XR Today - Mixed Reality tag

FEBRUARY 17, 2025

This marks an evolution evolution in the company’s mixed reality strategy, as Apple recently ceased development of its planned Mac-ready AR smart glasses to focus exclusively on Vision Pro. Apple stands apart with Vision Pro, doubling down on their premium strategy after recently cancelling their AR glasses development.

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Apple Strategy Samsung Industry 118

The Ghost Howls

APRIL 15, 2025

But according to a report from The Korea Economic Daily, Samsung and Google ditched the previous plans and now they are not working anymore on a clone of the Ray-Ban Meta, but directly on glasses featuring a display and cameras, coupled with some AI elements baked in. He also wants to give tools to creators to thrive on the platform.

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Apple Google Entertainment Samsung 326

XR Today - Augmented Reality tag

JANUARY 30, 2025

Recently, Samsung’s dive into the XR headset market has been stealing headlines. Samsung is on a mission, and the timing of Samsung’s AI-powered AR device comes at an interesting time. Samsung is on a mission, and the timing of Samsung’s AI-powered AR device comes at an interesting time.

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South Korea Samsung Wearables AR 113

UploadVR Between Realities podcast

MAY 8, 2017

The manufacturers have released only limited data points — with Samsung coming out with the largest number to date revealing the technology giant sold 5 million Gear VRs through the beginning of the year. The firm projects the overall mobile VR king this year will be Samsung approaching 10 million units total. percent from 4.56

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Samsung Google Australia Strategy 138

The Ghost Howls

APRIL 22, 2024

Until today, I believed that Meta was in a very difficult position this year, because on one side the launch of the Apple Vision Pro put Meta’s dominant position in the market at risk; and on the other side, Google re-entering the field with an Android XR operating system and Samsung as its partner, was a real threat, as well.

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Google Software Samsung Apple 491

VRScout

AUGUST 9, 2018

Microsoft just announced new tools to make it easier for users to build and share their own virtual spaces. In a virtual Town Hall today, AltspaceVR unveiled a suite of tools that will allow anyone to build customizable VR spaces. Watch this space. The post AltspaceVR Releases New World-Building Kits appeared first on VRScout.

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Microsoft Tools Strategy Samsung 283

AR Insider

JUNE 4, 2020

This is by design says VP of BD and Strategy, Jacob Lowenstein. It’s the fruits of lots of rigor, and the design principles of Spatial’s founding team including Jinha Lee (MIT, Microsoft, Samsung) and Anand Agarawala. With that UX as a foundation, the question becomes feature refinement and go-to-market strategy.

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Strategy AR Google Oculus 358

The Ghost Howls

MAY 5, 2025

And Metas policies prohibit certain uses of data, including to perform, facilitate, or provide tools for surveillance, and uniquely identifying a device or user, except as permitted [in the policy]. But remember that the user has to explicitly give consent to the app to have camera access. Lets hope this will be enough.

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Ukraine Unity Apple Data 331

XR Today - Mixed Reality tag

MARCH 27, 2025

As the XR shark tank grows with AndriodXR, Samsung’s Moohan, and other competitive players entering the immersive space race, the Quest innovator and the general XR industry are looking to retain their foothold on the lucrative market. It’s another major month for Meta. Other features of the Meta XR Core SDK Version 74.1

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Strategy Tools AR Unity 102

The Ghost Howls

JANUARY 18, 2021

Bosworth also said that Horizon is growing well : he says that the infrastructure is working and the world creation tools are solid, but the social VR is still in closed beta because they don’t think it’s a rich ecosystem yet. Samsung original controller design gets leaked. This is a big change of perception for the company.

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Data AR HTC Training 542

Cats and VR

AUGUST 1, 2017

HP’S VR STRATEGY PAVES THE WAY FOR COMMERCIAL APPLICATIONS FOR VR. And on Monday, HP announced a set of products as part of a broader strategy to diversify the VR landscape with offerings geared towards businesses. All inclusive headsets such as Samsung Gear VR, are too underpowered when compared to high end workstations.

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Strategy Los Angeles Training Hardware 103

The Ghost Howls

SEPTEMBER 9, 2024

More info (Leaked pictures of Quest 3s shell) More info (Quest 3s passed FCC certification) Samsung MR headset is close, but the endgame may be AR glasses It’s not a secret that Samsung is working with Google and Qualcomm on a new mixed reality headset that could rival Apple Vision Pro and that should be released this year.

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Asia Europe Samsung Unity 395

XR Today - Augmented Reality tag

FEBRUARY 13, 2025

Bouman’s Strategic Experience Todd brings extensive experience from leadership roles at major technology companies including Sharp/NEC, Samsung, and HP. The company’s product line includes the full-size Proto Luma, desktop-sized M2, and a suite of AI tools designed for various industries.

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Industry Technology Samsung America 92

AR Insider

JULY 28, 2020

Some are AR-native players building tools and technologies to advance the state of the art ( AR enablers ). ” Tilt Five’s go-to-market strategy is built on a platform approach that invites developers to build experiences. Tilt Five’s strategy is and has been to zero in on nailing a specific experience.

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AR Strategy Samsung Hardware 195

XR Today - Virtual Reality

JULY 29, 2024

Now, significant vendors deploy emerging hardware; on the flip side, software providers must follow suit and leverage the tools provided to create device-shifting applications. This chipset will reportedly be integrated into Samsung and Sony headsets, Play for Dream MR and Immersed’s Visor.

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Magic Leap HTC Hardware Italy 241

XR Today - Mixed Reality tag

MARCH 28, 2025

From hardware portfolio strategies to securing enterprise futures for the fledging market, the last week of March is just another drip into the XR bucket. This strategy aims to provide clients with a reliable hardware option that will not become outdated due to frequent device updates.

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Samsung Strategy Hardware Industry 79

The Ghost Howls

DECEMBER 22, 2023

I’m personally a bit confused by Bytedance’s strategy. Flipside , the famous VR tool through which you can record people performing in VR just got a big update that empowers creators and lets them connect better with their communities. The upgraded Pico 4 should bring ringless controllers and maybe some refresh of the specifications.

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Machine Learning Apple Virtual Reality Ukraine 423

Tech Trends VR

AUGUST 20, 2018

AltspaceVR brings out new tools to make it easy for anybody to make and share their own personalized virtual environments. This feels in step with Microsoft’s broader Mixed Reality strategy, keeping its eye on the long-term prize and building the infrastructure that will allow for scaling and adaptation Click To Tweet.

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Virtual Reality Trends Strategy Microsoft 168

The Ghost Howls

FEBRUARY 7, 2022

Some magazines reported this news as a sign of the failure of Meta’s strategy about the metaverse. There is instead a rumored partnership with Samsung , where Samsung would actually build a new XR device and Microsoft offer the platform on top of which the headset may run. But there is also bad news to talk about.

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Virtual Reality Microsoft Data Machine Learning 408

XR Today - Mixed Reality tag

NOVEMBER 10, 2023

Certain enterprise end-users are gaining valuable immersive tools from vendors targeting one area and finding great success in solving workplace pain points – using XR. Tencent Technology News added, In mid-October, there were rumors that PICO [had been] abandoned by ByteDance’s strategy. Samsung to Debut MR Headset in 2024?

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Magic Leap Samsung Construction Industry 94

Bernard Marr

AUGUST 14, 2024

Shadow AI, the unsanctioned use of AI tools in the workplace, is becoming a significant concern for businesses. This article explores the risks and opportunities of this trend, offering practical strategies for harnessing employee innovation while maintaining security and compliance.

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How To Tools Data Trends 128

XR Today - Mixed Reality tag

FEBRUARY 20, 2025

From collaborative holographic environments for teams to tools for building digital twins Microsoft has it all. Azure Mixed Reality connects IoT devices, cameras, sensors, and other tools to the cloud, empowering organizations to take advantage of the full potential of XR innovation.

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Microsoft Training Retail Immersion 78

The Ghost Howls

MAY 13, 2024

Chinese manufacturers BOE and SeeYA may provide cheaper displays in higher quantities than Sony is doing now, while Samsung may be supplying the DRAM components. The second is that “mistaken model of the strategic motivations”, which seems to aim at the fact that Meta has a clear strategy that is not (only) about data mining this time.

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Leap Motion Hand tracking Apple Data 394

XR Today - Mixed Reality tag

JANUARY 28, 2025

The market is evolving rapidly, with new solutions from world-leading companies like Apple and Samsung appearing alongside niche solutions from newer companies like BigScreen Beyond and MeganeX. This makes it easier for companies to deploy and configure devices, and implement strong security strategies.

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HTC Software Training Tools 84

XR Today - VR Headsets tag

FEBRUARY 18, 2025

They provide a wealth of cutting-edge insights, valuable networking opportunities, and practical experiences that can significantly enhance an organizations AR, VR, or MR strategy. Gatherings focused on XR technologies play a vital role in fostering innovation within the industry. ” Timothy E.

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Virtual Reality Africa Industry Immersion 110

AR Insider

FEBRUARY 26, 2020

Source: Samsung. AR eyewear as an accessory is a great go-to-market strategy for consumers whose smartphones sit at the center of their modern day life. Platforms, Tools & Infrastructure. #9 Hardware. #2 2 Smartphones are becoming even more powerful AR machines with spatial sensors that will unlock advanced AR use cases.

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Augmented Reality Wearables AR Industry 307

EON Reality

DECEMBER 18, 2018

Tshwane students decided to deploy the application on several of the latest devices (such as the HTC Vive and Samsung Gear VR). This opened the application up to as many users as possible within the South African market.

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South Africa Africa Strategy Samsung 104

Tech Trends VR

FEBRUARY 24, 2019

A key enabler for Object Theory’s success has been Microsoft’s strategy for marketing, supporting, and developing Mixed Reality content for the HoloLens, which is why Zachary and Hoffman are enthusiastic in their praise for the company, and in particular of the leadership of CEO Satya Nadella. pic.twitter.com/UMhQbxgH1g.

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Magic Leap Microsoft San Francisco Trends 282

The Ghost Howls

JANUARY 22, 2021

All social companies are now competing on who can offer the best tools to create them: the one having the lead is currently Snapchat (that has been the first startup believing in augmentations), which has already implemented full-body filters, and location-based filters, where you can augment certain landmarks of various cities.

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Augmented Reality Magic Leap AR Apple 542

EON Reality

MAY 6, 2025

Deployment strategies will be flexible and geographically aware , acknowledging Texas’s scale. This unparalleled industrial diversification , however, creates a complex and critical skills gap. Educational System (e.g., Industry Leaders (e.g., Industry Leaders (e.g.,

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Texas Hardware Industry San Antonio 78

UploadVR Between Realities podcast

MARCH 5, 2017

They “don’t talk, buy prototype” and have built relationships through this ideal with clients such as Samsung and Ford. “At CapitolaVR our interns always have a window of time working on their own ideas as long as it fits CapitolaVR’s rapid prototyping strategy,” says Robustelli.

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AR Augmented Reality Strategy Samsung 100

XR Today - Mixed Reality tag

MAY 8, 2023

Microsoft Magic Leap Varjo HP Acer Samsung ASUS Dell Biel AjnaXR FYR Medical ESight Canon IrisVision VRgineers Zappar Lynx Valve Microsoft Microsoft has been increasing its focus on the extended reality landscape in recent years, with the production of solutions such as Microsoft Mesh, and a metaverse environment for Microsoft Teams.

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Magic Leap Wearables Samsung Microsoft 126

Upload VR

MARCH 20, 2024

Asked about the studio's hand tracking focus and how Apple Vision Pro uses hand tracking as its primary control method, Eiche believes Apple's system feels like "huge vindication" for Owlchemy's strategy. "We You can use all of these different tools to build an app to get the base layer. With Apple, you can use Swift UI.

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Simulation Apple Hand tracking Google 126

Cats and VR

MARCH 21, 2018

and on Samsung Gear VR for $9.99. This allows for different strategies and resource management styles. Catan VR is on the Oculus Store today for $14.99 Catan VR will be available on Oculus GO soon. We had the opportunity to go hands on with Catan VR and came away very impressed with the UI of Catan VR.

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Rhode Island Virtual Reality 360 Video Controllers 72

UploadVR Between Realities podcast

JANUARY 29, 2017

There are a handful of major players already cutting their teeth in VR including Google, Sony and Samsung; but the two titans sitting at the top of the heap are Oculus and HTC. Meanwhile, HTC has chosen to release powerful new developer tools like a open-sourced design information and a Vive Tracker peripheral. What do you think?

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Microsoft HTC Apple Oculus 100

XR Today - Mixed Reality tag

MARCH 23, 2023

Magic Leap’s flexible technologies support various input options for the devices, as well as tools for integration and management via an Android-based platform. The flagship MR solution from the company is the Samsung HMD Odyssey, which combines Microsoft Windows Holographic computing components with a 110-degree Fresnel lens.

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Magic Leap Wearables Healthcare Immersion 132

XR Today - Mixed Reality tag

SEPTEMBER 1, 2023

Not only is Meta’s Connect event coming up quickly, but Apple and Microsoft are also working towards establishing XR productivity tools. In the wake of MR headsets and software coming soon, Google and Samsung quickly reacted – internally – in a bid to create a competing device with an apparent lack of direction.

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Google Apple Latvia Retail 75