with Samsung in 2014. This is Awkward.
The news is prompting significant discussion within the XR industry, including from Oculus founder Palmer Luckey. What eventually became the ‘Quest’ headset and ‘Horizon OS’ platform from Meta started when the company bought a VR startup called Oculus back in 2014. Hopefully it isn’t too late.”
Oculus, the company’s XR organization, is not directly mentioned in the suit, but it’s clear that the case’s outcome would have wide ranging repercussions for all of Facebook’s business segments. The post FTC Sues Facebook Over Alleged Monopolization – What it Could Mean for Oculus appeared first on Road to VR.
It was a good opening gambit to break up the Oculus/HTC Vive PC VR binary that had developed a year prior, although those Windows VR headsets weren’t just new hardware destined to hook into Steam content. Things are changing, and Apple jumping into XR could see a host of other companies deciding they want a piece of the pie fairly soon.
In the interview with me, he talked about many topics, like the rumors he heard on Apple Glasses, on the Oculus Quest 2 , the America vs China war, XR entrepreneurship, Tesla, and more! But of course, the technology is still not there: the Oculus Quest is still uncomfortable, we can’t read texts in it, and so on.
According to a new report by TechCrunch , Facebook has abandoned their plans for a next-gen Oculus Rift headset in favor of minor hardware updates to the original model. In addition to hardware, we have a robust software roadmap and are funding content well into 2020,” an Oculus spokesperson told TechCrunch.
It looks like we’ll have to wait until CES this year to learn if this is more than a positional tracking and 6-DoF tracking update to Gear VR, and whether Samsung is developing their own standalone headsets independent of Facebook’s Oculus Go. LISTEN TO THE VOICES OF VR PODCAST. Support Voices of VR. Subscribe on iTunes.
The software that comes alongside the Oculus is much better than the Index by a long shot Click To Tweet. The software that comes alongside the Oculus is much better than the Index by a long shot, and there are many more AAA games available in the market for the Oculus. This handy infographic lays it all out.
Much like the Oculus app store has games, the VIVE App store will offer any VR app or tool designed for business use. In an official press release, Cher Wang, HTC Chairwoman and CEO said, “Today’s launch marks a major milestone in our strategy to create the very best immersive experiences. Image Credit: HTC.
Project Santa Cruz, Oculus’ in-development standalone VR headset first teased back at Oculus Connect 2016, doesn’t even really have a proper name yet, but at this year’s Game Developer’s Conference (GDC) the company will be dedicating an hour-long talk to the fundamentals of developing for the new platform.
The company turned to The Leadership Network and Oculus (from Meta) to implement a new Virtual Reality solution. Aptiv brings its strong focus on innovation not just to its product development strategies, but also to the training opportunities it offers to employees. Bringing Oculus Technology to the Team.
Last week at GDC Oculus revealed their first new PC VR headset in three years, the Rift S. We sat down with Facebook’s Jason Rubin, VP of AR/VR Content & Partnerships, to learn more about the strategy behind Quest and Rift S, and where Oculus is trying to steer its ecosystem.
A number of the company’s hardware and software-related job listings last year made a prescient mention of Facebook-built AR headset. Patent Rankings Due to Mounting AR Strategy appeared first on Road to VR. The post Facebook Surges in U.S.
Virtual Desktop , an Oculus Quest app which allows users to control their Windows PCs from inside the headset, now officially offers the ability to stream PC VR games wirelessly to the headset. Shortly thereafter, Oculus forced the developer to remove the feature, saying it didn’t meet its quality guidelines.
It is that time of the year when I make predictions about the upcoming Oculus/Facebook/Meta Connect, the main event of the year for Oculus/Facebook/Meta since a lot of time. Mixed Reality software. So for sure Meta is going to showcase some software that uses it. Oculus Home for Rift. Quest for enterprise.
The debates started about the second point because Meta handing off the design of its headsets to its manufacturer would be a huge change of strategy. We all know that Meta is more a software company than a hardware one, so hardware production is a problem for it. I still think that there may be some true parts of the rumor , though.
forward, OpenXR will retain “full backwards compatibility […], giving software developers and hardware vendors a solid foundation upon which to deliver incredible, portable, user experiences.” Oculus has committed to bringing OpenXR runtime support to both Rift and Quest later this year. OpenXR 1.0 The post OpenXR 1.0
Oculus co-founder Brendan Iribe is leaving Facebook. Brendan Iribe was among the founding members of Oculus, and held the role of CEO from the 2012 inception of the company, through the 2014 Facebook acquisition, until the end of 2016 when he stepped down to head the PC division of Oculus as Hugo Barra took over as head of Oculus.
At Oculus Connect, the company’s annual developer conference, we got fresh insight into where Oculus is heading, and a new look at how Facebook’s money is funding battles on all fronts of the industry’s increasingly competitive landscape. Oculus Rift + Touch Price Cuts in 2017. Old Enemies – HTC. Launch – $800.
The acquisition is slated to include all of ZeniMax’s properties including Bethesda Game Studios, id Software, ZeniMax Online Studios, Arkane, MachineGames, Tango Gameworks, Alpha Dog, and Roundhouse Studios. SEE ALSO Pressure Mounts for Xbox's Missing VR Strategy as PSVR Revenue Exceeds $2 Billion.
Considering that Facebook is very smart also in leaking misleading info (as it has happened with the “Monterey” headset ), this can also be a move from Menlo Park to create hype for the upcoming Oculus Connect 6 and the AR glasses that will be teased there. The Oculus Connect 6 is coming! Games on Oculus Quest are selling really well.
Apple’s senior vice president of software engineering Craig Federighi took the stage and confirmed that “Valve is bringing SteamVR to Mac.” Apple showcasing a combination of HTC Vive and Steam VR signals a new strategy on what the company may have planned when it comes to hardware development and third-party partners.
What is concrete however is company’s VR strategy, or lack thereof. Still, Spencer told Protocol last month he wants Xbox’s metaverse strategy to extend to all “any screen that can render those [games].” It shouldn’t be.
A pioneer who helped kickstart VR’s renaissance is driving the strategy for Microsoft’s Windows Mixed Reality platform, spanning both HoloLens and a collection of VR headsets rolling out later this year. UploadVR has now confirmed Bolas’ role. . Tagged with: mark bolas , microsoft Facebook Twitter Reddit More.
billion in 2020, which includes hardware and software. VR’s biggest accelerant is Facebook’s ongoing investments, including Oculus Quest 2. This competitive pricing is part of Facebook’s longer-term strategy to sacrifice margins to build market share and to get more people into VR.
Many Oculus Rift and even Quest owners know well that SteamVR supports both headsets seamlessly. I spoke with a source with direct knowledge of the Oculus SteamVR integration who told me that the integration is solely the work of Valve. SEE ALSO Platform Politics: Inside the Oculus and 'Revive' Dilemma. Image courtesy Valve.
The latter stems from Facebook’s long-term VR strategy that lets it sacrifice margins to build a network effect and win market share. If Quest 2 is having an impact, it’s going beyond its own sales and extending a “halo effect” on the VR market, especially games and software. Evidence Aplenty. Spec-Advantaged.
For Oculus, whose software underpins the Gear VR headset, the newfound Daydream support is an awkward affair to say the least, we explained why in a prior article: How Google’s Latest VR Moves Are a Major Blow to Oculus’ Mobile Strategy. SEE ALSO Google Daydream Review: Casual VR Closes the Gap.
Bulky hardware and unsatisfying software experiences stunted the industry up until the mid 2000s, but recent advances on both fronts are reason to be optimistic about the potential for virtual reality in this decade. Users were quick to gripe that the devices were uncomfortable, the graphics were disappointing, and the games were boring.
And how can VR software developers and hardware players optimize product strategies accordingly? This challenge is being addressed with the advent of standalone headsets like Oculus Quest. As noted, standalone headsets like Oculus Quest and Vive Focus reduce friction. What devices and apps do they prefer?
Oculus devices will require a Facebook login. The enormous piece of news of the week is tha t Facebook has communicated that from October, 20th, all people that want to use an Oculus device for personal use will have to use their personal Facebook account to log in. Top news of the week. Image by Tweakanalogy). The same on Twitter.
This traces back to Facebook’s Oculus acquisition in early 2014 that kicked off the current wave of excitement….including That excitement culminated in 2016 after the Oculus acquisition had time to set off a chain reaction of startup activity, tech-giant investment, and VC inflows for the “next computing platform.” Believable AR.
Facebook’s VR strategy is best embodied in its latest hardware: Oculus Quest 2. Its long-term VR strategy lets it sacrifice near-term margins to build a network effect and win early market share. Has Oculus Quest Sold One-Million Lifetime Units? By all measures, the device is a hit. Clues Emerge. million in 2021.
At Oculus Connect’s opening keynote today, Facebook founder Mark Zuckerberg took to the stage to drive home the company’s commitment to the virtual reality space. ” Zuckerberg then went on to pledge to developer that Oculus and Facebook will pump a further $250M into future content projects. .”
The company offers access to one of the most affordable and flexible VR headsets on the market in the form of the Oculus Quest, allowing all businesses, large or small to explore virtual reality. The technology also integrates perfectly with a range of other design tools and software solutions used in the AEC space.
The CES is going to start tomorrow, but today HTC has already made its great announcements, showing to the world the upcoming new hardware Vive Pro Eye, Vive Cosmos and software solutions Viveport Infinity and Vive Reality system. We all thought about a new Vive Focus with embedded 6 DOF controllers , ready to fight the Oculus Quest.
Meta notes how the Caddy demo highlights how VR/MR can increase accessibility to tools such as CAD and 3D modelling software – with Meta noting how the tech can “level the playing field.” Seemingly, that re-organised strategy is underway.
Well, long story short, the StarVR One was announced some years ago as the enterprise headset to rule them all by a consortium made by Acer and software developer Starbreeze. others say that Starbreeze has left Acer without all the software it had developed for the headset, that so was just a brick. supports VR. 3D artists rejoice!
Nokia has also very openly talked about its commitment to metaverse development as part of its 2030 strategy. The opportunities for partnering were identified in trending markets and technologies, for example in remote assistance , cloud software, and 5G. LaValle, who was also an early founder and head scientist of Oculus VR.
And how can VR software developers and hardware players optimize product strategies accordingly? We believe this will be led in future waves by Oculus Quest, VIVE Focus, and other standalone headsets that enter. Speaking of Oculus Quest, it performed well but lower than expected, with 13 percent usage among respondents.
With Meta Quest for Business, organizations can manage team accounts and devices just like they manage other assets in their tech stack, such as phone numbers, software subscriptions, and desk phones. Is Meta Quest for Business the Same as Oculus for Business? Back in 2017, Meta introduced “ Oculus for Business ”.
Anyway, he confirmed that the first smart glasses that will be released this year won’t have true AR and said that now Oculus wants to expand beyond the gaming ecosystem. Finally, next month’s update of the Oculus Quest 2 will bring with it the possibility of using multiple accounts on the same device. News worth a mention.
Standalone VR – embodied by Oculus Quest, Oculus Go, and other emerging headsets — don’t require a separate and costly PC and also eschew cumbersome wires and the need to set up positional tracking systems. Header image credit: Facebook/Oculus. More from AR Insider… The post New Report: 19% of U.S.
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