The Ghost Howls

AUGUST 24, 2020

I remember many people laughing at me when we of New Technology Walkers released a fitness game for the Vive Focus Plus ( HitMotion: Reloaded ) because they said it was a big and overpriced headset. Apple threatens future support in Unreal Engine. What other devices are so cheap, have the best games, a continuous stream of updates?

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Road to VR

MAY 4, 2021

Epic Games, the creators of Unreal Engine, said it would consider building a launch title for Sony’s “next VR platform” during negotiations about Fortnite cross-play on PlayStation in 2018. With the company’s next VR headset not expected to launch until at least 2022, it’s unclear if the Sony took up the offer.

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ARPost

FEBRUARY 11, 2021

This year saw Pepsi, the longtime sponsor of the Super Bowl Halftime Show, dropping its usual 30-second in-game ad and shifting budget instead to digital strategies–while making it clear that, these days, “digital” includes augmented reality. See Also: Integration of AR Into Your B2B Marketing Strategy and Its Challenges.

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ARPost

DECEMBER 23, 2021

The session, co-hosted by Dude Perfect Chief Strategy Officer Jordan Harbbertson, concluded with the opening of the auction for the first Dude Perfect NFT minted with Seek with proceeds to benefit the VR/AR Association. SuperWorld is not just a technology company, but a movement of people who want to be in our community,” said Lotlikar. “We

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XR Today - Virtual Reality

MARCH 20, 2023

Around the world, technologies in the extended reality landscape have gained increasing attention from virtually every industry. Increasingly, companies will search for designers versed in metaverse and virtual reality technologies to help them construct their own immersive worlds.

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XR Today - Virtual Reality

OCTOBER 26, 2022

Jake Rubin, Founder and CEO of HaptX , believes that haptics are the cornerstone of next-generation human-machine interface (HMI) technologies. The G1 device comes with a rich software development kit (SDK), enabling clients to integrate the HaptX brand of realistic feedback into custom immersive applications using Unreal Engine and Unity.

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Cats and VR

SEPTEMBER 28, 2016

Neoglyphic Entertainment, a storytelling company built for the digital age, has released a comprehensive feature updates to its award-winning, cross-platform, real-time fur and fiber technology, NeoFur. NeoFur’s licensing options are aimed at providing access to the technology for individuals, indie developers and AAA studios.

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XR Today - Virtual Reality

NOVEMBER 14, 2022

Extended Reality is one of the most exciting areas in technology today. Using clunky controllers often detracts from the immersive interaction, and can make learning how to use a new technology more complex. As such, many XR innovators are now investing more heavily in hand and eye tracking. Photogrammetry.

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The Ghost Howls

MAY 13, 2024

Thanks to this new imaging technology, which is made by a stack of holographic elements, the user is able to see a very high-quality representation of virtual elements, that also have real depth (like in lightfields). This technology is still at a prototype stage, and in fact, its field of view is just a ridiculous 11.7

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The Ghost Howls

JULY 17, 2023

More info (iVRy makes PSVR tracking work on PC) More info (IMU is now supported by the tracking) The European Union announces a strategy to lead on virtual worlds and Web 4.0 The European Union has issued a press release to state that it is going to focus on the next technological transition that will lead to the creation of Web 4.0

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Google Virtual World Strategy Ukraine 362

XR Today - Virtual Reality

DECEMBER 22, 2022

Earlier this week, Meta posted an internal memo online written by the firm’s Chief Technology Officer, Andrew “Boz” Bosworth , reiterating the company’s dedication to immersive technology following a rocky year. Despite its shake-up, Meta is continuing to push its immersive technology portfolio.

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XR Today - Virtual Reality

SEPTEMBER 13, 2024

Virtual reality is quickly becoming a mainstream technology, not just for consumers, but for businesses investing in new strategies for immersive collaboration , too. There’s plenty of great software available for developers who want to build impressive virtual worlds, like the Unity and Unreal kits.

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The Ghost Howls

MARCH 26, 2022

Its first VR concert tour springs from years of R&D that resulted in proprietary 9K cameras and software that can automate complex unreal engine-based VR concert visual effects (VFX) modules and run more than 100 headsets at a time. You really need to experience our VR concerts to get a full grasp of how impactful they are.

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XR Today - Mixed Reality tag

JANUARY 28, 2025

The Quest Pro, Quest 3 , and Quest 3S all work without a connection to a computer, thanks to powerful built-in technology like the Snapdragon XR2 Gen 2 processor. Meta makes it easy to create VR experiences with existing platforms like Unity and Unreal. Training retail staff is another valuable application.

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XR Today - Mixed Reality tag

MARCH 27, 2025

Meta Vice Presidents Mark Rabkin and Alex Himel exclaimed the importance of this technology in the media. This update makes OpenXR the recommended framework for creating immersive experiences across Unity, Unreal, and Godot. Since joining the OpenXR initiative in 2016, Meta has been laying the groundwork for this moment.

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The Ghost Howls

JULY 18, 2022

I think this is a very smart pricing strategy, because it more or less replicates the one of HoloLens 2, while undercutting it by $200 in its lowest tier. It will launch with VR controllers, and will be expensive because it contains a lot of new technology. He also added “they gotta ship first”, though.

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The Ghost Howls

MARCH 16, 2020

The price tag seems a bit too steep given the current situation of the company unless behind the curtains they have some secret technology and some Carmack-style talents. A bizarre strategy, that doesn’t surprise me anymore, though. Facebook has already refused the acquisition. Very good news for all us Unity VR developers.

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VRScout

FEBRUARY 25, 2019

The first time I tried the HoloLens I knew I was experiencing the first generation of a game-changing technology. Such as with healthcare provider Ocuvera, which is currently using this technology to prevent patients from taking a fall while in hospitals. This translates into enabling smarter solutions for a range of use-cases.

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XR Today - Mixed Reality tag

MAY 9, 2023

It’s impossible to deny the impact of immersive technology on today’s content landscape. NVIDIA One of the best-known companies in the graphics landscape, NVIDIA has been heavily investing in its metaverse and XR content creation strategy. Here are just some of the other major vendors innovating in this space: 1.

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XR Today - Mixed Reality tag

FEBRUARY 28, 2023

As Extended Reality (XR) technologies evolve and become increasingly popular, business leaders and developers must search for new ways to create and share immersive content. Step 2: A Guide to RT3D Use Cases Once a company understands the potential of RT3D engines, the next step is developing a strategy based on specific goals and use cases.

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XR Today - Mixed Reality tag

JUNE 22, 2022

The news comes as global entities prepare to design, test, and deploy the Metaverse, a merger of the Internet with spatial computing features and incorporating rising technologies such as virtual, augmented, and mixed reality (VR/AR/MR), digital twins, real-time 3D content, and others. Metaverse Standards Forum Flow Chart. PHOTO: MSF.

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XR Today - Mixed Reality tag

JULY 19, 2024

Now, however, countless companies and developers are beginning to embrace this model, including Varjo (with Varjo Teleport ), Unity, and Unreal. There are plenty of great things that set Gaussian splatting apart from other rasterization strategies in XR, from its ultra-high rendering speed to the fact that it doesn’t rely on neural networks.

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ARVR

DECEMBER 1, 2021

Through the master course Content Strategy at the FH Joanneum and the course on Web 3.0 Augmented reality is the extension of our perception of reality with the help of technology. link] Is the technology even being used yet? This technology is still in its infancy, but the potential is huge.

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The Ghost Howls

NOVEMBER 1, 2018

PanguVR works with two amazing technologies like virtual reality and artificial intelligence , so I was really interested in talking with him. After that, I headed for China to pursue my dream and headed marketing and strategy for the release of the Microsoft A.I. product Cortana in China. What does PanguVR do? What is it?

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ARVR

MARCH 19, 2021

The key to a good sales enablement strategy is knowing how to use the same people, products, and services, and aiding them to customize their selling approach to a targeted audience. Since people are naturally drawn towards the newest technologies, VR is the next way to capture customers’ attention. Don’t forget to give us your ?? !

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XR Today - Augmented Reality tag

OCTOBER 19, 2022

It’s fair to say the construction (AEC) industry represents perhaps one of the most significant markets for XR technology. Used correctly, the right XR technology can accelerate the development of a project, and allow for innovative new designs, created by a multitude of worldwide specialists.

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Construction Magic Leap Virtual Reality Microsoft 121

The Ghost Howls

OCTOBER 31, 2018

He has joined Rony Abovitz at Magic Leap and now he’s there, trying to build the MagicVerse as the SVP of Creative Strategy of the Florida company. Douglas went away from Hollywood to create this super-studio with all the cutting-edge technology (like robotic camera systems, computers, etc…).

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XR Today - Mixed Reality tag

JANUARY 28, 2025

Analysts suggest that XR technologies could even unlock $1.5 This makes it easier for companies to deploy and configure devices, and implement strong security strategies. Options like Meta Quest for Business , and the PICO Business device manager are excellent for maintaining control over your technology. Were here to help.

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Upload VR

OCTOBER 24, 2022

The spokesperson described the technology as a combination of inverse kinematics (IK) and machine learning (ML). Saxena confirmed Body Tracking API leverages the same underlying technology powering Meta Avatars – which seems to suggest the API will get legs too. That’s our current strategy.”.

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UploadVR Between Realities podcast

NOVEMBER 1, 2016

Ushering in that segment was the announcement that the company had hired Tony Parisi as its Head of AR/VR Strategy. “We think that immersive technologies like VR and AR represent the next computing platform,” Parisi told the crowd at Unite.

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XR Today - Augmented Reality tag

MAY 11, 2023

Javier de la Torre, Founder and Chief Strategy Officer, CARTO , explained, “Photorealistic 3D Tiles are a really exciting addition to Google Maps Platform. Additionally, Unreal included its Pixel Streaming service for interoperability across devices. Furthermore, developers on Unity 2021.3

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XR Today - Mixed Reality tag

MAY 3, 2023

As enterprise and consumer expectations evolve, as should the surrounding technology. Enterprise technology solutions are changing massively year-on-year to solve prevailing and newfound challenges. In the report, the WEF found that emerging technologies are most likely to affect workplace change. It will change everything.

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XR Today - Mixed Reality tag

OCTOBER 5, 2022

The Metaverse relies on the ingenuity of firms capable of deploying serious gaming technologies to provide enterprises, clients, and users with interoperable, persistent, and secure immersive experiences. Unprecedented Backend Technologies. For many more insights, check out our full data study – available soon.

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The Ghost Howls

AUGUST 17, 2019

And if you can partner with someone that is expert in the field, that’s even better , because he/she will know the strategies that work. And this is even truer for countries that are not at the cutting edge of technology : what is new in Italy, is probably old in the US. This shows you how marketing is important. An amazing moment!

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XR Today - Mixed Reality tag

OCTOBER 3, 2023

Tauber is an inventive Web3 artist, musician, entertainer, and futurist speaker, who envisions the future of radical technological concepts through her VNCCII project. I also use technologies such as Epic Games’ Unreal Engine , motion capture (mocap), and Disguise Designer to produce my VNCCII XR stage shows.

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VRScout

JUNE 10, 2016

This latest acquisition is another piece in a secretive strategy: over the past few years Snapchat has quietly acquired a couple of other potentially augmented reality-related companies as well as talent. Their facial tracking modification technology eventually enabled the popular “Lenses” feature.

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XR for Business Podcast

JANUARY 13, 2020

And for all of us in technology, who knows how fast it moves. laughs] So– Alan: That’s the challenge in technology, you’re working on a project with somebody, you’re all in it, and then they leave. Alan: So is it safe to say that XR is the window to emerging technology? That’s cool.

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