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Top XR Vendors Majoring on Retail and Ecommerce for 2022

XR Today - Virtual Reality

The extended reality environment is taking the retail and ecommerce landscape by storm. Offering a convenient way to provide consumers with product information, enhanced shopping experiences, and better customer service, XR is quickly becoming a table stakes part of the new digital retail space. Magic Leap.

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8 Insightful XR Retail and Ecommerce Case Studies to Read in 2022

XR Today - Virtual Reality

XR (Extended Reality) technology provides disruptive retailers with a unique way to engage and convert their audience, wherever they are. Implementing XR solutions into the retail and ecommerce environment opens a host of doors for business leaders. In 2021, the brand implemented a Varjo Aero VR headset into the retail environment.

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China’s Largest Telecom Forms Metaverse Industry Alliance, Including Xiaomi, Huawei, HTC & Unity

Road to VR

” At MWC Shanghai, state-owned China Mobile announced the first batch of 24 members of the alliance, including Huawei, Xiaomi, HTC Vive, Unity China, NOLO, XREAL (formerly Nreal), AI company iFlytek, video streaming platform MGTV, and cloud streaming platform Haima Cloud.

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Big XR News from Meta, Google, Unity, T-Mobile, KPMG

XR Today - Virtual Reality

Two separate studies highlighted how XR and Metaverse services could significantly influence sectors such as retail, manufacturing, and eCommerce. Google Releases AR Geospatial Creator for Unity Google has launched Geospatial Creator for Unity, a new platform that allows developers to preview 3D assets in the Unity Editor.

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Metaverse and Investing – Opportunities for Retail Investors Part 2: Software and Infrastructure

ARPost

Unity (Nasdaq: U) for 3D Modeling and Animation Tools. Snap’s augmented reality filters likely place it as one of the leading companies in the AR industry. See Also: Snap and Vogue Partner for “Redefining the Body” (Global) Exhibit. This is one of the two main companies whose engines are used to model and animate 3D figures and avatars.

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Varjo Reality Cloud Supports Unity, Unreal Engine

XR Today - Virtual Reality

The enterprise-grade immersive software-as-a-service (SaaS) now supports RT3D design projects from Unity and Unreal Engine 5 (UE5). The platform now supports design projects running on Unity and UE5, streaming VR/XR content at human eye resolution. The Unity and UE5 RT3D engines power several enterprise-grade services.

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VNTANA Partners With JOOR for B2B E-Commerce

ARPost

The company has an in-house 3D web viewer but also offers APIs and complete integrations with services like Shopify as well as Unreal and Unity. The company calls itself “a complete digital ecosystem for brands and retailers.”. That naturally promises to increase the number of brands and retailers that incorporate these technologies.

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