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Magic Leap And Google Announce AR Partnership

Upload VR

Samsung is also building a headset with Google powering the software, but Samsung's device is expected to be a VR-style headset with passthrough cameras like Apple Vision Pro and Meta Quest 3. If you're unfamiliar, Magic Leap is an AR headset company, majority owned by Saudi Arabia since last year. Why Magic Leap?

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Apple Vision Pro Second Impressions: The Digital Crown Tunes Your Reality

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Saudi Arabia-owned Magic Leap took $500+ million more from the "sovereign" investment arm of the state to continue developing its technologies for transparent optical AR. Apple's passthrough magic might help explain why the industry is making such big shifts before this $3,500 spatial computer even ships.

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What is the Influence of Major Corporations in XR and Spatial Computing?

XR Today - Mixed Reality tag

Magic Leap has also secured roughly $590 million through Saudi Arabia’s sovereign wealth fund this year, launching the firm’s valuation to more than $4.5 At CES 2024, Kevin got an in-person view of many headsets XR devices; he explains: One thing I did see from Samsung in their [CES] booth was they had a 3D monitor.

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CyberXR, XR Bootcamp Back XR Beyond Inclusion Fund

XR Today - Mixed Reality tag

The XR Bootcamp has been lauded for its efforts to back global XR movement with partners such as Hewlett-Packard (HP), Samsung, Snap, Accenture, Autodesk, USC and Carnegie Mellon University, and many others. XR Initiatives Build Roadmap for DE&I Talent.

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Convergence, Enterprise AR, and Mapping the Inside World with Charlie Fink

XR for Business Podcast

Once they did that, it activated a lot of large investors, including Disney and Warner Brothers, and AT&T, and the sovereign wealth fund of Saudi Arabia. Google put in 500 million dollars. They also have the largest investment companies in the world investing in them and they don’t expect to make money for at least 10 years.

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Convergence, Enterprise AR, and Mapping the Inside World with Charlie Fink

XR for Business Podcast

Once they did that, it activated a lot of large investors, including Disney and Warner Brothers, and AT&T, and the sovereign wealth fund of Saudi Arabia. Google put in 500 million dollars. They also have the largest investment companies in the world investing in them and they don’t expect to make money for at least 10 years.

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