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Sony Just Invested $250 Million in Epic Games, Here’s What it Could Mean for VR and Beyond

Road to VR

Sony Corporation announced today that it will invest $250 million in Epic Games, the company well known for its hit game Fortnite and the Unreal Engine game engine that powers it. Unreal Engine is the second most popular game engine for building VR content, and has powered PSVR games like Farpoint , Moss ,and Firewall: Zero Hour.

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The XR Week Peek (2020.08.24): Facebook login gets imposed on Quest and the community riots, and much more!

The Ghost Howls

Apple threatens future support in Unreal Engine. What is interesting for us is the last line “adoption and support of ARKit features and future VR features into Unreal Engine by their XR team”. Other relevant news. Image by Epic Games). Notice that Apple talks about “future VR features” that it is going to implement. This is huge.

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Top 5 XR Innovations to Invest in During 2022 and 2023

XR Today - Virtual Reality

For instance, Unreal Engine’s software allows users to use their phone cameras and an application to scan products or objects and upload them into a digital space. As companies continue to embrace concepts like the Metaverse and XR for collaboration, production, and ideation, old-fashioned training strategies are no longer suitable.

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The XR Week Peek (2024.05.14): New rumors on the Vision Pro 2, Ultraleap Hyperion, and much more!

The Ghost Howls

The second is that “mistaken model of the strategic motivations”, which seems to aim at the fact that Meta has a clear strategy that is not (only) about data mining this time. If I had to bet 1 euro, I would say that Meta aims at a business model based on user-generated content, like Roblox.

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7 Tips for Powering Up Your Sales Enablement Using a Virtual Reality Platform

ARVR

The key to a good sales enablement strategy is knowing how to use the same people, products, and services, and aiding them to customize their selling approach to a targeted audience. By creating a sales-enabling environment in a virtual space, studies show that customers have a 25% higher level of focus than normal.

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6 Insightful Construction XR Cases to Read in 2022

XR Today - Augmented Reality tag

Today, we’re looking a little more closely at the benefits of XR in the construction industry, by exploring some of the most innovative case studies published by market-leading vendors. Traditional strategies required employees to travel to different locations to connect with clients and colleagues. Varjo and Sellen Construction.

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Improbable Showcases Large-Scale Metaverse Tech

XR Today - Mixed Reality tag

For many more insights, check out our full data study – available soon. The enterprise also launched its end-to-end metaverse strategy late last year, leading to improved financial profiles. Our next data study provides a clear picture of conversations in this space – and the opportunities to be seized.